Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Microsoft
Skills you'll gain: Microsoft SQL Servers, SQL, Transact-SQL, Databases, Relational Databases, Data Transformation, Data Manipulation, Query Languages, Generative AI, Data Analysis
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Facebook, Social Media, Social Media Management, Instagram, Administration, Marketing Automation, Content Development and Management, Marketing, Automation
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Employee Surveys, Data Collection, Business Research, Data Analysis, User Feedback, Market Research, Business Software, Data Presentation
Beginner · Guided Project · Less Than 2 Hours

Wesleyan University
Skills you'll gain: Statistical Hypothesis Testing, Statistical Analysis, Statistical Software, Correlation Analysis, SAS (Software), Data Analysis, Statistical Methods, Quantitative Research, Probability & Statistics, Analytical Skills, Regression Analysis, Data Management, Statistical Inference
Mixed · Course · 1 - 4 Weeks

University of Manchester
Skills you'll gain: Sustainable Business, Corporate Sustainability, Business Ethics, Environmental Social And Corporate Governance (ESG), Sustainable Development, Intercultural Competence, Ethical Standards And Conduct, Team Oriented, Decision Making, Cultural Diversity, Systems Thinking, Stakeholder Management
Mixed · Course · 1 - 3 Months

Skills you'll gain: Generative AI, Exploratory Data Analysis, Data Ethics, Feature Engineering, Predictive Modeling, AI Enablement, Responsible AI, Data Visualization, Data Science, Data Synthesis, Data Preprocessing, Data Analysis, Data Manipulation, Model Evaluation, Natural Language Processing
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Blockchain, Digital Assets, Financial Inclusion, Transportation, Supply Chain, and Logistics, Supply Chain, Governance, Supply Chain Management, Business Transformation, FinTech, Supply Chain Systems, Business Analysis, Market Opportunities, Competitive Analysis, Interoperability, Business Leadership, Strategic Partnership, Emerging Technologies, Strategic Leadership, Stakeholder Analysis, Market Analysis
Beginner · Specialization · 3 - 6 Months

University of Colorado Boulder
Skills you'll gain: Strategic Communication, Target Audience, Public Relations, Marketing Communications, Advertising Campaigns, Media Strategy, Communication Strategies, Campaign Management, Integrated Marketing Communications, Branding, Earned Media, Brand Management, Paid media, Owned Media, Business Strategy, Shared Media, Employee Engagement
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Flutter (Software), Mobile Development, User Interface and User Experience (UI/UX) Design, React Native, Application Development, iOS Development, Apple iOS, User Story, User Interface (UI), Android Development, Databases, Database Management, Cross Platform Development, Application Programming Interface (API), Software Development Tools, Application Frameworks, Application Deployment, Back-End Web Development, Data Persistence, Application Performance Management
Beginner · Specialization · 3 - 6 Months

University of California, Irvine
Skills you'll gain: Corporate Communications, Storytelling, Internal Communications, Strategic Communication, Social Media, Interpersonal Communications, Employee Engagement, Telecommuting, Public Relations, Social Media Content, Stakeholder Communications, Business Communication, Communication Strategies, Communication, Media and Communications, Marketing and Public Relations
Beginner · Course · 1 - 4 Weeks
Pontificia Universidad Católica de Chile
Skills you'll gain: Feasibility Studies, Knowledge Transfer, Intellectual Property, Technology Strategies, Commercialization, Technical Management, New Product Development, Innovation, Entrepreneurship, Market Analysis
Beginner · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: Experimentation, Sample Size Determination, Research Design, Regression Analysis, Statistical Analysis, Statistical Methods, Data Analysis Software, Statistical Modeling, Statistical Hypothesis Testing, Design Strategies, Sampling (Statistics), Probability & Statistics, Mathematical Modeling, Analysis, Model Evaluation, Data Transformation, Descriptive Statistics, Probability Distribution, Variance Analysis, Data Analysis
Beginner · Specialization · 3 - 6 Months