• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • R

    Rutgers the State University of New Jersey

    Soul Beliefs: Causes and Consequences - Unit 1: Historical Foundations

    Skills you'll gain: Cultural Diversity, Cultural Sensitivity, Ancient History, Sociology, Social Sciences, Anthropology, World History, Psychology, Research, Science and Research

    4.5
    Rating, 4.5 out of 5 stars
    ·
    407 reviews

    Mixed · Course · 1 - 3 Months

  • U

    Universidad Nacional Autónoma de México

    Periodismo digital y combate a las fake news

    Skills you'll gain: Journalism, Research, Investigation, Media and Communications, digital literacy, Writing, Interviewing Skills, Community Outreach, Cybersecurity, Storytelling, Ethical Standards And Conduct, Diversity Awareness, Editing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    668 reviews

    Beginner · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Systems Thinking In Public Health

    Skills you'll gain: Systems Thinking, Health Systems, Health Policy, Public Health, Policy Analysis, Policy Development, Simulations, Data Analysis Software

    4.6
    Rating, 4.6 out of 5 stars
    ·
    961 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Biology Everywhere

    Skills you'll gain: Molecular Biology, Biochemistry, Human Development, Biology, Life Sciences, Environment, Chemistry, Cell Biology, Environmental Issue, Child Development, Environmental Science, Environmental Resource Management, Music, Biotechnology, General Science and Research, Decision Making, Natural Resource Management, Oncology, Liberal Arts, Sustainable Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    389 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Pennsylvania

    Social Entrepreneurship

    Skills you'll gain: Social Impact, Project Scoping, Entrepreneurship, Sustainable Development, Feasibility Studies, Customer Analysis, Target Audience, Stakeholder Management, Competitive Analysis, Business Operations, Cost Estimation, New Business Development, Business Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    406 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Lausanne

    Challenging Forensic Science: How Science Should Speak to Court

    Skills you'll gain: Criminal Investigation and Forensics, Statistical Reporting, Court Systems, Legal Proceedings, Laboratory Reports, Scientific Methods, Statistical Analysis, Probability & Statistics, Research, Technical Communication, Case Studies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    530 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Michigan

    Data Collection: Online, Telephone and Face-to-face

    Skills you'll gain: Surveys, Interviewing Skills, Data Collection, Sampling (Statistics), Unstructured Data, Research Methodologies, Qualitative Research, Data Validation, Data Quality, Text Mining

    4.6
    Rating, 4.6 out of 5 stars
    ·
    353 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    International Supply Chains and Logistics

    Skills you'll gain: Transportation, Supply Chain, and Logistics, Transportation Operations, Supply Chain Planning, Logistics Management, Shipping and Receiving, Service Design

    4.8
    Rating, 4.8 out of 5 stars
    ·
    182 reviews

    Beginner · Course · 1 - 3 Months

  • R

    Rice University

    Principles of Economics: Macroeconomics - The Big Picture

    Skills you'll gain: Economics, Supply And Demand, Economic Development, Financial Policy, Market Dynamics, Business Economics, Business Metrics, Public Policies, Performance Metric, International Finance, Fiscal Management, Investments, Labor Relations, Financial Market, Financial Regulations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    65 reviews

    Beginner · Course · 1 - 3 Months

  • P

    Pontificia Universidad Católica de Chile

    Análisis de Negocios con Estados Financieros

    Skills you'll gain: Financial Statements, Financial Statement Analysis, Financial Accounting, Income Statement, Financial Analysis, Balance Sheet, Financial Reporting, Cash Flows, Cash Management, Working Capital, Accrual Accounting, Asset Management, Operating Expense, Capital Expenditure, Resource Management, Market Analysis

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    151 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    AutoCAD for beginners: Drafting blueprints and schematics

    Skills you'll gain: AutoCAD, Architectural Drawing, Drafting and Engineering Design, Blueprint Reading, Blueprinting, Technical Drawing, Computer-Aided Design

    4.3
    Rating, 4.3 out of 5 stars
    ·
    64 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    I

    IBM

    SEO Mastery: From Fundamentals to GenAI and GEO Strategies

    Skills you'll gain: Prompt Engineering, Web Analytics and SEO, Search Engine Optimization, Search Engine Marketing, AI Enablement, Generative AI, Marketing Strategy and Techniques, Blogs, Digital Marketing, Content Marketing, Content Creation, Web Content, Semantic Web, Keyword Research, Content Strategy, Growth Strategies, Artificial Intelligence, Web Analytics, Competitive Analysis, Performance Measurement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    58 reviews

    Intermediate · Specialization · 1 - 3 Months

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research specialization
market research analyst
market research essentials for marketing management
market research methods and data analysis certificate
market research free
market research and analysis for tech industries
1…150151152…376

In summary, here are 10 of our most popular market research courses

  • Soul Beliefs: Causes and Consequences - Unit 1: Historical Foundations: Rutgers the State University of New Jersey
  • Periodismo digital y combate a las fake news: Universidad Nacional Autónoma de México
  • Systems Thinking In Public Health: Johns Hopkins University
  • Biology Everywhere: University of Colorado Boulder
  • Social Entrepreneurship: University of Pennsylvania
  • Challenging Forensic Science: How Science Should Speak to Court: University of Lausanne
  • Data Collection: Online, Telephone and Face-to-face: University of Michigan
  • International Supply Chains and Logistics: University of Colorado Boulder
  • Principles of Economics: Macroeconomics - The Big Picture: Rice University
  • Análisis de Negocios con Estados Financieros: Pontificia Universidad Católica de Chile

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok