• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Michigan

    Understanding Psychosis

    Skills you'll gain: Health Disparities, Psychiatry, Patient Education And Counseling, Community Mental Health Services, Social Determinants Of Health, Patient Communication, Psychiatric Assessments, Mental Health Diseases and Disorders, Rehabilitation, Trauma Care, Mental and Behavioral Health, Pharmacology, Mental Health

    4.7
    Rating, 4.7 out of 5 stars
    ·
    20 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kotter

    Kotter's Change Framework: Accelerators 1-4

    Skills you'll gain: Organizational Change, Change Management, Business Transformation, Organizational Leadership, Organizational Strategy, Business Leadership, Strategic Leadership, Organizational Structure, Leadership Development, Stakeholder Engagement, Employee Engagement, Team Building, Industrial and Organizational Psychology, Communication Strategies, Lifelong Learning

    4.3
    Rating, 4.3 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Alfaisal University | KLD

    دليل الاستثمار | Investment Guide

    Skills you'll gain: Financial Market, Investments, Financial Planning, Capital Markets, Financial Services, Finance, Return On Investment, Financial Analysis, Risk Management

    5
    Rating, 5 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    ESADE Business and Law School

    La familia empresaria: individuo, dinámica y tiempo

    Skills you'll gain: Technology Strategies, Business, Family Support, Innovation, Business Leadership, Business Management, Business Transformation, Economics, Industrial and Organizational Psychology, Entrepreneurship, Market Dynamics, Environmental Social And Corporate Governance (ESG), International Relations, Personal Development, Self-Awareness, Demography, Decision Making

    4.5
    Rating, 4.5 out of 5 stars
    ·
    31 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Create and Sell Digital Teaching Printables with Canva

    Skills you'll gain: Canva (Software), Teaching, Digital Design, Graphic Design, Business Marketing, Marketing Materials, Data Sharing, Creative Design, Editing, Marketing Design, Content Creation, Dashboard, User Accounts, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    52 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Fundamentals of Data Analysis

    Skills you'll gain: Data Analysis, Analytics, Statistical Analysis, Data-Driven Decision-Making, Data Mining, Spreadsheet Software, Exploratory Data Analysis, Descriptive Analytics, Quantitative Research, Data Processing, Data Cleansing, Data Collection, Statistics, R (Software), Predictive Analytics, Data Presentation, Data Visualization, SQL

    3.7
    Rating, 3.7 out of 5 stars
    ·
    32 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Virginia

    Les bases de la stratégie d’entreprise

    Skills you'll gain: Business Strategy, Strategic Thinking, Competitive Analysis, Business Planning, Organizational Strategy, Business Analysis, Market Analysis, Business Acumen, Market Dynamics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Psychology of Group Behaviors

    Skills you'll gain: Behavior Management, Psychology, Sociology, Social Sciences, Research, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universiteit Leiden

    Population Health: Alternative Payment Models

    Skills you'll gain: Value-Based Care, Health Care Administration, Healthcare Project Management, Behavioral Economics, Health Systems, Payment Systems, Health Policy, Performance Measurement, Benchmarking, Risk Management, Cost Reduction, Accountability, Decision Making, Critical Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    67 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Engineering of Structures: Shear and Bending

    Skills you'll gain: Structural Analysis, Structural Engineering, Civil Engineering, Mechanical Engineering, Engineering Calculations, Construction, Mechanics, Engineering Design Process, Experimentation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    39 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Using Porter’s Five Forces Model for Competitive Analysis

    Skills you'll gain: Competitive Analysis, Business Strategy, Market Analysis, Case Studies, Corporate Strategy, Market Dynamics, Market Opportunities, Strategic Planning, New Business Development, Supplier Management, Company, Product, and Service Knowledge, Consumer Behaviour, Entrepreneurship, Leadership

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Effective Presentations and Persuasive Writing

    Skills you'll gain: Request for Proposal, Presentations, Technical Communication, Persuasive Communication, Proposal Writing, Business Writing, Technical Writing, Intercultural Competence, Public Speaking, Verbal Communication Skills, Design Thinking, Communication, Innovation, Collaboration, Professional Development, Stakeholder Communications, Target Audience, Planning

    5
    Rating, 5 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research methods and data analysis certificate
market research and analysis for tech industries
market research & business intelligence mastery
market research: analyze, forecast & apply
market research: analyze, apply & evaluate
market research essentials for marketing management
1…253254255…339

In summary, here are 10 of our most popular market research courses

  • Understanding Psychosis: University of Michigan
  • Kotter's Change Framework: Accelerators 1-4: Kotter
  • دليل الاستثمار | Investment Guide: Alfaisal University | KLD
  • La familia empresaria: individuo, dinámica y tiempo: ESADE Business and Law School
  • Create and Sell Digital Teaching Printables with Canva: Coursera
  • Fundamentals of Data Analysis: LearnQuest
  • Les bases de la stratégie d’entreprise: University of Virginia
  • Psychology of Group Behaviors: American Psychological Association
  • Population Health: Alternative Payment Models: Universiteit Leiden
  • Engineering of Structures: Shear and Bending: Dartmouth College

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok