• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • U

    University of Illinois at Urbana-Champaign

    Graduate Certificate in Digital Marketing

    Skills you'll gain: Business Strategy, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Financial Market, Supply And Demand, Statistical Inference

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • O

    O.P. Jindal Global University

    MBA Business Analytics

    Skills you'll gain: Operations Management, Data Storytelling, Design Thinking, Active Listening, Business Ethics, Data Visualization, Working Capital, Database Management, Environmental Social And Corporate Governance (ESG), Sampling (Statistics), Project Estimation, Business Analytics, Financial Statement Analysis, Global Marketing, Financial Accounting, Predictive Analytics, Marketing Planning, Big Data, Pivot Tables And Charts, Business Economics

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Illinois at Urbana-Champaign

    Master of Science in Accounting

    Skills you'll gain: Business Strategy, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Financial Market, Supply And Demand, Sustainable Business

    Earn a degree

    Degree · 1 - 4 Years

  • I

    IIT Roorkee

    Executive MBA

    Skills you'll gain: New Product Development, Mergers & Acquisitions, FinTech, Capital Budgeting, Brand Management, Supply Chain, Integrated Marketing Communications, Business Marketing, Sales Process, Business Valuation, Innovation, Succession Planning, Management Accounting, Statistical Process Controls, Product Management, Supply Chain Management, Marketing Management, Revenue Management, Sampling (Statistics), Production Schedule

    Earn a degree

    Degree · 1 - 4 Years

  • I

    Illinois Institute of Technology

    Master of Business Administration (MBA)

    Skills you'll gain: Process Improvement, Pay Per Click Advertising, Digital Marketing, Responsible AI, Process Management, Global Marketing, Business Process, Digital Transformation, Culture Transformation, Financial Statement Analysis, Machine Learning Algorithms, Market Dynamics, Paid media, Capital Budgeting, Design Thinking, Leadership and Management, Game Theory, Product Lifecycle Management, Microsoft Excel, Business Strategy

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of California, Berkeley

    Master of Advanced Study in Engineering

    Skills you'll gain: User Research, Stakeholder Analysis, Materials science, Exploratory Data Analysis, Design Research, Java Programming, Semiconductors, Matplotlib, Pandas (Python Package), Medical Devices, Finite Element Methods, Team Leadership, Energy and Utilities, Control Systems, Environmental Engineering, Radiation Protection, Structural Engineering, Vibrations, Linear Algebra, Engineering Analysis

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Illinois at Urbana-Champaign

    Business Analytics Graduate Certificate

    Skills you'll gain: Business Strategy, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Financial Market, Supply And Demand, Statistical Inference

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • P

    Pontificia Universidad Católica de Chile

    Certificado en Gestión de Inversiones

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Capital Markets, Portfolio Management, Accrual Accounting, Financial Analysis, Investments, Financial Accounting, Financial Regulation, Balance Sheet, Income Statement, Financial Market, Accounting, Ethical Standards And Conduct, Finance, Financial Modeling, Financial Data, Bookkeeping, Risk Management, Cash Flows

    Credit offered

    Mastertrack · 6 - 12 Months

  • U

    University of Leeds

    Master of Science in Data Science (Statistics)

    Skills you'll gain: Data Ethics, Regression Analysis, Statistical Hypothesis Testing, Exploratory Data Analysis, Bayesian Statistics, Statistical Machine Learning, Statistical Visualization, Classification And Regression Tree (CART), Network Analysis, Applied Machine Learning, Data Visualization, Data Manipulation, Data Analysis, Statistical Methods, Unsupervised Learning, Bayesian Network, Statistical Modeling, Linear Algebra, Artificial Intelligence and Machine Learning (AI/ML), Object Oriented Programming (OOP)

    Earn a degree

    Degree · 1 - 4 Years

  • P

    Pontificia Universidad Católica de Chile

    Certificado en Finanzas Corporativas

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Capital Markets, Accrual Accounting, Financial Analysis, Derivatives, Financial Accounting, Digital Transformation, Financial Market, Business Valuation, Financial Regulation, Balance Sheet, Income Statement, Accounting, Corporate Strategy, Value Propositions, Securities (Finance), Capital Budgeting, Corporate Finance, Technology Strategies

    Credit offered

    Mastertrack · 6 - 12 Months

  • U

    University of Colorado Boulder

    Industrial Internet of Things Graduate Certificate

    Skills you'll gain: Machine Learning Algorithms, Real-Time Operating Systems, Big Data, User Research, User Experience Design, Product Development, User Experience, User Interface and User Experience (UI/UX) Design, Usability, Process Control, Verification And Validation, Power Electronics, UI/UX Research, Human Computer Interaction, Embedded Software, Persona (User Experience), Embedded Systems, Internet Of Things, User Interface (UI), Machine Controls

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • U

    University of Illinois at Urbana-Champaign

    Value Chain Management Graduate Certificate

    Skills you'll gain: Business Strategy, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Financial Market, Supply And Demand, Statistical Inference

    Credit offered

    Graduate Certificate · 6 - 12 Months

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research methods and data analysis certificate
market research and analysis for tech industries
market research & business intelligence mastery
market research essentials for marketing management
market research: analyze, apply & evaluate
market research case study: apply & analyze
1…338339340341

In summary, here are 10 of our most popular market research courses

  • Graduate Certificate in Digital Marketing: University of Illinois at Urbana-Champaign
  • MBA Business Analytics: O.P. Jindal Global University
  • Master of Science in Accounting: University of Illinois at Urbana-Champaign
  • Executive MBA: IIT Roorkee
  • Master of Business Administration (MBA): Illinois Institute of Technology
  • Master of Advanced Study in Engineering: University of California, Berkeley
  • Business Analytics Graduate Certificate: University of Illinois at Urbana-Champaign
  • Certificado en Gestión de Inversiones: Pontificia Universidad Católica de Chile
  • Master of Science in Data Science (Statistics): University of Leeds
  • Certificado en Finanzas Corporativas: Pontificia Universidad Católica de Chile

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Manage Cookie Preferences
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok