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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    T

    Tecnológico de Monterrey

    Gestão estratégica de marcas

    Skills you'll gain: Brand Management, Brand Strategy, Branding, Brand Awareness, Brand Loyalty, Marketing Communications, Strategic Marketing, Performance Measurement, Customer Retention, Marketing Strategies, Marketing, Communication Strategies, Key Performance Indicators (KPIs), Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

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    C

    Coursera

    GenAI for Compensation Analysis in Law Firms

    Skills you'll gain: Compensation Management, Compensation Analysis, Compensation Strategy, Compensation and Benefits, Legal Technology, People Analytics, Data-Driven Decision-Making, Benchmarking, Labor Compliance, Data Ethics, Generative AI, Employee Retention, Analysis, Data Visualization, Operational Efficiency

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    كيفية إنشاء قصة على الانستغرام باستخدام كانفا

    Skills you'll gain: Instagram, Canva (Software), Animations, Creative Design, Video Editing, Content Creation, Video Production

    Beginner · Guided Project · Less Than 2 Hours

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    U

    University of Illinois Urbana-Champaign

    Éthique, culture et perspectives mondiales

    Skills you'll gain: Business Ethics, Cultural Diversity, Intercultural Competence, Global Marketing, Stakeholder Management, Stakeholder Analysis, Brand Awareness, Consumer Behaviour, Decision Making, Case Studies

    Beginner · Course · 1 - 3 Months

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    C

    Coursera

    AI Keyword Research & Intent

    Skills you'll gain: Keyword Research, Research, Search Engine Optimization, Search Engine Marketing, User Research, Content Strategy, Web Analytics and SEO, AI Product Strategy, Content Creation

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Classify Text into Categories with the Natural Language API

    Skills you'll gain: Text Mining, Natural Language Processing, Cloud API, Google Cloud Platform, Unstructured Data, Classification And Regression Tree (CART), Application Programming Interface (API), Data Analysis

    Intermediate · Project · Less Than 2 Hours

  • C

    Coursera

    Beginnen Sie mit dem Facebook Business Manager

    Skills you'll gain: Facebook, Social Media Management, Social Media, Social Media Marketing, Professional Networking, User Accounts, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
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    C

    Coursera

    Facebook Strategy: Effective Content

    Skills you'll gain: Content Performance Analysis, Facebook, Social Media Content, Target Audience, Content Strategy, Performance Analysis, Social Media Strategy, Social Media, Content Marketing, Customer Insights, Target Market, Digital Media Strategy

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Créer un Business Model Canva avec Mural

    Skills you'll gain: Business Modeling, Customer Relationship Management, Entrepreneurship, New Business Development, Business Planning, Telecommuting, Business Strategy, Value Propositions, Collaborative Software

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
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    P

    Packt

    Deep Learning with Keras and Practical Applications

    Skills you'll gain: Exploratory Data Analysis, Model Deployment, Keras (Neural Network Library), Transfer Learning, Data Analysis, Data Preprocessing, Image Analysis, Deep Learning, Classification Algorithms, Applied Machine Learning, Computer Vision, Model Evaluation, Machine Learning, Performance Tuning

    Intermediate · Course · 3 - 6 Months

  • C

    Coursera

    Как создать профиль компании в Facebook

    Skills you'll gain: Facebook, Social Media, Social Media Management, Online Advertising, Professional Networking

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Using BigQuery Omni with AWS

    Skills you'll gain: Amazon Web Services, Amazon S3, Cloud-Based Integration, Data Access, Google Cloud Platform, Cloud API, Data Import/Export, Data Management

    Intermediate · Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Gestão estratégica de marcas: Tecnológico de Monterrey
  • GenAI for Compensation Analysis in Law Firms: Coursera
  • كيفية إنشاء قصة على الانستغرام باستخدام كانفا: Coursera
  • Éthique, culture et perspectives mondiales: University of Illinois Urbana-Champaign
  • AI Keyword Research & Intent: Coursera
  • Classify Text into Categories with the Natural Language API: Google Cloud
  • Beginnen Sie mit dem Facebook Business Manager: Coursera
  • Facebook Strategy: Effective Content: Coursera
  • Créer un Business Model Canva avec Mural: Coursera
  • Deep Learning with Keras and Practical Applications: Packt

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Social Media Marketing (9)
Brand Management (7)

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