• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • S

    Starweaver

    IIBA® Entry Certificate in Business Analysis™ (ECBA™) Exam Prep

    Skills you'll gain: Requirements Elicitation, Requirements Analysis, Stakeholder Engagement, Requirements Management, Business Analysis, Performance Improvement, Business Requirements, User Requirements Documents, Case Studies, Stakeholder Analysis, Governance, Business Process Modeling, Strategic Planning, Problem Solving

    4.8
    Rating, 4.8 out of 5 stars
    ·
    127 reviews

    Beginner · Course · 1 - 4 Weeks

  • T

    The Hong Kong University of Science and Technology

    Monetary Policy in the Asia Pacific

    Skills you'll gain: Market Liquidity, Analysis, Financial Policy, Economics, International Finance, Financial Market, Financial Regulation, Market Dynamics, Supply And Demand, Forecasting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    340 reviews

    Intermediate · Course · 1 - 4 Weeks

  • D

    DeepLearning.AI

    Custom and Distributed Training with TensorFlow

    Skills you'll gain: Tensorflow, Deep Learning, Keras (Neural Network Library), Distributed Computing, Performance Tuning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    438 reviews

    Intermediate · Course · 1 - 4 Weeks

  • D

    Duke University

    Agile Approaches for Modern Leadership

    Skills you'll gain: Culture Transformation, Strategic Thinking, Team Building, Team Leadership, Strategic Leadership, Organizational Change, Team Management, Visionary, Organizational Strategy, Strategic Decision-Making, Team Motivation, Cross-Functional Team Leadership, Organizational Leadership, Agile Methodology, Business Leadership, Cognitive flexibility, Leadership Development, Innovation, Corporate Strategy, Change Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    126 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • U

    University of Michigan

    Generative AI: Fundamentals, Applications, and Challenges

    Skills you'll gain: Generative AI, Responsible AI, Data Ethics, AI Product Strategy, Artificial Intelligence, Social Impact, Governance, Data Security, Leadership and Management, Model Evaluation, Data Quality

    4.7
    Rating, 4.7 out of 5 stars
    ·
    203 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    مبادئ الإعلام والتسويق الرقمي

    Skills you'll gain: Digital Media Strategy, Social Media Marketing, Digital Marketing, Social Media, Marketing Communications, Digital Advertising, Marketing Channel, Customer Engagement, Media Strategy, Marketing, Advertising, User Feedback, Marketing Strategies, Target Audience, Consumer Behaviour, Communication, Mobile Banking

    Mixed · Course · 1 - 4 Weeks

  • U

    Universidad Nacional Autónoma de México

    Crédito y cobranza

    Skills you'll gain: Payment Processing and Collection, Credit Risk, Lending and Underwriting, Organizational Structure, Financial Analysis, Risk Mitigation, Accounts Receivable, Business Risk Management, Organizational Strategy, Cash Flows, Ancient History

    4.7
    Rating, 4.7 out of 5 stars
    ·
    111 reviews

    Beginner · Course · 1 - 3 Months

  • M

    Macquarie University

    Cultural intelligence: Become a global citizen

    Skills you'll gain: Intercultural Competence, Cultural Diversity, Cultural Sensitivity, Business Ethics, Cognitive flexibility, Diversity Awareness, Diversity and Inclusion, Workplace inclusivity, Cross-Functional Team Leadership, Professionalism, Organizational Leadership, Global Marketing, Business Leadership, Collaboration, Culture, International Relations, Systems Thinking, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    223 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Create and Sell Digital Teaching Printables with Canva

    Skills you'll gain: Canva (Software), Teaching, Digital Design, Graphic Design, Business Marketing, Marketing Materials, Data Sharing, Creative Design, Editing, Marketing Design, Content Creation, Dashboard, User Accounts, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    52 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • T

    Tecnológico de Monterrey

    Innovation and entrepreneurship

    Skills you'll gain: Design Thinking, Innovation, Business Modeling, Creative Problem-Solving, Entrepreneurship, Ideation, Lean Methodologies, Process Development, Creative Thinking, New Product Development, Business Architecture, Creativity, Storytelling, Corporate Strategy, Team Management, Business Strategies, Business Strategy, Organizational Strategy, Customer experience improvement, Customer Engagement

    4.4
    Rating, 4.4 out of 5 stars
    ·
    81 reviews

    Advanced · Specialization · 3 - 6 Months

  • T

    The Chinese University of Hong Kong

    Entrepreneurship

    Skills you'll gain: Entrepreneurship, Market Opportunities, Innovation, Business Planning, Business Leadership, Business Development, New Product Development, Financial Analysis, Business Strategy, Competitive Analysis, Market Research, Presentations, Financial Modeling, Fundraising

    4.7
    Rating, 4.7 out of 5 stars
    ·
    305 reviews

    Beginner · Course · 1 - 3 Months

  • U

    UiPath

    Automation Business Analysis - Concepts and Principles

    Skills you'll gain: Requirements Management, Robotic Process Automation, Requirements Elicitation, Business Process Automation, Requirements Analysis, Business Requirements, Stakeholder Engagement, Business Analysis, Automation, Business Process, Process Analysis, Stakeholder Management, Stakeholder Communications, Project Scoping, Process Mapping, Business Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    89 reviews

    Beginner · Course · 1 - 3 Months

Searches related to marketing strategy

marketing strategy specialization
marketing strategy for entrepreneurs
marketing strategy for engineers and technologists
marketing strategy and techniques
marketing strategy free
marketing strategy capstone project
marketing strategy specialist free
marketing strategy by ie business school
1…164165166…422

In summary, here are 10 of our most popular marketing strategy courses

  • IIBA® Entry Certificate in Business Analysis™ (ECBA™) Exam Prep: Starweaver
  • Monetary Policy in the Asia Pacific: The Hong Kong University of Science and Technology
  • Custom and Distributed Training with TensorFlow: DeepLearning.AI
  • Agile Approaches for Modern Leadership: Duke University
  • Generative AI: Fundamentals, Applications, and Challenges: University of Michigan
  • مبادئ الإعلام والتسويق الرقمي : University of Illinois Urbana-Champaign
  • Crédito y cobranza: Universidad Nacional Autónoma de México
  • Cultural intelligence: Become a global citizen: Macquarie University
  • Create and Sell Digital Teaching Printables with Canva: Coursera
  • Innovation and entrepreneurship: Tecnológico de Monterrey

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok