Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of the Arts London
Skills you'll gain: Generative AI, Data Ethics, Image Analysis, Art History, Artificial Intelligence, Computer Vision, Aesthetics, Creativity, Responsible AI, Prompt Engineering, Intellectual Property, Photography
Beginner · Course · 1 - 4 Weeks

Northwestern University
Skills you'll gain: Influencing, Persuasive Communication, Leadership, Motivational Skills, Communication, Social Skills, Negotiation, Communication Strategies, Behavioral Management
Mixed · Course · 1 - 4 Weeks

Universitat Autònoma de Barcelona
Skills you'll gain: Media and Communications, Culture, Media Relations, Media Strategy, Video Production, Social Media, Brand Management, Event Marketing, Media Production, Branding, Social Media Strategy, Storytelling
Beginner · Course · 1 - 3 Months

LearnKartS
Skills you'll gain: Content Creation, Target Audience, Content Marketing, Storytelling, Digital Publishing, Brand Strategy, Blogs, Content Strategy, Performance Measurement, Promotional Strategies, Persona Development, Social Media Marketing, Email Marketing, Video Production, ChatGPT, Brainstorming
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Responsible AI, Social Network Analysis, Data Ethics, Behavioral Economics, Analytics, Game Design, Social Sciences, Sociology, Artificial Intelligence, Systems Thinking, Research, Human Computer Interaction, Psychology
Intermediate · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Pay Per Click Advertising, Marketing Analytics, Search Engine Optimization, Analytics, Big Data, Google Analytics, Digital Marketing, Search Engine Marketing, Paid media, Web Analytics, Web Analytics and SEO, Online Advertising, Digital Advertising, Marketing Effectiveness, A/B Testing, Applied Machine Learning, Marketing Automation, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML)
Intermediate · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Environmental Social And Corporate Governance (ESG), Governance, Corporate Sustainability, Diversity and Inclusion, Corporate Strategy, Business Ethics, Crisis Management, Advocacy, Stakeholder Management, Strategic Communication, Risk Management, Business Metrics
Beginner · Course · 1 - 4 Weeks

ESSEC Business School
Skills you'll gain: Program Evaluation, Needs Assessment, Sustainable Development, Return On Investment, Data Collection, Key Performance Indicators (KPIs), Stakeholder Engagement, Qualitative Research, Organizational Change, Resource Allocation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Cross-Channel Marketing, Content Marketing, Marketing Analytics, Data Ethics, Data-Driven Decision-Making, Marketing Strategies, Personalized Service, Content Creation, MarTech, Marketing Communications, Content Strategy, Driving engagement, Social Media, Emerging Technologies, Market Research, Trend Analysis, Data Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Marketing Analytics, Google Analytics, Campaign Management, Generative AI, Responsible AI, Customer Analysis, Marketing Automation, Performance Analysis, Social Media Campaigns, Marketing Strategies, Customer Insights, Data Ethics, Case Studies, Artificial Intelligence
Intermediate · Course · 1 - 4 Weeks

LearnKartS
Skills you'll gain: Marketing Automation, Email Automation, Make.com, MarTech, Email Marketing, LLM Application, AI Personalization, Business Process Automation, ChatGPT, Data-Driven Decision-Making, OpenAI, Prompt Engineering, Generative AI, Artificial Intelligence, Large Language Modeling, Automation, Business Strategy, Content Creation, Scheduling
Beginner · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Marketing, Marketing Channel, Marketing Communications, Product Management, Promotional Strategies, Marketing Strategies, Brand Management, Advertising, Media Planning, Product Lifecycle Management, Digital Media Strategy, Retail Store Operations, Conflict Management
Beginner · Course · 1 - 4 Weeks