• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • B

    Birla Institute of Technology & Science, Pilani

    General Physics

    Skills you'll gain: Physics, Mechanics, Mechanical Engineering, Engineering, Applied Mathematics, Vibrations, Physical Science, Engineering Analysis, Trigonometry, electromagnetics, Mathematical Theory & Analysis, Problem Solving, Science and Research, Analytical Skills, Computer Science, Critical Thinking and Problem Solving, Logical Reasoning, Research, Software Development, Critical Thinking

    Beginner · Course · 1 - 3 Months

  • S

    Sapienza University of Rome

    Macroeconomic Financial Accounts

    Skills you'll gain: Financial Systems, Financial Data, Financial Policy, Financial Market, International Finance, Finance, Accounting, Banking, Economics, Financial Analysis, Microsoft Excel, Spreadsheet Software, Data Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    14 reviews

    Intermediate · Course · 1 - 3 Months

  • S

    Simplilearn

    B2B Marketing

    Skills you'll gain: Business Marketing, B2B Sales, Lead Generation, Marketing Strategies, Marketing Effectiveness, Target Market, Account Management, Email Marketing, Strategic Marketing, Content Marketing, Marketing Channel, Pay Per Click Advertising, Sales Development, LinkedIn, Marketing Analytics, Content Creation, Advertising

    3.5
    Rating, 3.5 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create User Stories in Miro

    Skills you'll gain: User Story, Backlogs, Product Roadmaps, Sprint Planning, User Research, Product Planning, Agile Methodology, Prioritization, Product Development, Product Strategy

    4.4
    Rating, 4.4 out of 5 stars
    ·
    8 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • L

    L&T EduTech

    Precast Structural System

    Skills you'll gain: Shop Drawing, Construction, Structural Engineering, Building Codes, Architectural Drawing, Construction Inspection, Building Design, Construction Engineering, Structural Analysis, Manufacturing Processes, Architectural Engineering, Construction Management, Civil Engineering, Engineering Tolerance, Engineering Practices, Engineering Software, Engineering Design Process, Engineering Calculations, Engineering Analysis, Product Testing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Advanced · Specialization · 3 - 6 Months

  • U

    Universitat de Barcelona

    THINK GLOBAL: TEACHERS TRAINING COURSE (IDP-ICE)

    Skills you'll gain: Education and Training, Intercultural Competence, Culture, Teaching, Training Programs, Cultural Diversity, Curriculum Planning, Instructional Strategies, Student Engagement, Research, Research Methodologies, International Relations, Student-Centred Learning, Pedagogy, Diversity Awareness, Sustainable Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    165 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Integrated and Strategic Communication Campaigns

    Skills you'll gain: Strategic Communication, Target Audience, Public Relations, Marketing Communications, Advertising Campaigns, Media Strategy, Communication Strategies, Campaign Management, Integrated Marketing Communications, Branding, Earned Media, Brand Management, Paid media, Owned Media, Business Strategy, Shared Media, Employee Engagement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    48 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad Austral

    Proyecto Final - Programa Especializado en Marketing Digital

    Skills you'll gain: Google Ads, Pay Per Click Advertising, Digital Marketing, Marketing Strategies, Advertising Campaigns, Media Buying, Marketing, Target Audience, Digital Advertising, Social Media, Social Media Strategy, Content Strategy, Relationship Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    68 reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    AutoCAD Architectural Design & Residential Planning

    Skills you'll gain: Architectural Drawing, AutoCAD, Architectural Design, Technical Drawing, Engineering Drawings, Civil and Architectural Engineering, Drafting and Engineering Design, Computer-Aided Design, Building Design, As-Built Drawings, AutoCAD Civil 3D, Architectural Engineering, Structural Engineering, Electrical Wiring, Structural Analysis, Functional Design, Conceptual Design, Layout Design, Construction Estimating, 3D Modeling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    13 reviews

    Beginner · Specialization · 1 - 3 Months

  • K

    Kennesaw State University

    The 4 A's of Marketing with Jagdish Sheth

    Skills you'll gain: Global Marketing, Marketing Effectiveness, Marketing, Regulatory Compliance, Strategic Marketing, Stakeholder Management, Innovation, Stakeholder Communications, Corporate Sustainability, Business Marketing, Stakeholder Engagement, Stakeholder Analysis, Internal Communications, Marketing Planning, Marketing Channel, Value Propositions, Social Media Marketing, Marketing Strategies, Business Strategy, Business

    4.7
    Rating, 4.7 out of 5 stars
    ·
    13 reviews

    Beginner · Specialization · 3 - 6 Months

  • A

    AI Business School

    Introduction to AI for management professionals

    Skills you'll gain: AI Enablement, Operations Management, Automation, Digital Transformation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of California, Irvine

    Relativism

    Skills you'll gain: Cultural Diversity, Anthropology, Social Studies, Ethical Standards And Conduct, Research, Sociology, Environmental Issue, Science and Research

    4.3
    Rating, 4.3 out of 5 stars
    ·
    44 reviews

    Intermediate · Course · 1 - 4 Weeks

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research specialization
market research analyst
market research essentials for marketing management
market research methods and data analysis certificate
market research free
market research analysis
1…252253254…375

In summary, here are 10 of our most popular market research courses

  • General Physics: Birla Institute of Technology & Science, Pilani
  • Macroeconomic Financial Accounts: Sapienza University of Rome
  • B2B Marketing: Simplilearn
  • Create User Stories in Miro: Coursera
  • Precast Structural System: L&T EduTech
  • THINK GLOBAL: TEACHERS TRAINING COURSE (IDP-ICE): Universitat de Barcelona
  • Integrated and Strategic Communication Campaigns: University of Colorado Boulder
  • Proyecto Final - Programa Especializado en Marketing Digital: Universidad Austral
  • AutoCAD Architectural Design & Residential Planning: EDUCBA
  • The 4 A's of Marketing with Jagdish Sheth: Kennesaw State University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok