Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

LearnKartS
Skills you'll gain: Marketing, Digital Media Strategy, Marketing Analytics, Marketing Strategies
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Target Audience, Social Media Marketing, Social Media Campaigns, Online Advertising, Social Media, Web Analytics
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: SQL, Database Design, Database Management, Data Analysis, Database Architecture and Administration, Data Cleansing, Data Transformation, Data Manipulation, Query Languages, Analytics, GitHub, Data Integration, AI Enablement, Git (Version Control System), Performance Tuning
Beginner · Course · 1 - 3 Months

SkillUp
Skills you'll gain: Data Storytelling, Dashboard, Power BI, Data Visualization, Interactive Data Visualization, Data Analysis, Data Modeling, Data Visualization Software, Data Analysis Expressions (DAX), Star Schema, Data Cleansing, Data Transformation, Data Import/Export, Data Security
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Apache Hive, Database Management, SQL, Big Data, Database Systems, Amazon Web Services, Data Management, Amazon S3, Apache Hadoop, Data Storage, Cloud Storage, Performance Tuning, File Systems, Command-Line Interface, Virtual Machines
Beginner · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Sales Strategy, Consultative Selling, Sales Process, Selling Techniques, Sales, Sales Prospecting, Customer Relationship Management, Customer Acquisition Management, Value Propositions, Overcoming Objections, Needs Assessment
Beginner · Course · 1 - 4 Weeks

Rice University
Skills you'll gain: Probability & Statistics, Microsoft Excel, Descriptive Statistics, Business Analytics, Box Plots, Probability Distribution, Data Visualization, Probability, Statistics, Business Mathematics, Spreadsheet Software, Data-Driven Decision-Making, Algebra, Bayesian Statistics, Arithmetic, Case Studies, Statistical Analysis, Quantitative Research, Data Analysis, Correlation Analysis
Beginner · Course · 1 - 3 Months

Skills you'll gain: Large Language Modeling, LLM Application, OpenAI API, Trend Analysis, Real Time Data, Analytics, Business Marketing, Program Development, Business Strategy, Generative AI, ChatGPT, Technology Roadmaps, Artificial Intelligence and Machine Learning (AI/ML), Artificial Neural Networks
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Statistical Analysis, Program Evaluation, Policy Analysis, Data Analysis, Statistical Methods, Public Policies, Statistical Hypothesis Testing, Policy Development, Analytical Skills, Forecasting, R Programming, Data-Driven Decision-Making, Research Design, Time Series Analysis and Forecasting
Intermediate · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Pharmacology, Pharmaceuticals, Patient Safety, Clinical Research, Medical Prescription, Pharmacotherapy, Clinical Trials, Epidemiology, Regulatory Compliance, Health Policy, Continuous Monitoring, Public Health, Event Monitoring, Risk Analysis
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Prompt Engineering, Sales Strategy, Sales Pipelines, AI Personalization, Sales Operations, Responsible AI, Lead Generation, Sales Development, Generative AI Agents, Competitive Analysis, Sales Management, Marketing Automation, Customer Relationship Management (CRM) Software, Account Management, Business Process Automation, Business Intelligence, Workflow Management, Market Analysis, Data-Driven Decision-Making, Forecasting
Intermediate · Specialization · 1 - 3 Months

Universidad de Palermo
Skills you'll gain: Event Management, Event Planning, Advertising, Hospitality, Resource Allocation, Stakeholder Management, Dashboard, Marketing Communications, Communication Strategies, Organizational Skills, Target Audience, Program Evaluation, Scheduling, Budgeting
Beginner · Course · 1 - 4 Weeks