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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
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    Rutgers the State University of New Jersey

    Global Procurement and Sourcing

    Skills you'll gain: Strategic Sourcing, Supplier Management, Procurement, Supplier Relationship Management, Supplier Performance Management, Negotiation, Vendor Management, Contract Negotiation, Request For Quotation (RFQ), Case Studies, Stakeholder Management, Contract Management, Purchasing, Market Analysis, Request for Proposal, Competitive Analysis, Risk Management, Vendor Contracts, Supply Management, Business Ethics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    University of Pennsylvania

    AI Fundamentals for Non-Data Scientists

    Skills you'll gain: Generative AI, Big Data, Machine Learning Algorithms, Generative Adversarial Networks (GANs), Machine Learning, Customer Data Management, Autoencoders, Artificial Intelligence, Deep Learning, Model Evaluation, Algorithms, Process Optimization, Data Analysis, Artificial Neural Networks

    4.8
    Rating, 4.8 out of 5 stars
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    1K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
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    University of Minnesota

    Recruiting, Hiring, and Onboarding Employees

    Skills you'll gain: Workforce Planning, Employee Onboarding, Recruitment, Recruitment Strategies, Full Cycle Recruitment, Talent Acquisition, Job Analysis, Human Resources, Employee Engagement, Talent Sourcing, Interviewing Skills, Decision Making, Diversity and Inclusion

    4.7
    Rating, 4.7 out of 5 stars
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    4.7K reviews

    Mixed · Course · 1 - 4 Weeks

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    Whizlabs

    Getting Started with Azure Data Solutions

    Skills you'll gain: Azure Synapse Analytics, Microsoft Azure, Data Lakes, Databricks, Data Pipelines, Data Architecture, Apache Spark, Data Storage Technologies, Big Data, Cloud Storage, Data Infrastructure, Data Storage, Data Processing, Microsoft SQL Servers, Data Integration, Event-Driven Programming, Extract, Transform, Load, Operational Databases, Real Time Data, System Monitoring

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Drug Commercialization

    Skills you'll gain: Drug Development, Commercialization, Pharmaceuticals, Pharmacotherapy, Pharmacology, Intellectual Property, Sales Strategy, Clinical Trials, Portfolio Management, Strategic Partnership, Regulatory Affairs, Marketing Strategies, Business Strategies, Market Opportunities

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
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    EDUCBA

    Analyze Money Markets and Short-Term Financial Instruments

    Skills you'll gain: Financial Market, Risk Mitigation, Cash Management, Capital Markets, Financial Systems, Market Liquidity, Risk Management, International Finance, Securities Trading, Banking, Investment Banking, Market Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Logical Operations

    Excel: Data Analysis with Formulas/Functions and PivotTables

    Skills you'll gain: Excel Formulas, Pivot Tables And Charts, Microsoft Excel, Spreadsheet Software, Data Validation, Data Visualization, Data Analysis, Interactive Data Visualization, Productivity Software, Data Integrity, Microsoft Office, Microsoft 365

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Managerial Economics and Business Analysis

    Skills you'll gain: Supply And Demand, Statistical Inference, Business Analytics, Descriptive Statistics, Sampling (Statistics), Market Dynamics, Business Planning, Statistical Hypothesis Testing, Financial Systems, Bank Regulations, Financial Policy, Banking, International Finance, Data-Driven Decision-Making, Data Analysis, Data Presentation, Economics, Statistical Analysis, Peer Review, Business Economics

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    4.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
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    EDUCBA

    Analyze Big Data Using Apache Impala SQL

    Skills you'll gain: Big Data, SQL, Test Case, Apache Hadoop, Analytics, Data Analysis, Query Languages, Databases, Relational Databases, Data Manipulation, Apache, Metadata Management

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
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    C

    Coursera

    Billing & Accelerate Collections

    Skills you'll gain: Billing, Invoicing, Payment Processing and Collection, Accounts Receivable, Financial Data, Business Metrics, Cash Management, Accounting, Prioritization, Cash Flows, Compliance Management, Data Validation

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    EDUCBA

    Analyze and Apply Statistical Methods Using Minitab

    Skills you'll gain: Minitab, Process Capability, Statistical Process Controls, Statistical Hypothesis Testing, Descriptive Statistics, Statistical Analysis, Sampling (Statistics), Statistical Visualization, Probability & Statistics, Probability Distribution, Data Analysis, Statistical Methods, Performance Analysis, Statistical Inference, Quality Control, Regression Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Status: Free Trial
    Free Trial
    L

    Logical Operations

    Microsoft Excel for Office 365 (Desktop or Online): Part 3

    Skills you'll gain: Microsoft Excel, Excel Formulas, Excel Macros, Data Visualization, Consolidation, Forecasting, Spreadsheet Software, Microsoft 365, Microsoft Office, Pivot Tables And Charts, Data Sharing, Data Mapping, Productivity Software, Data Analysis, Data Entry, Data Security, Data Validation, Document Management, Data Management, User Interface (UI)

    Advanced · Course · 1 - 3 Months

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1…136137138…458

In summary, here are 10 of our most popular marketing analytics courses

  • Global Procurement and Sourcing: Rutgers the State University of New Jersey
  • AI Fundamentals for Non-Data Scientists: University of Pennsylvania
  • Recruiting, Hiring, and Onboarding Employees: University of Minnesota
  • Getting Started with Azure Data Solutions: Whizlabs
  • Drug Commercialization : University of California San Diego
  • Analyze Money Markets and Short-Term Financial Instruments: EDUCBA
  • Excel: Data Analysis with Formulas/Functions and PivotTables: Logical Operations
  • Managerial Economics and Business Analysis: University of Illinois Urbana-Champaign
  • Analyze Big Data Using Apache Impala SQL: EDUCBA
  • Billing & Accelerate Collections: Coursera

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Brand (13)
Digital Marketing (13)
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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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