• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • C

    Coursera

    Master The Art of Digital Marketing with Canva

    Skills you'll gain: Logo Design, Canva (Software), Marketing Design, Marketing Materials, Advertising, Branding, Marketing, Brand Awareness, Creative Design, Promotional Materials, Graphic and Visual Design Software, Graphic Design, Aesthetics, Design, Digital Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    25 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • T

    The State University of New York

    Decentralized Finance (DeFi) for Everyone

    Skills you'll gain: Digital Assets, Blockchain, Market Liquidity, FinTech, Financial Market, Cryptography, Cryptographic Protocols, Financial Systems, Payment Systems, Distributed Computing, Governance, Identity and Access Management, Financial Trading, Financial Regulation, Asset Management, Web Applications, Transaction Processing, Financial Services, Network Protocols, System Programming

    4.1
    Rating, 4.1 out of 5 stars
    ·
    13 reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    University of Pennsylvania

    The Business of Ideas: IP in the Real World

    Skills you'll gain: Intellectual Property, Case Studies, Law, Regulation, and Compliance, Case Law, Legal Research, Emerging Technologies, Market Analysis, Technology Strategies, Music

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Understanding the Value of Human-Centered Design

    Skills you'll gain: Human Centered Design, User Experience Design, Stakeholder Engagement, Design Thinking, Creativity, Research and Design, Ideation, Stakeholder Analysis, Surveys, Data Collection, Storytelling, Design Strategies, Collaboration, Innovation, User Research, Presentations, Communication, Goal Setting

    4.3
    Rating, 4.3 out of 5 stars
    ·
    15 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Automating Sales Tasks with Zapier

    Skills you'll gain: Email Automation, Google Sheets, Automation, Business Process Automation, Productivity Software, Gmail, Workflow Management, Sales Support, Operations Management, Order Fulfillment

    4.5
    Rating, 4.5 out of 5 stars
    ·
    24 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • G

    GRAMMY GO

    Building Your Audience for Music Professionals

    Skills you'll gain: Marketing Budgets, Digital Media Strategy, Media Strategy, Professional Networking, Content Strategy, Promotional Strategies, Branding, Marketing Analytics, Brand Strategy, Brand Awareness, Budget Management, Customer Engagement, Content Marketing, Creative Design, Target Audience, Digital Marketing, Brand Management, Marketing Strategies, Social Media Strategy, Customer Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    22 reviews

    Beginner · Specialization · 1 - 3 Months

  • D

    Dubai College of Tourism

    Dubai Hospitality Marketing

    Skills you'll gain: Hospitality Management, Online Advertising, Promotional Strategies, Hospitality, Digital Marketing, Marketing Strategy and Techniques, Consumer Behaviour, Customer Insights, Customer experience improvement, Marketing, Marketing Planning, Target Market, Strategic Marketing, Marketing Channel, Content Marketing, Market Trend, Customer Relationship Management, Adaptability

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    SkillUp

    Foundations of AI in Healthcare

    Skills you'll gain: Health Insurance Portability And Accountability Act (HIPAA) Compliance, Clinical Informatics, Clinical Research, Artificial Intelligence, MLOps (Machine Learning Operations), Health Informatics, Artificial Intelligence and Machine Learning (AI/ML), Model Evaluation, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Cambridge

    Forensic Science: DNA Analysis

    Skills you'll gain: Criminal Investigation and Forensics, Investigation, Laboratory Testing, Statistical Analysis, Molecular Biology, Specimen Collection, Scientific Methods, Medical Science and Research, General Science and Research, Data Collection, Case Studies, Biology, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • D

    Duke University

    Agile Dashboards for Data-Driven Decision-Making

    Skills you'll gain: Performance Analysis, Customer Analysis, Performance Measurement, Dashboard, Market Opportunities, Business Metrics, Decision Making, Strategic Decision-Making, Agile Methodology, Real Time Data, Management Reporting, Business Intelligence, Organizational Effectiveness, Business Leadership, Data-Driven Decision-Making, Business Strategies, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    24 reviews

    Intermediate · Course · 1 - 4 Weeks

  • S

    Sciences Po

    Cities are back in town : sociologie urbaine pour un monde globalisé

    Skills you'll gain: Social Sciences, Political Sciences, World History, Cultural Diversity, Sociology, Demography, Sustainable Development, International Relations, Economics, Technology Strategies, Qualitative Research, Governance

    4.2
    Rating, 4.2 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 3 Months

  • E

    EDUCBA

    AutoCAD Architectural Design & Residential Planning

    Skills you'll gain: Architectural Drawing, AutoCAD, Architectural Design, Technical Drawing, Engineering Drawings, Civil and Architectural Engineering, Drafting and Engineering Design, Computer-Aided Design, Building Design, As-Built Drawings, AutoCAD Civil 3D, Architectural Engineering, Structural Engineering, Electrical Wiring, Structural Analysis, Functional Design, Conceptual Design, Layout Design, Construction Estimating, 3D Modeling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12 reviews

    Beginner · Specialization · 1 - 3 Months

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research specialization
market research analyst
market research essentials for marketing management
market research methods and data analysis certificate
market research free
market research and analysis for tech industries
1…222223224…375

In summary, here are 10 of our most popular market research courses

  • Master The Art of Digital Marketing with Canva : Coursera
  • Decentralized Finance (DeFi) for Everyone: The State University of New York
  • The Business of Ideas: IP in the Real World: University of Pennsylvania
  • Understanding the Value of Human-Centered Design: University of Illinois Urbana-Champaign
  • Automating Sales Tasks with Zapier: Coursera
  • Building Your Audience for Music Professionals: GRAMMY GO
  • Dubai Hospitality Marketing : Dubai College of Tourism
  • Foundations of AI in Healthcare: SkillUp
  • Forensic Science: DNA Analysis: University of Cambridge
  • Agile Dashboards for Data-Driven Decision-Making: Duke University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok