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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    I
    U
    I

    Multiple educators

    Data Science Foundations

    Skills you'll gain: Dashboard, Web Scraping, Pseudocode, Data Storytelling, Algorithms, Data Presentation, Jupyter, Data Mining, Data Visualization, Correlation Analysis, Pandas (Python Package), Data Analysis, NumPy, Predictive Modeling, IBM Cloud, Data Literacy, Data Science, Unsupervised Learning, Machine Learning, Project Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    117K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Deep Learning

    Skills you'll gain: Convolutional Neural Networks, Recurrent Neural Networks (RNNs), Computer Vision, Deep Learning, Natural Language Processing, Artificial Intelligence and Machine Learning (AI/ML), Tensorflow, Transfer Learning, Keras (Neural Network Library), Artificial Neural Networks, Image Analysis, Applied Machine Learning, Large Language Modeling, Supervised Learning, PyTorch (Machine Learning Library), Hugging Face, Artificial Intelligence, Model Evaluation, Embeddings, Machine Learning

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    147K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Start the UX Design Process: Empathize, Define, and Ideate

    Skills you'll gain: User Experience Design, User Story, User Research, Usability, Ideation, Competitive Analysis, Design Thinking, User Flows, Human Centered Design, Human Factors, Web Content Accessibility Guidelines, Persona Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    17K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Business Foundations

    Skills you'll gain: Financial Statements, Return On Investment, Financial Statement Analysis, Process Improvement, Operational Efficiency, Process Management, Accrual Accounting, Finance, Process Analysis, Human Capital, Process Mapping, Financial Accounting, Operations Management, Branding, People Management, Capital Budgeting, Marketing, Peer Review, Project Design, Corporate Finance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    26K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    I

    IBM

    IBM Back-End Development

    Skills you'll gain: Open Web Application Security Project (OWASP), OpenShift, Linux Commands, Bash (Scripting Language), Serverless Computing, Software Development Life Cycle, Software Architecture, NoSQL, MongoDB, GitHub, Object-Relational Mapping, Git (Version Control System), Shell Script, Software Design, Containerization, Jupyter, Grafana, Flask (Web Framework), Microservices, Python Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    52K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Introduction to Data Science

    Skills you'll gain: Data Storytelling, Model Evaluation, Data Modeling, SQL, Model Deployment, Data Mining, Jupyter, Databases, Data Cleansing, Business Research, Data Preprocessing, Data Science, Relational Databases, Business Analysis, Data Analysis, IBM Cloud, Data Visualization Software, R (Software), Big Data, Python Programming

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    101K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    IBM & Darden Digital Strategy

    Skills you'll gain: Cloud Deployment, Digital Transformation, Business Strategy, Competitive Analysis, Cloud Computing Architecture, Data Wrangling, Cloud Services, Business Transformation, Cloud Infrastructure, Big Data, Generative AI, Cloud Storage, Data Analysis, Responsible AI, Cloud Computing, Statistical Analysis, Data Cleansing, Apache Hadoop, Cloud Security, Data Science

    4.7
    Rating, 4.7 out of 5 stars
    ·
    50K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    D
    S

    Multiple educators

    Machine Learning

    Skills you'll gain: Unsupervised Learning, Supervised Learning, Transfer Learning, Machine Learning, Jupyter, Applied Machine Learning, Data Ethics, Decision Tree Learning, Model Evaluation, Tensorflow, Scikit Learn (Machine Learning Library), NumPy, Predictive Modeling, Deep Learning, Artificial Intelligence, Classification Algorithms, Reinforcement Learning, Random Forest Algorithm, Feature Engineering, Data Preprocessing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    38K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    RFIs: Streamline Supplier Selection

    Skills you'll gain: Request for Proposal, Strategic Sourcing, Request For Quotation (RFQ), Supplier Management, Supplier Performance Management, Supplier Relationship Management, Procurement, Market Intelligence, Vendor Relationship Management, Market Research, Competitive Intelligence, Data-Driven Decision-Making, Analysis, Decision Making

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Michigan

    Muestreo de personas, redes y registros

    Skills you'll gain: Sampling (Statistics), Sample Size Determination, Data Collection, Surveys, Statistical Methods, Quantitative Research, Probability & Statistics, Research Design, Statistical Software

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    A

    Adobe

    Adobe Marketing Specialist

    Skills you'll gain: Adobe Express, Marketing Strategies, Promotional Strategies, Marketing Planning, Adobe Firefly, Social Media Content, Responsible AI, Digital Marketing, Cross-Channel Marketing, Digital Design, Content Marketing, Visual Design, Target Audience, Generative AI, Campaign Management, Social Media Marketing, Graphic Design, Content Strategy, Advertising, Market Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.7K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    D

    Deep Teaching Solutions

    Learning How to Learn: Powerful mental tools to help you master tough subjects

    Skills you'll gain: Learning Strategies, Lifelong Learning, Time Management, Productivity, Willingness To Learn, Quick Learning, Growth Mindedness, Mental Concentration, Persistence, Cognitive flexibility, Creativity, Overcoming Obstacles, Dealing With Ambiguity, Adaptability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    93K reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Data Science Foundations: IBM
  • Deep Learning: DeepLearning.AI
  • Start the UX Design Process: Empathize, Define, and Ideate: Google
  • Business Foundations: University of Pennsylvania
  • IBM Back-End Development: IBM
  • Introduction to Data Science: IBM
  • IBM & Darden Digital Strategy: University of Virginia Darden School Foundation
  • Machine Learning: DeepLearning.AI
  • RFIs: Streamline Supplier Selection: Coursera
  • Muestreo de personas, redes y registros: University of Michigan

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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