Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Skills you'll gain: Typography, Graphic and Visual Design, Graphic Design, Style Guides, Digital Design, Adobe Photoshop, Adobe Illustrator, Design, Photo Editing, Design Elements And Principles, Storytelling, File Management, Color Theory
Beginner · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Marketing Planning, Customer Engagement, Strategic Marketing, Marketing Management, Marketing Effectiveness, Marketing Strategies, Marketing, Market Research, Market Analysis, Market Dynamics, Brand Management, Customer experience strategy (CX), Key Performance Indicators (KPIs), Performance Measurement
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Strategic Marketing, Consumer Behaviour, Marketing, Marketing Strategy and Techniques, Marketing Analytics, Target Market, Customer Insights, Data-Driven Decision-Making, Value Propositions, Market Data
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Community Organizing, Social Justice, Community Development, Diversity Awareness, Discussion Facilitation, Social Sciences, Cultural Diversity, Interpersonal Communications, Conflict Management, Sociology, Program Evaluation
Beginner · Course · 1 - 3 Months

University of California, Santa Cruz
Skills you'll gain: Social Justice, Advocacy, Sociology, Social Sciences, Jury Trial, Case Studies, World History, Labor Law
Beginner · Course · 1 - 3 Months

Copenhagen Business School
Skills you'll gain: Business Modeling, Entrepreneurship, Community Development, Social Sciences, Sustainable Business, Business Strategy, Financial Inclusion, Ideation, Needs Assessment, Team Building, Team Management, Case Studies, Innovation, Revenue Management, Empowerment
Beginner · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Strategic Marketing, Marketing, Marketing Strategy and Techniques, Brand Strategy, Market Dynamics, Customer Insights, Market Analysis, Consumer Behaviour, Target Market, Stakeholder Management, Value Propositions, Customer Relationship Building, Competitive Analysis
Beginner · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Marketing, Customer Analysis, Brand Management, Web Analytics, Analytics, Regression Analysis, Return On Investment, Consumer Behaviour, A/B Testing
Beginner · Course · 1 - 3 Months

Yale University
Skills you'll gain: Digital Media Strategy, Health Promotion, Health Education, Media and Communications, Social Determinants Of Health, Behavioral Health, Public Health, Patient Communication, Facebook, Program Evaluation, Persuasive Communication, Digital Communications, Content Management
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Email Marketing, Content Strategy, Content Marketing, Content Performance Analysis, HubSpot CRM, Marketing Strategies, Web Content, Social Media Content, Paid media, Marketing, Digital Content, Content Creation, Marketing Automation, Marketing Analytics, Newsletters, Marketing Psychology, Digital Marketing, A/B Testing, Customer Relationship Management, UI/UX Strategy
Beginner · Specialization · 1 - 3 Months

Yale University
Skills you'll gain: Aesthetics, Art History, Music History, Liberal Arts, Music, Social Sciences, Social Justice, Performing Arts, Pedagogy, Teaching, Public Affairs, Cultural Diversity, Community Development, Advocacy, Case Studies
Mixed · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Social Network Analysis, Network Analysis, Social Sciences, Sociology, Agentic systems, Systems Thinking, Economics, Policy, and Social Studies, Simulations, Culture, Complex Problem Solving, Innovation
Beginner · Course · 1 - 3 Months