Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Georgetown University
Skills you'll gain: Data Storytelling, Vulnerability Assessments, Operations Management, Business Strategy, Competitive Intelligence, Design Thinking, Survey Creation, Cyber Threat Intelligence, Social Justice, Descriptive Statistics, Environment, Business Ethics, Capital Budgeting, Market Opportunities, Storytelling, Marketing Planning, International Relations, Artificial Intelligence, Policy Development, Political Sciences
Earn a degree
Degree · 1 - 4 Years

Pontificia Universidad Católica de Chile
Skills you'll gain: Descriptive Analytics, Data Mining, Model Evaluation, Business Analytics, Predictive Analytics, Dimensionality Reduction, Statistical Modeling, Plot (Graphics), Predictive Modeling, Advanced Analytics, Data-Driven Decision-Making, Big Data, Data Management, Visualization (Computer Graphics), Logistic Regression, Data Visualization, Statistical Methods, Analytical Skills, Data Visualization Software, Statistical Visualization
Credit offered
Mastertrack · 6 - 12 Months
Universidad de los Andes
Skills you'll gain: Social Network Analysis, Systems Thinking, Data Presentation, Unsupervised Learning, Deep Learning, Computer Vision, Reinforcement Learning, Natural Language Processing, Predictive Modeling, MLOps (Machine Learning Operations), Time Series Analysis and Forecasting, Marketing Analytics, Logistic Regression, Strategic Decision-Making, Cash Flows, Business Analysis, Dashboard, Simulations, Operations Research, Statistical Machine Learning
Earn a degree
Degree · 1 - 4 Years

University of North Texas
Skills you'll gain: Operations Management, Exploratory Data Analysis, Business Writing, Mediation, Model Evaluation, Change Management, Arbitration, Leadership Studies, Compensation and Benefits, Apache Hadoop, Consumer Behaviour, Organizational Change, Stakeholder Management, Event Management, Grammar, Social Media Strategy, Business Ethics, Sales Process, Diversity Awareness, Conflict Management
Earn a degree
Degree · 1 - 4 Years

Universidad de los Andes
Skills you'll gain: Environmental Social And Corporate Governance (ESG), Organizational Strategy, Engineering Management, Classification Algorithms, Systems Thinking, Project Management Life Cycle, Team Oriented, Strategic Decision-Making, Prototyping, Feasibility Studies, Infrastructure Security, Digital Transformation, Financial Statements, Environmental Management Systems, Business Modeling, Asset Management, Project Risk Management, Operations Research, Team Management, Operational Efficiency
Earn a degree
Degree · 1 - 4 Years
University of Illinois at Urbana-Champaign
Skills you'll gain: Business Strategy, Data Visualization, Data Storytelling, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Organizational Change, Mergers & Acquisitions, Financial Statement Analysis, Project Closure, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Supply And Demand, Sustainable Business
Earn a degree
Degree · 1 - 4 Years

University of Leeds
Skills you'll gain: Data Ethics, Statistical Hypothesis Testing, Data Presentation, Statistical Machine Learning, Regression Analysis, R (Software), Data Storytelling, Exploratory Data Analysis, Bayesian Statistics, Data Analysis, Statistical Methods, Model Evaluation, Statistical Visualization, Classification And Regression Tree (CART), Supervised Learning, Data Preprocessing, Web Scraping, Statistical Modeling, Linear Algebra, Python Programming
Earn a degree
Degree · 1 - 4 Years

Pontificia Universidad Católica de Chile
Skills you'll gain: Descriptive Analytics, Data Mining, Database Design, NoSQL, SQL, Data Ethics, Digital Transformation, Query Languages, Business Analytics, Predictive Analytics, Data-Driven Decision-Making, Big Data, Data Management, Data Visualization, Statistical Methods, Analytical Skills, Business Strategy, Business Transformation, Organizational Structure, Organizational Strategy
Credit offered
Mastertrack · 6 - 12 Months
Universidad de los Andes
Skills you'll gain: Social Network Analysis, Data Presentation, Data Storytelling, Network Analysis, Interactive Data Visualization, Predictive Modeling, Looker (Software), Data Visualization, Dashboard, Marketing Analytics, Cash Flows, Financial Statement Analysis, Advertising, Applied Machine Learning, Natural Language Processing, Operations Research, Cloud Deployment, Statistical Machine Learning, Statistical Analysis, Mathematical Modeling
Credit offered
Mastertrack · 6 - 12 Months

Google Cloud
Skills you'll gain: Data Analysis, Applied Machine Learning, Model Deployment, Machine Learning, Predictive Modeling, Machine Learning Algorithms
Beginner · Course · 1 - 4 Weeks

Pontificia Universidad Católica de Chile
Skills you'll gain: Unsupervised Learning, Model Evaluation, Regression Analysis, Descriptive Analytics, Dimensionality Reduction, Predictive Modeling, Data Analysis, Supervised Learning, Plot (Graphics), Matplotlib, Exploratory Data Analysis, Data Science, Visualization (Computer Graphics), Pandas (Python Package), Database Management, Statistical Machine Learning, Data Cleansing, Data-Driven Decision-Making, Descriptive Statistics, Data Visualization Software
Credit offered
Mastertrack · 6 - 12 Months

Skills you'll gain: Big Data, Applied Machine Learning, Google Cloud Platform, Data Analysis, Machine Learning
Beginner · Course · 1 - 4 Weeks