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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Fundamentos del Marketing Deportivo

    Skills you'll gain: Marketing Effectiveness, Marketing Analytics, Key Performance Indicators (KPIs), Marketing, Return On Investment, Digital Marketing, Marketing Strategy and Techniques, Consumer Behaviour, Branding, Customer Engagement, Advertising, Brand Management, Strategic Partnership, Sales Process, Price Negotiation, Data Analysis, Stakeholder Management, Public Relations, Emotional Intelligence, Creative Thinking

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Applying Data Analytics in Accounting

    Skills you'll gain: Data Governance, Accounting, Data Management, Internal Controls, Internal Auditing, Control Objectives for Information and Related Technology (COBIT), Auditing, Financial Auditing, Fraud detection, Data Quality, Accounting Software, Data Integrity, Pandas (Python Package), Emerging Technologies, Data Analysis, Analytics, Automation, GitHub, Python Programming, Natural Language Processing

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    77 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Accounting Data Analytics with Python

    Skills you'll gain: Matplotlib, Pandas (Python Package), Seaborn, SQL, Data Visualization, Data Preprocessing, Jupyter, Data Manipulation, NumPy, Regression Analysis, Accounting, Database Management, Analytics, Descriptive Statistics, Relational Databases, Statistical Analysis, Python Programming, Data Analysis Software, Data Structures

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
    ·
    114 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Comment configurer Facebook Analytics

    Skills you'll gain: Facebook, Online Advertising, Advertising Campaigns, Advertising, Digital Advertising, Social Media, Social Media Campaigns, Web Analytics, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize Content with SEO and Analytics

    Skills you'll gain: Content Performance Analysis, Content Creation, Web Content, Search Engine Optimization, Performance Analysis, Digital Publishing, Driving engagement, Content Management Systems, Web Analytics, Keyword Research, Performance Measurement, Performance Improvement, Copywriting, Process Optimization, Web Content Accessibility Guidelines, Data-Driven Decision-Making

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    L

    LearnKartS

    AI Content & Email Marketing Mastery

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Teradata: Building Analytics Systems

    Skills you'll gain: Exploratory Data Analysis, Teradata SQL, JSON, Data Integration, Advanced Analytics, Data Cleansing, Text Mining, Data Quality, Data Analysis, Statistical Analysis, Application Programming Interface (API), Database Management, Natural Language Processing

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply SQL Server Database Management & Analytics

    Skills you'll gain: Microsoft SQL Servers, SQL, Relational Databases, Database Management, Database Design, Transact-SQL, Database Systems, Server Administration, Query Languages, Databases, Database Administration, Database Architecture and Administration, Data-Driven Decision-Making, Data Integrity, Database Management Systems, Servers, Data Manipulation, Data Processing, Scripting Languages, System Requirements

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Wearable Technologies and Sports Analytics

    Skills you'll gain: Sports Medicine, Injury Prevention, Athletic Training, Physiology, Analytics, Physical Stamina, Data Analysis, Advanced Analytics, Medical Equipment and Technology, Vital Signs, Health Technology, Python Programming, Machine Learning, Data Collection

    4.5
    Rating, 4.5 out of 5 stars
    ·
    45 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    C

    Coursera

    User Segmentation, Experimentation, and Retention Analytics

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Marketing digital para E-commerce

    Skills you'll gain: Marketing Effectiveness, Performance Measurement, Marketing Analytics, Digital Media Strategy, Marketing Strategies, Target Audience, Marketing Planning, Key Performance Indicators (KPIs), Digital Marketing, E-Commerce, Analysis, Entrepreneurship, Goal Setting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    245 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Google Ads for Beginners

    Skills you'll gain: Google Ads, Keyword Research, Target Audience, Pay Per Click Advertising, Search Engine Marketing, Advertising Campaigns, Campaign Management, Online Advertising, Digital Advertising, Marketing, Digital Marketing, Return On Investment

    4.4
    Rating, 4.4 out of 5 stars
    ·
    6K reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Fundamentos del Marketing Deportivo: Real Madrid Graduate School Universidad Europea
  • Applying Data Analytics in Accounting: University of Illinois Urbana-Champaign
  • Accounting Data Analytics with Python: University of Illinois Urbana-Champaign
  • Comment configurer Facebook Analytics: Coursera
  • Optimize Content with SEO and Analytics: Coursera
  • AI Content & Email Marketing Mastery: LearnKartS
  • Teradata: Building Analytics Systems: LearnQuest
  • Apply SQL Server Database Management & Analytics: EDUCBA
  • Wearable Technologies and Sports Analytics: University of Michigan
  • User Segmentation, Experimentation, and Retention Analytics: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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