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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • I

    Interactive Brokers

    Construction and Real Estate (US)

    Skills you'll gain: Real Estate, Risk Management, Property and Real Estate, Financial Analysis, Financial Acumen, Return On Investment, Economics, Construction Accounting, Market Dynamics, Investment Management, Market Data, Mortgage Loans, Investments, Market Trend, Market Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Data Visualization using dplyr and ggplot2 in R

    Skills you'll gain: Ggplot2, Tidyverse (R Package), Data Visualization, Data Analysis, Exploratory Data Analysis, R Programming, Data Visualization Software, Data Manipulation, R (Software)

    5
    Rating, 5 out of 5 stars
    ·
    20 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of California, Irvine

    Finding and Preparing for the Right Job

    Skills you'll gain: Professional Networking, LinkedIn, Professional Development, Talent Sourcing, Recruitment, Presentations, Job Analysis, Social Media Content, Personal Development, Writing, Portfolio Management, Branding

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Moneyball and Globalization

    Skills you'll gain: Labor Relations, Labor Law, World History, Economic Development, Socioeconomics, Economics, Global Marketing, International Relations, Business Economics, Demography, Market Opportunities, Cultural Diversity, Culture, Governance

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnQuest

    Mastering Sales Negotiations and Closure

    Skills you'll gain: Sales Presentation, Influencing, Persuasive Communication, Intercultural Competence, Virtual Teams, Storytelling, Behavioral Economics, Business Research, Value Propositions, Active Listening, Market Research, Empathy & Emotional Intelligence, Sales Pipelines, Marketing Psychology, Digital Communications, Collaboration, Customer Relationship Management (CRM) Software, Stakeholder Management, Strategic Communication, Cross-Functional Collaboration

    Intermediate · Specialization · 1 - 3 Months

  • U

    University of Colorado Boulder

    BiteSize Python for Intermediate Learners

    Skills you'll gain: Matplotlib, Object Oriented Programming (OOP), Plotly, Seaborn, Data Visualization Software, Object Oriented Design, Data Visualization, Pandas (Python Package), NumPy, Statistical Visualization, Interactive Data Visualization, Software Documentation, Scatter Plots, Box Plots, Heat Maps, Software Engineering, Technical Documentation, Data Structures, Data Import/Export, Data Manipulation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    16 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Introducción a Facebook Audience Insights

    Skills you'll gain: Facebook, Target Audience, Social Media Campaigns, Social Media, Social Media Marketing, Social Media Strategy, Online Advertising, Customer Insights, Paid media, Advertising

    Intermediate · Guided Project · Less Than 2 Hours

  • I

    Interactive Brokers

    Sector Investing

    Skills you'll gain: Investments, Portfolio Risk, Portfolio Management, Risk Management, Equities, Market Trend, Market Opportunities, Performance Analysis, Stock Rotation, Business Economics, Market Dynamics, Market Analysis

    Beginner · Course · 1 - 4 Weeks

  • M

    Microsoft

    Coding and Automation for Data Analysis with Generative AI

    Skills you'll gain: Prompt Engineering, Excel Formulas, Generative AI, Data Pipelines, Responsible AI, Data Processing, Debugging, Microsoft Excel, Automation, Data Transformation, Artificial Intelligence, Data Analysis, SQL, Natural Language Processing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 3 Months

  • E

    EDUCBA

    Analyze and Interpret Data Using Excel

    Skills you'll gain: Scatter Plots, Data Visualization, Regression Analysis, Excel Formulas, Microsoft Excel, Data Analysis, Descriptive Statistics, Data Visualization Software, Analytics, Statistical Analysis, Statistical Methods, Descriptive Analytics, Correlation Analysis, Statistics, Analysis, Exploratory Data Analysis, Pivot Tables And Charts, Trend Analysis

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado System

    AI Agents in Healthcare and Capstone

    Skills you'll gain: Responsible AI, Agentic systems, Data Ethics, Agentic Workflows, AI Enablement, Artificial Intelligence, Healthcare Ethics, AI Workflows, AI Security, AI Orchestration, Applied Machine Learning, Health Technology, AI Personalization, Health Systems, Solution Design, Predictive Modeling, Predictive Analytics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Supply Chain Network Optimization Using MILP on RStudio

    Skills you'll gain: Operations Research, Supply Chain, Supply Chain Management, Supply Chain Planning, Operational Analysis, Process Improvement and Optimization, Capacity Planning, Production Planning, Data Analysis, R Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    14 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Construction and Real Estate (US): Interactive Brokers
  • Data Visualization using dplyr and ggplot2 in R: Coursera
  • Finding and Preparing for the Right Job: University of California, Irvine
  • Moneyball and Globalization: University of Colorado Boulder
  • Mastering Sales Negotiations and Closure: LearnQuest
  • BiteSize Python for Intermediate Learners: University of Colorado Boulder
  • Introducción a Facebook Audience Insights: Coursera
  • Sector Investing: Interactive Brokers
  • Coding and Automation for Data Analysis with Generative AI: Microsoft
  • Analyze and Interpret Data Using Excel: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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