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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    N

    Novartis

    Drug Hunting: The Science of Making New Medicines

    Skills you'll gain: Pre-Clinical Development, Drug Interaction, Clinical Trials, Pharmacology, Drug Development, Pharmaceuticals, Patient Safety, Clinical Research, Competitive Intelligence, Safety Standards, Laboratory Testing, Biochemical Assays, Medication Administration, Pharmacotherapy, Pharmaceutical Terminology, Safety Assurance, Biotechnology, Biochemistry, Laboratory Research, Chemistry

    4.8
    Rating, 4.8 out of 5 stars
    ·
    261 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Optimizing a Website for Google Search

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Search Engine Marketing, Content Strategy, Competitive Analysis, Forecasting, Content Performance Analysis, Expectation Management, Relationship Management, Content Marketing, Content Creation, Marketing, A/B Testing, Key Performance Indicators (KPIs), Goal Setting, Internal Auditing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.7K reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Improve Business Performance with Microsoft Forms

    Skills you'll gain: Employee Surveys, Employee Engagement, User Feedback, Microsoft 365, Business Intelligence Software, Performance Analysis, Internal Communications, Customer Insights, Customer Analysis, Business Software, Market Research, User Research, Data Analysis Software, Business Strategy

    4.3
    Rating, 4.3 out of 5 stars
    ·
    23 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    E

    Eindhoven University of Technology

    Improving your statistical inferences

    Skills you'll gain: Statistical Inference, Scientific Methods, Statistical Hypothesis Testing, Quantitative Research, Bayesian Statistics, Statistical Analysis, Probability & Statistics, Sample Size Determination, Research, R Programming, Data Sharing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    799 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Colorado System

    Researcher Management and Leadership Training

    Skills you'll gain: Performance Management, Mentorship, Budget Management, Team Management, Project Controls, People Management, Leadership and Management, Recruitment, Leadership, Expense Reports, Professional Development, Resource Management, Compliance Management, Goal Setting, Clinical Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    408 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Geneva

    Children's Human Rights - An Interdisciplinary Introduction

    Skills you'll gain: Child Welfare, Social Justice, Human Development, Child Development, Working With Children, Social Sciences, Child Health, Court Systems, International Relations, Childhood Education and Development, Cultural Diversity, Anthropology, Family Law, Legal Research, Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.2K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Managerial Economics: Buyer and Seller Behavior

    Skills you'll gain: Market Dynamics, Supply And Demand, Game Theory, Economics, Market Trend, Business Economics, Market Analysis, Operating Cost, Business Strategy, Competitive Analysis, Cost Management, Strategic Decision-Making, Decision Making

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    51 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Statistical Analysis with R for Public Health

    Skills you'll gain: Analytical Skills, Correlation Analysis, Regression Analysis, Sampling (Statistics), Statistical Hypothesis Testing, Data Literacy, R (Software), Data Analysis, R Programming, Descriptive Statistics, Statistical Modeling, Biostatistics, Exploratory Data Analysis, Statistical Analysis, Statistical Methods, Statistics, Public Health, Statistical Inference, Probability & Statistics, Time Series Analysis and Forecasting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    K

    Keller Williams

    Keller Williams Real Estate Agent

    Skills you'll gain: Lead Generation, Administrative Support, Real Estate, Office Management, Real Estate Sales, Value Propositions, Property and Real Estate, Sales Process, Customer Relationship Building, Database Management, Customer Acquisition Management, Sales Management, Client Services, Real Estate Transactions, Organizational Skills, Sales Prospecting, Sales Presentation, Contract Negotiation, Interpersonal Communications, Goal Setting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    190 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    P

    Packt

    Practical Generative AI with ChatGPT

    Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, OpenAI, Multimodal Prompts, LLM Application, AI Product Strategy, Marketing Strategies, Productivity Software, Creative Design, Marketing Automation, Responsible AI, Natural Language Processing, Application Programming Interface (API), A/B Testing, Time Management

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    Mindware: Critical Thinking for the Information Age

    Skills you'll gain: Data Analysis, Analytical Skills, Experimentation, Critical Thinking, Research Design, Behavioral Economics, Decision Making, Regression Analysis, Statistical Inference, Probability, Correlation Analysis, Adaptability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.4K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Entrepreneurship: Launching an Innovative Business

    Skills you'll gain: Customer Analysis, Commercialization, Product Planning, Business Modeling, Strategic Decision-Making, Innovation, Entrepreneurship, Entrepreneurial Finance, Market Opportunities, Business Planning, New Product Development, Sales Strategy, Sales Pipelines, Ideation, Sales Presentation, Product Development, Team Building, Product Strategy, Capital Markets, Finance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.3K reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular market research courses

  • Drug Hunting: The Science of Making New Medicines: Novartis
  • Optimizing a Website for Google Search: University of California, Davis
  • Improve Business Performance with Microsoft Forms: Coursera
  • Improving your statistical inferences: Eindhoven University of Technology
  • Researcher Management and Leadership Training: University of Colorado System
  • Children's Human Rights - An Interdisciplinary Introduction: University of Geneva
  • Managerial Economics: Buyer and Seller Behavior: Illinois Tech
  • Statistical Analysis with R for Public Health: Imperial College London
  • Keller Williams Real Estate Agent: Keller Williams
  • Practical Generative AI with ChatGPT: Packt

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