• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Power Pages for Beginners: Create Website for Your Company

    Skills you'll gain: Microsoft Power Platform, Hypertext Markup Language (HTML), No-Code Development, UI Components, Development Environment, Language Interpretation, Translation, and Studies, Web Content, Web Design and Development, Content Management

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Connectez vos outils à Slack

    Skills you'll gain: Slack (Software), Collaborative Software, Productivity Software, Business Software, Systems Integration, Business Communication, Team Management, User Accounts, Marketing Communications

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Tracking Cryptocurrency Exchange Trades with Google Cloud Platform in Real-Time

    Skills you'll gain: Dataflow, Google Cloud Platform, Data Pipelines, Real Time Data, Data Analysis Software, Data Visualization Software, Big Data, Databases, Tensorflow

    Advanced · Project · Less Than 2 Hours

  • A

    American Psychological Association

    Basic Inferential Statistics for Psychology

    Skills you'll gain: Sample Size Determination, Statistical Hypothesis Testing, Probability & Statistics, Statistical Methods, Probability Distribution, Quantitative Research, Statistical Analysis, Statistical Software, Statistical Inference, Sampling (Statistics), Data Analysis, Analysis, Statistics, Probability, Analytical Skills, Regression Analysis, Psychology, Research Design, Research

    Beginner · Specialization · 3 - 6 Months

  • E

    EDUCBA

    Equity Capital Markets: Analyze & Forecast IPOs

    Skills you'll gain: Equities, Capital Markets, Investment Banking, Business Valuation, Financial Modeling, Global Marketing, Market Share, Financial Forecasting, Financial Analysis, Market Dynamics, Financial Statements, International Finance, Financial Regulations, Underwriting, Fundraising

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Créez du contenu de sensibilisation sur Facebook avec Canva

    Skills you'll gain: Canva (Software), Content Creation, Social Media Content, Facebook, Digital Content, Social Media Campaigns, Social Media, Marketing Materials, Graphic and Visual Design, Design, Graphic Design, Content Marketing, Social Impact

    Beginner · Guided Project · Less Than 2 Hours

  • D

    DeepLearning.AI

    Advanced Retrieval for AI with Chroma

    Skills you'll gain: Retrieval-Augmented Generation, Large Language Modeling, Embeddings, Prompt Engineering, Text Mining

    4.3
    Rating, 4.3 out of 5 stars
    ·
    11 reviews

    Intermediate · Project · Less Than 2 Hours

  • U

    University of Virginia

    디지털 전환

    Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Design Thinking, Product Lifecycle Management, Business Process Reengineering, Business Strategies, Market Dynamics, Competitive Analysis, Business Economics, Emerging Technologies, Innovation, Market Analysis, Data-Driven Decision-Making

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Demand Planning in RStudio: Create Demand Forecast

    Skills you'll gain: Demand Planning, Customer Demand Planning, Supply Chain Planning, Production Planning, Forecasting, Time Series Analysis and Forecasting, Trend Analysis, Inventory Management System, Data Analysis, R Programming, Data Visualization, R (Software), Model Evaluation

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Flick Social for Beginners: Accelerating Social Media Output

    Skills you'll gain: Social Media Campaigns, Social Media Management, Social Media Content, Instagram, Social Media Marketing, Social Media Strategy, Keyword Research, Content Creation, Scheduling, Target Market, Driving engagement, User Accounts

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Packt

    Value-Based Selling

    Skills you'll gain: Selling Techniques, Consultative Selling, Value Propositions, Business Strategies, Marketing Strategies, Thought Leadership, Branding, Client Services, Innovation, Target Audience, Intellectual Property, Communication, Content Creation

    Intermediate · Course · 1 - 3 Months

  • U

    University of Pittsburgh

    Tableau, Networks & Time Series Data Visualization

    Skills you'll gain: Data Storytelling, Data Presentation, Interactive Data Visualization, Data Visualization Software, Data Visualization, Network Analysis, Tableau Software, Statistical Visualization, Network Model, Dashboard, Time Series Analysis and Forecasting, Matplotlib, Data Analysis, Seaborn, Graph Theory, Pandas (Python Package), Python Programming

    Build toward a degree

    Intermediate · Course · 1 - 4 Weeks

Searches related to marketing analytics

marketing analytics foundation
marketing analytics with meta
marketing analytics: data predictions and dashboards
marketing analytics: know your customers
marketing analytics specialization
marketing analytics free
marketing analytics – university of virginia
marketing analytics wharton
1…346347348…462

In summary, here are 10 of our most popular marketing analytics courses

  • Power Pages for Beginners: Create Website for Your Company : Coursera
  • Connectez vos outils à Slack: Coursera
  • Tracking Cryptocurrency Exchange Trades with Google Cloud Platform in Real-Time: Google Cloud
  • Basic Inferential Statistics for Psychology: American Psychological Association
  • Equity Capital Markets: Analyze & Forecast IPOs: EDUCBA
  • Créez du contenu de sensibilisation sur Facebook avec Canva: Coursera
  • Advanced Retrieval for AI with Chroma: DeepLearning.AI
  • 디지털 전환: University of Virginia
  • Demand Planning in RStudio: Create Demand Forecast: Coursera
  • Flick Social for Beginners: Accelerating Social Media Output: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok