• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Estrategias de Negociación

    Skills you'll gain: Overcoming Objections, Negotiation, Contract Negotiation, Active Listening, Cooperation, Workplace inclusivity, Teamwork, Interpersonal Communications, Overcoming Obstacles, Conflict Management, Professional Development, Communication, Relationship Building, Collaboration, Coordinating, Leadership, Organizational Effectiveness, Persuasive Communication, Communication Strategies, Customer Insights

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    1.2K reviews

    Intermediate Ā· Specialization Ā· 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Project Management Foundations, Initiation, and Planning

    Skills you'll gain: Earned Value Management, Stakeholder Engagement, Project Management Institute (PMI) Methodology, Project Planning, Stakeholder Management, Team Leadership, Project Management, Project Management Life Cycle, Project Scoping, Project Documentation, Project Schedules, Agile Project Management, Quality Management, Work Breakdown Structure, Risk Management, Cost Management, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    547 reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Leeds

    Major Engineering Project Performance

    Skills you'll gain: Program Management, Engineering Management, Project Management, Project Management Life Cycle, Project Performance, Project Risk Management, Cost Management, Portfolio Management, Project Estimation, Timelines, Stakeholder Management, Case Studies, Forecasting, Research, Presentations

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    988 reviews

    Intermediate Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Berklee

    The Technology of Music Production

    Skills you'll gain: Music, Media Production, Creativity, Digital Signal Processing, Editing, File Management, System Configuration

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    1.1K reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Programa en Desarrollo de nuevas empresas

    Skills you'll gain: Strategic Partnership, Business Modeling, Value Propositions, Business Development, Resource Allocation, Entrepreneurial Finance, Financial Analysis, Target Market, User Feedback, Entrepreneurship, Team Building, New Product Development, Leadership Development, New Business Development, Business Marketing, Performance Metric, Revenue Forecasting, Product Development, Profit and Loss (P&L) Management, Cash Flows

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    1K reviews

    Beginner Ā· Specialization Ā· 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Applied Cryptography

    Skills you'll gain: Data Encryption Standard, Public Key Infrastructure, Cryptography, Public Key Cryptography Standards (PKCS), Brute-force attacks, Key Management, Advanced Encryption Standard (AES), Encryption, Data Integrity, Information Systems Security, Cybersecurity, Authentications, Information Assurance, Data Security, Theoretical Computer Science, Computational Logic, Algorithms

    4.6
    Rating, 4.6 out of 5 stars
    Ā·
    908 reviews

    Intermediate Ā· Specialization Ā· 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Administración financiera y su función en la empresa

    Skills you'll gain: Financial Statement Analysis, Financial Management, Corporate Finance, Performance Measurement, Financial Data, Capital Budgeting, Financial Analysis, Budgeting, Financial Modeling, Balance Sheet, Financial Policy, Cash Flows, Stakeholder Management, Governance, Working Capital, Return On Investment

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    1.7K reviews

    Intermediate Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Teach English Now! Technology Enriched Teaching

    Skills you'll gain: Learning Management Systems, Education Software and Technology, Digital pedagogy, Teaching, Technology Strategies, digital literacy, English Language, Innovation, Language Learning

    4.9
    Rating, 4.9 out of 5 stars
    Ā·
    1.7K reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Preview
    Preview
    K

    Knowledge Accelerators

    Customer Service Fundamentals

    Skills you'll gain: Customer Service, Problem Solving, Customer Support, Greeting Customers, Help Desk Support, Customer and Client Support, Critical Thinking and Problem Solving, Technical Support and Services, Customer Relationship Management, Interpersonal Communications, Communication, Customer Complaint Resolution, Empathy, Customer Engagement, Customer experience improvement, Process Management

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    1.9K reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Corporate Finance Institute

    Preparatory Certificate in Finance and Financial Markets

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Financial Statement Analysis, Annual Reports, Mergers & Acquisitions, Income Statement, Financial Statements, Financial Analysis, Business Valuation, Banking Services, Credit Risk, Loans, Capital Expenditure, Corporate Finance, Banking, Accounting, Capital Markets, Enterprise Risk Management (ERM), Balance Sheet, Financial Trading, Wealth Management

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    650 reviews

    Beginner Ā· Specialization Ā· 3 - 6 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Machine Learning Foundations for Product Managers

    Skills you'll gain: Deep Learning, Model Evaluation, Unsupervised Learning, Classification And Regression Tree (CART), Machine Learning, Regression Analysis, Artificial Intelligence and Machine Learning (AI/ML), Convolutional Neural Networks, Decision Tree Learning, Computer Vision, Logistic Regression, Supervised Learning, Natural Language Processing, Random Forest Algorithm, Data Science, Predictive Analytics, Algorithms

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    700 reviews

    Intermediate Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Entrepreneurship I: Laying the Foundation

    Skills you'll gain: Entrepreneurship, Value Propositions, Fundraising and Crowdsourcing, Business Development, Business Modeling, Market Opportunities, Team Building, Market Analysis, Strategic Planning, Resource Management, Customer Analysis, Leadership

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    1.3K reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

Searches related to brand management

brand management: aligning business, brand and behaviour
brand management: strategies for a strong brand
luxury brand management
strategic brand management
hospitality luxury brand management
next-gen brand management
brand and product management
introduction to strategic brand management
1…133134135…834

In summary, here are 10 of our most popular brand management courses

  • Estrategias de Negociación:Ā Universidad Nacional Autónoma de MĆ©xico
  • Project Management Foundations, Initiation, and Planning:Ā SkillUp
  • Major Engineering Project Performance:Ā University of Leeds
  • The Technology of Music Production:Ā Berklee
  • Programa en Desarrollo de nuevas empresas:Ā Universidad de los Andes
  • Applied Cryptography:Ā University of Colorado System
  • Administración financiera y su función en la empresa :Ā Universidad Nacional Autónoma de MĆ©xico
  • Teach English Now! Technology Enriched Teaching:Ā Arizona State University
  • Customer Service Fundamentals:Ā Knowledge Accelerators
  • Preparatory Certificate in Finance and Financial Markets:Ā Corporate Finance Institute

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrackĀ® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
Ā© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok