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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Analíticas de Marketing Digital

    Skills you'll gain: Web Analytics, Google Analytics, Social Media Analytics, Social Media, Search Engine Marketing, Social Media Management, Social Media Marketing, Conversion Funnel Analysis, Digital Analysis, Marketing Analytics, Digital Marketing Campaigns, Market Research, Data-Driven Marketing, Customer Analysis, Search Engine Optimization, Analytical Skills, Online Advertising, Social Media Strategy, Digital Marketing, Key Performance Indicators (KPIs)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    298 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Introduction to Applied Business Analytics

    Skills you'll gain: Business Workflow Analysis, Business Analysis, Analytics, Data Preprocessing, Data Analysis, Data-Driven Decision-Making, Descriptive Analytics, Data Presentation, Business Solutions, Python Programming

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    327 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Business Analytics for Decision Making

    Skills you'll gain: Business Analytics, Risk Analysis, Data-Driven Decision-Making, Operations Research, Strategic Decision-Making, Decision Making, Analytics, Predictive Analytics, Simulation and Simulation Software, Risk Modeling, Business Modeling, Business Risk Management, Data Analysis, Customer Analysis, Market Analysis, Complex Problem Solving, Unsupervised Learning, Model Optimization, Microsoft Excel, Spreadsheet Software

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Learn Digital Marketing & Affiliate Strategies

    Skills you'll gain: Blogs, Content Performance Analysis, LinkedIn, Marketing Analytics, Professional Networking, Marketing Effectiveness, Digital Marketing, Marketing Channel, Web Analytics, Digital Marketing Campaigns, Digital Marketing Tools, Content Marketing, Marketing Strategies, Performance marketing, Marketing, Branding, Web Presence, Content Creation, Product Promotion

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Email, Mobile and Content Marketing

    Skills you'll gain: Google Analytics, Email Marketing, Web Analytics, Content Marketing, Marketing Analytics, Blogs, Direct Marketing, Brand Marketing, Digital Analysis, Driving engagement, Content Creation, Content Strategy, Customer Engagement, Digital Content, Conversion Funnel Analysis, Digital Marketing, Marketing Strategies, Digital Marketing Campaigns, Data-Driven Marketing, Online Advertising

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    O

    O.P. Jindal Global University

    Predictive Analytics and Forecasting

    Skills you'll gain: Data Mining, Predictive Modeling, Predictive Analytics, Advanced Analytics, Business Analytics, Dimensionality Reduction, Forecasting, Data-Driven Decision-Making, Customer Analysis, Regression Analysis, Demand Planning, Classification Algorithms, Machine Learning Methods, Customer Insights, Logistic Regression, Market Analysis, Unsupervised Learning, Decision Tree Learning, Artificial Neural Networks, Correlation Analysis

    Build toward a degree

    Mixed · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Google Data Analytics (DE)

    Skills you'll gain: Data Cleansing, Stakeholder Management, Rmarkdown, Data Presentation, Data Storytelling, Data Visualization, Data Validation, Stakeholder Engagement, Ggplot2, Stakeholder Communications, Data Ethics, R (Software), Dashboard Creation, Analytical Skills, Data Integrity, Data Synthesis, Case Studies, Data-Driven Decision-Making, Data Analysis, Google Sheets

    4.5
    Rating, 4.5 out of 5 stars
    ·
    36 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Facebook Analytics: Optimize Performance

    Skills you'll gain: Social Media Analytics, Facebook, Data-Driven Marketing, Content Performance Analysis, Digital Analysis, Social Media Content, Marketing Analytics, Social Media Marketing, Data-Driven Decision-Making, Content Optimization, Social Media Management, Social Media Strategy, Driving engagement, Trend Analysis, Content Strategy, Performance Analysis

    Beginner · Course · 1 - 4 Weeks

  • O

    O.P. Jindal Global University

    MBA Business Analytics

    Skills you'll gain: Data Storytelling, Operations Management, Design Thinking, Data Visualization, Active Listening, Business Ethics, Working Capital, Database Management, Sampling (Statistics), Environmental Social And Corporate Governance (ESG), Project Estimation, Financial Statements, Business Analytics, Predictive Modeling, Marketing Management, Financial Accounting, Predictive Analytics, Human Resources Management and Planning, Internet Of Things, Big Data

    Earn a degree

    Degree · 1 - 4 Years

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Excel Dashboards for Business Analytics

    Skills you'll gain: Dashboard, Microsoft Excel, Excel Macros, Performance Analysis, Excel Formulas, People Analytics, Compensation Analysis, Payroll, Trend Analysis, Key Performance Indicators (KPIs), Business Metrics, Performance Measurement, Data Visualization, Data Integration, Database Management

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    AI-Powered Modern Marketing

    Skills you'll gain: Marketing Automation, Marketing Planning, Marketing Analytics, Competitive Analysis, Prompt Engineering, Email Automation, Search Engine Optimization, Generative AI, Key Performance Indicators (KPIs), AI Personalization, Lead Generation, A/B Testing, Content Creation, Web Analytics, Performance Measurement, Data Visualization, Customer Insights, Data-Driven Decision-Making, Digital Marketing, Content Strategy

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Graph Analytics for Big Data

    Skills you'll gain: Graph Theory, Network Model, Database Design, Big Data, Graphing, Apache Spark, Network Analysis, Analytics, Data Store, Data Management, Query Languages, Computing Platforms, Scalability, Distributed Computing, Algorithms

    4.3
    Rating, 4.3 out of 5 stars
    ·
    1.3K reviews

    Mixed · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
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Plan (11)
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Social Media Marketing (9)
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