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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze AI SEO & Conquer Competitors

    Skills you'll gain: Competitive Analysis, Keyword Research, Search Engine Optimization, Competitive Intelligence, Social Media Strategy, Web Analytics and SEO, Market Opportunities, Content Strategy, Market Intelligence, Strategic Thinking, Search Engine Marketing, Digital Marketing, Target Audience, Market Research

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Ask Questions to Make Data-Driven Decisions

    Skills you'll gain: Stakeholder Management, Google Sheets, Data-Driven Decision-Making, Data Analysis, Spreadsheet Software, Analytical Skills, Meeting Facilitation, Business Analysis, Dashboard, Data Presentation, Quantitative Research, Problem Solving

    4.7
    Rating, 4.7 out of 5 stars
    ·
    35K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I
    U
    I

    Multiple educators

    Data Science Foundations

    Skills you'll gain: Dashboard, Web Scraping, Pseudocode, Data Storytelling, Algorithms, Data Presentation, Jupyter, Data Mining, Data Visualization, Correlation Analysis, Pandas (Python Package), Data Analysis, NumPy, Predictive Modeling, IBM Cloud, Data Literacy, Data Science, Unsupervised Learning, Machine Learning, Project Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    117K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Amsterdam

    Methods and Statistics in Social Sciences

    Skills you'll gain: Qualitative Research, Scientific Methods, Research, Statistical Hypothesis Testing, Statistical Analysis, Research Design, Sampling (Statistics), Science and Research, Interviewing Skills, Data Collection, Research Methodologies, Social Sciences, Surveys, Quantitative Research, Data Analysis, Statistics, Regression Analysis, Report Writing, Statistical Inference, R Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7.9K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    Muestreo de personas, redes y registros

    Skills you'll gain: Sampling (Statistics), Sample Size Determination, Data Collection, Surveys, Statistical Methods, Quantitative Research, Probability & Statistics, Research Design, Statistical Software

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    RFIs: Streamline Supplier Selection

    Skills you'll gain: Request for Proposal, Strategic Sourcing, Request For Quotation (RFQ), Supplier Management, Supplier Performance Management, Supplier Relationship Management, Procurement, Market Intelligence, Vendor Relationship Management, Market Research, Competitive Intelligence, Data-Driven Decision-Making, Analysis, Decision Making

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Introduction to Marketing

    Skills you'll gain: Branding, Marketing, Go To Market Strategy, Marketing Strategy and Techniques, Consumer Behaviour, Brand Strategy, Marketing Communications, Customer experience strategy (CX), Market Analysis, Marketing Analytics, Customer Insights, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
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    13K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D
    S

    Multiple educators

    Machine Learning

    Skills you'll gain: Unsupervised Learning, Supervised Learning, Transfer Learning, Machine Learning, Jupyter, Applied Machine Learning, Data Ethics, Decision Tree Learning, Model Evaluation, Tensorflow, Scikit Learn (Machine Learning Library), NumPy, Predictive Modeling, Deep Learning, Artificial Intelligence, Classification Algorithms, Reinforcement Learning, Random Forest Algorithm, Feature Engineering, Data Preprocessing

    4.9
    Rating, 4.9 out of 5 stars
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    38K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    IBM & Darden Digital Strategy

    Skills you'll gain: Cloud Deployment, Digital Transformation, Business Strategy, Competitive Analysis, Cloud Computing Architecture, Data Wrangling, Cloud Services, Business Transformation, Cloud Infrastructure, Big Data, Generative AI, Cloud Storage, Data Analysis, Responsible AI, Cloud Computing, Statistical Analysis, Data Cleansing, Apache Hadoop, Cloud Security, Data Science

    4.7
    Rating, 4.7 out of 5 stars
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    50K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    Y

    Yale University

    The Science of Well-Being

    Skills you'll gain: Goal Setting, Positivity, Productivity, Growth Mindedness, Resilience, Self-Awareness, Health And Wellness Coaching, Behavioral Health, Mental Health, Self-Motivation, Psychology, Decision Making, Social Skills, Mindfulness, Cognitive flexibility

    4.9
    Rating, 4.9 out of 5 stars
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    40K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    D

    Deep Teaching Solutions

    Learning How to Learn: Powerful mental tools to help you master tough subjects

    Skills you'll gain: Learning Strategies, Lifelong Learning, Time Management, Productivity, Willingness To Learn, Quick Learning, Growth Mindedness, Mental Concentration, Persistence, Cognitive flexibility, Creativity, Overcoming Obstacles, Dealing With Ambiguity, Adaptability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    93K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    A

    Adobe

    Adobe Marketing Specialist

    Skills you'll gain: Adobe Express, Marketing Strategies, Promotional Strategies, Marketing Planning, Adobe Firefly, Social Media Content, Responsible AI, Digital Marketing, Cross-Channel Marketing, Digital Design, Content Marketing, Visual Design, Target Audience, Generative AI, Campaign Management, Social Media Marketing, Graphic Design, Content Strategy, Advertising, Market Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.7K reviews

    Beginner · Professional Certificate · 3 - 6 Months

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In summary, here are 10 of our most popular market research courses

  • Analyze AI SEO & Conquer Competitors: Coursera
  • Ask Questions to Make Data-Driven Decisions: Google
  • Data Science Foundations: IBM
  • Methods and Statistics in Social Sciences: University of Amsterdam
  • Muestreo de personas, redes y registros: University of Michigan
  • RFIs: Streamline Supplier Selection: Coursera
  • Introduction to Marketing: University of Pennsylvania
  • Machine Learning: DeepLearning.AI
  • IBM & Darden Digital Strategy: University of Virginia Darden School Foundation
  • The Science of Well-Being: Yale University

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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