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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • K

    Knowledge Accelerators

    Microsoft Copilot in Excel: Smarter Data Analysis Made Easy

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Dashboard, Excel Macros, Microsoft 365, Data Presentation, Pivot Tables And Charts, Spreadsheet Software, Productivity, Productivity Software, Data Analysis, Workflow Management, Generative AI Agents, Automation, Artificial Intelligence, Customer Data Management, Business Consulting, Generative AI, Data Management, Leadership Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    19 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Copywriting with ChatGPT: Crafting High-Quality Blog Content

    Skills you'll gain: Prompt Engineering, ChatGPT, Blogs, Generative AI Agents, Content Creation, Copywriting, Editing, Customer Advocacy, Brand Management, Target Audience

    4.3
    Rating, 4.3 out of 5 stars
    ·
    21 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • G

    Google

    Ask Effective Questions

    Skills you'll gain: Interviewing Skills

    5
    Rating, 5 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • M

    Microsoft

    Data Preparation and Management

    Skills you'll gain: Extract, Transform, Load, Data Cleansing, Power BI, Data Transformation, Data Manipulation, Data Management, Data Quality, Data Preprocessing, Data Validation, Data Integration, Data Modeling, Data Import/Export, Data Storage

    5
    Rating, 5 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 4 Weeks

  • B

    Board Infinity

    Key Industry 4.0 Technologies in Manufacturing - 2

    Skills you'll gain: Cloud Computing, Cloud Computing Architecture, Cloud Deployment, Cybersecurity, Manufacturing Processes, Manufacturing and Production, Augmented and Virtual Reality (AR/VR), Blockchain, Cloud Security, Cyber Attacks, Production Process, Emerging Technologies, Augmented Reality, Artificial Intelligence and Machine Learning (AI/ML), Virtual Reality, Artificial Intelligence, Big Data, Real Time Data, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Crea tu primera campaña con Facebook Ads Manager

    Skills you'll gain: Target Audience, Paid media, Advertising Campaigns, Advertising, Social Media Campaigns, Social Media, Social Media Marketing, Digital Advertising, Campaign Management, Instagram, User Accounts, Budget Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    45 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • F

    Fundação Instituto de Administração

    Introdução à Ciência e Engenharia de Dados

    Skills you'll gain: Big Data, Data Mining, Data-Driven Decision-Making, Data Modeling, Analytics, Data Science, Data Analysis, Business Analytics, Data Processing, Predictive Analytics, Databases, Machine Learning Methods

    4.4
    Rating, 4.4 out of 5 stars
    ·
    41 reviews

    Beginner · Course · 1 - 4 Weeks

  • B

    Banco Interamericano de Desarrollo

    Uso de datos en las organizaciones del S.XXI

    Skills you'll gain: Data Collection, Business Intelligence, Data-Driven Decision-Making, Data Strategy, Data Analysis, Business Analytics, Data Ethics, Analytics, Big Data, Small Data, Diversity and Inclusion, Organizational Effectiveness, Data Quality, Market Opportunities

    4.7
    Rating, 4.7 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Getting Started with Adobe Spark

    Skills you'll gain: Animations, Adobe Express, Content Creation, Design Elements And Principles, Graphic and Visual Design, Graphic Design, Design, Editing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    72 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • F

    Fundação Instituto de Administração

    Finanças Orientada a Dados

    Skills you'll gain: Big Data, FinTech, Market Data, Analytics, Financial Market, Business Intelligence, Financial Services, Data Analysis, Digital Transformation, Data Science, Data-Driven Decision-Making, Mobile Banking, Banking

    4.3
    Rating, 4.3 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    AI CERTs

    AI Foundations & Design Thinking

    Skills you'll gain: Design Thinking, Design and Product, User Experience Design, Persona (User Experience), Responsible AI, Artificial Intelligence, User Interface and User Experience (UI/UX) Design, Data Ethics, User Experience, Design, AI Enablement, Creative Design, Generative AI, Machine Learning

    3.5
    Rating, 3.5 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    SAS

    Four Rare Machine Learning Skills All Data Scientists Need

    Skills you'll gain: Predictive Modeling, Predictive Analytics, Marketing Analytics, Statistical Machine Learning, Machine Learning, Data Science, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Model Evaluation, Statistical Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Advanced · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Microsoft Copilot in Excel: Smarter Data Analysis Made Easy: Knowledge Accelerators
  • Copywriting with ChatGPT: Crafting High-Quality Blog Content: Coursera
  • Ask Effective Questions: Google
  • Data Preparation and Management: Microsoft
  • Key Industry 4.0 Technologies in Manufacturing - 2: Board Infinity
  • Crea tu primera campaña con Facebook Ads Manager: Coursera
  • Introdução à Ciência e Engenharia de Dados: Fundação Instituto de Administração
  • Uso de datos en las organizaciones del S.XXI: Banco Interamericano de Desarrollo
  • Getting Started with Adobe Spark: Coursera
  • Finanças Orientada a Dados: Fundação Instituto de Administração

Skills you can learn in Marketing

Market (economics) (28)
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Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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