• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: Job Skills
    Job Skills
    M

    Microsoft

    Microsoft Project Management: Build Job-Ready Skills

    Skills you'll gain: Stakeholder Management, Stakeholder Analysis, Virtual Teams, Scheduling, Team Management, Conflict Management, Project Schedules, Project Management Life Cycle, Project Management, Risk Mitigation, Teamwork, Project Management Office (PMO), Project Coordination, Procurement, Kanban Principles, Performance Measurement, Risk Management, Communication, Planning, Budgeting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    754 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • U

    University of Michigan

    Inspiring and Motivating Individuals

    Skills you'll gain: Goal Setting, Visionary, Motivational Skills, Smart Goals, Verbal Communication Skills, Employee Engagement, Constructive Feedback, Communication, Leadership, Cultural Diversity, Leadership Development, Team Building, People Development, Influencing, Non-Verbal Communication, Compensation Strategy, Industrial and Organizational Psychology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6K reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Dashboarding and Funnel Analytics for Product Insights

    Skills you'll gain: Dashboard, Web Analytics, Process Analysis, Heat Maps, Marketing Analytics, Business Analytics, Customer Analysis, Data Visualization, Customer Insights, Requirements Analysis, Analytics, Process Optimization, Interactive Data Visualization, Process Design, Business Requirements, Predictive Analytics, Customer Retention, Performance Metric, Key Performance Indicators (KPIs), Statistical Analysis

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Uncover Market Insights: Research Essentials

    Skills you'll gain: Market Research, Business Research, Market Analysis, Business Requirements, Market Share, Business Analysis, Project Scoping, Requirements Elicitation, Project Documentation, Target Audience, Stakeholder Engagement, Market Trend, Data Capture, Record Keeping

    Beginner · Course · 1 - 4 Weeks

  • G

    GitLab

    How to Manage a Remote Team

    Skills you'll gain: Telecommuting, Virtual Teams, Team Management, Human Resources Management and Planning, Culture Transformation, Performance Metric, Leadership and Management, Organizational Change, Organizational Strategy, Business Transformation, Organizational Leadership, Team Building, Performance Management, Adaptability, Collaboration, Business Strategy, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1K reviews

    Intermediate · Course · 1 - 3 Months

  • A

    Alex Genadinik

    Fiverr Freelancing: Strategies To Become a Top-1% Freelancer

    Skills you'll gain: Customer Retention, Sales Strategy, Upselling, Customer Acquisition Management, Revenue Management, Telecommuting, Growth Strategies, Entrepreneurship, Search Engine Optimization, Self-Starter, Copywriting, Branding

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Financial Analyst: AI, Excel, and Power BI Skills

    Skills you'll gain: Financial Modeling, Financial Forecasting, Financial Statement Analysis, Risk Modeling, Capital Budgeting, Risk Management, Financial Auditing, Data Cleansing, Financial Data, Portfolio Risk, Financial Analysis, Data Storytelling, Descriptive Statistics, Risk Analysis, Budgeting, Credit Risk, Predictive Modeling, Power BI, Microsoft Excel, Data Visualization

    Intermediate · Professional Certificate · 3 - 6 Months

  • U

    University of Virginia

    Digital Product Management: Modern Fundamentals

    Skills you'll gain: New Product Development, Product Management, Innovation, Product Improvement, Customer Insights, Design and Product, Product Roadmaps, Design Thinking, Stakeholder Engagement, Customer Engagement, Agile Methodology, Data-Driven Decision-Making, Web Analytics, Business Modeling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • D

    Dubai College of Tourism

    Building a Career in Dubai's Event Industry

    Skills you'll gain: Event Planning, Event Management, Stakeholder Management, Professional Development, Hospitality, Corporate Sustainability, Marketing Strategy and Techniques, Coordination, Diversity and Inclusion, Technology Strategies, Branding, Customer experience improvement, Cultural Sensitivity

    Beginner · Course · 1 - 4 Weeks

  • S

    SAP

    SAP Technology Consultant

    Skills you'll gain: SAP S/4HANA, System Design and Implementation, Solution Sales Engineering, Relationship Building, ABAP RESTful Programming Model (RAP), Project Management, Test Script Development, Rapport Building, Project Implementation, Software As A Service, Enterprise Architecture, Enterprise Resource Planning, Consultative Approaches, Solution Architecture, Project Closure, Stakeholder Communications, Test Planning, Workforce Development, Requirements Analysis, Company, Product, and Service Knowledge

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.6K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • E

    EDUCBA

    Apply Advanced Tableau Analytics to Real-World Data

    Skills you'll gain: Data Storytelling, Tableau Software, Dashboard, Market Data, Data-Driven Decision-Making, Data Presentation, Feature Engineering, Analytical Skills, Data Ethics, Data Visualization, Exploratory Data Analysis, Data Visualization Software, Case Studies, Business Intelligence, Business Analytics, Financial Market, Interactive Data Visualization, Data Analysis, Financial Data, Financial Analysis

    Beginner · Specialization · 1 - 3 Months

  • M

    Macquarie University

    Strategic management: Be competitive

    Skills you'll gain: Business Strategy, Strategic Thinking, Customer Analysis, Strategic Planning, Organizational Strategy, Strategic Marketing, Growth Strategies, Competitive Analysis, Business Planning, Market Analysis, Strategic Decision-Making, Value Propositions, Analysis, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    323 reviews

    Beginner · Course · 1 - 3 Months

Searches related to marketing strategy

marketing strategy specialization
marketing strategy for entrepreneurs
marketing strategy for engineers and technologists
marketing strategy and techniques
marketing strategy free
marketing strategy capstone project
marketing strategy specialist free
marketing strategy by ie business school
1…105106107…421

In summary, here are 10 of our most popular marketing strategy courses

  • Microsoft Project Management: Build Job-Ready Skills: Microsoft
  • Inspiring and Motivating Individuals: University of Michigan
  • Dashboarding and Funnel Analytics for Product Insights: Coursera
  • Uncover Market Insights: Research Essentials: Coursera
  • How to Manage a Remote Team: GitLab
  • Fiverr Freelancing: Strategies To Become a Top-1% Freelancer: Alex Genadinik
  • Financial Analyst: AI, Excel, and Power BI Skills: Coursera
  • Digital Product Management: Modern Fundamentals: University of Virginia
  • Building a Career in Dubai's Event Industry: Dubai College of Tourism
  • SAP Technology Consultant: SAP

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok