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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Using Porter’s Five Forces Model for Competitive Analysis

    Skills you'll gain: Competitive Analysis, Business Strategy, Market Analysis, Case Studies, Corporate Strategy, Market Dynamics, Market Opportunities, Strategic Planning, New Business Development, Supplier Management, Company, Product, and Service Knowledge, Consumer Behaviour, Entrepreneurship, Leadership

    Intermediate · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Exploring Your Ecommerce Dataset with SQL in Google BigQuery

    Skills you'll gain: Data Cleansing, SQL, Data Quality, Data Transformation, Big Data, Metadata Management, Query Languages, Google Cloud Platform, Data Analysis, Google Analytics

    4.4
    Rating, 4.4 out of 5 stars
    ·
    8 reviews

    Beginner · Project · Less Than 2 Hours

  • U

    UBITS

    Sales mindset y análisis de mercado

    Skills you'll gain: Benchmarking, Sales Strategy, Business Development, New Business Development, Market Research, Sales, Market Opportunities, Change Management, Innovation, Market Analysis, Consumer Behaviour, Competitive Analysis, Target Market, Business Strategies

    Intermediate · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Gestion de l’analyse des données

    Skills you'll gain: Data Analysis, Analytical Skills, Data Management, Exploratory Data Analysis, Statistical Reporting, Data-Driven Decision-Making, Trend Analysis, Data Presentation, Data Collection, Statistical Modeling, Data Validation, Statistical Inference, Model Evaluation, Communication

    4.4
    Rating, 4.4 out of 5 stars
    ·
    9 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    How to Innovate with the Strategy Canvas for Competitiveness

    Skills you'll gain: Business Strategy, Strategic Thinking, Value Propositions, Competitive Analysis, Entrepreneurship, New Business Development, Market Research, Innovation, Strategic Planning, Organizational Strategy, Spreadsheet Software, Leadership

    4.4
    Rating, 4.4 out of 5 stars
    ·
    14 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    GenAI for Onboarding: Automating Employee Journeys

    Skills you'll gain: Responsible AI, Data Ethics, HR Tech, AI Personalization, Automation, Employee Onboarding, Human Resource Strategy, AI Enablement, Generative AI, Business Ethics, User Feedback, Document Management, Personalized Service, ChatGPT, Employee Engagement, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

  • W

    Whizlabs

    Power BI: Data Modeling and Data Analysis

    Skills you'll gain: Power BI, Data Analysis Expressions (DAX), Data Modeling, Star Schema, Data Warehousing, Data Security, Data Visualization Software, Pivot Tables And Charts, Performance Tuning, Business Intelligence, Excel Formulas, Role-Based Access Control (RBAC)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Supercharge with Salesforce Einstein (GPT)

    Skills you'll gain: Salesforce, Customer Relationship Management, AI Enablement, Responsible AI, Salesforce Development, Artificial Intelligence, Customer Data Management, Automation, Analytics, Data-Driven Decision-Making, Data Integration, Predictive Modeling

    Intermediate · Course · 1 - 4 Weeks

  • F

    Fred Hutchinson Cancer Center

    Researcher's guide to omic fundamentals

    Skills you'll gain: Bioinformatics, Molecular Biology, Data Processing, Data Analysis, Data Literacy, Exploratory Data Analysis, Metadata Management, R Programming, Scientific Methods, Data Quality

    3.8
    Rating, 3.8 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    تصميم مجموعة ترحيب العميل باستخدام كانفا

    Skills you'll gain: Canva (Software), Workflow Management, Brochures, Marketing Design, Marketing Materials, Design, Digital Design, Graphic Design, Layout Design, File Management

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    How to integrate apps into Hootsuite dashboard

    Skills you'll gain: Dashboard, Cloud Applications, Social Media Management, Social Media Content, Social Media, Web Applications, User Accounts, Marketing Communications, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Data Storytelling for Engaging Presentations

    Skills you'll gain: Data Storytelling, Data Presentation, Persuasive Communication, Storytelling, Presentations, Data Visualization, Communication, Marketing Analytics, Business Priorities, Data-Driven Decision-Making, User Feedback, Google Analytics, Stakeholder Communications, Strategic Decision-Making, Constructive Feedback

    Beginner · Course · 1 - 4 Weeks

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1…311312313…460

In summary, here are 10 of our most popular marketing analytics courses

  • Using Porter’s Five Forces Model for Competitive Analysis : Coursera
  • Exploring Your Ecommerce Dataset with SQL in Google BigQuery: Google Cloud
  • Sales mindset y análisis de mercado: UBITS
  • Gestion de l’analyse des données: Johns Hopkins University
  • How to Innovate with the Strategy Canvas for Competitiveness: Coursera
  • GenAI for Onboarding: Automating Employee Journeys: Coursera
  • Power BI: Data Modeling and Data Analysis: Whizlabs
  • Supercharge with Salesforce Einstein (GPT): Coursera
  • Researcher's guide to omic fundamentals: Fred Hutchinson Cancer Center
  • تصميم مجموعة ترحيب العميل باستخدام كانفا: Coursera

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