• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    Interactive Document Design in Canva

    Skills you'll gain: Interactive Design, Canva (Software), Digital Design, User Experience, Information Architecture, Browser Compatibility, Graphic and Visual Design, Typography, Design Strategies, Color Theory, Design Elements And Principles, Quality Assurance

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Introduction to Data Engineering on Google Cloud - 简体中文

    Skills you'll gain: Data Pipelines, Data Sharing, Extract, Transform, Load, Data Migration, Apache Airflow, Data Processing, Data Warehousing, Data Integration, Google Cloud Platform, Metadata Management, Data Lakes, Cloud Storage, Big Data, Data Transformation, Automation, SQL

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Building Batch Data Pipelines on Google Cloud - 한국어

    Skills you'll gain: Dataflow, Data Pipelines, Data Transformation, Extract, Transform, Load, Data Processing, Google Cloud Platform, Serverless Computing, Big Data, Apache Spark, Apache Hadoop, Cloud Storage, Performance Tuning

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    G

    Google Cloud

    Modernizing Data Lakes & Data Warehouses with GC - Italiano

    Skills you'll gain: Data Lakes, Data Warehousing, Data Pipelines, Data Infrastructure, Data Architecture, Cloud Storage, Google Cloud Platform, Big Data, Data Processing, Cloud Development, SQL

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Responsible AI for Developers: Interpretability & Transparency - Polski

    Skills you'll gain: Responsible AI, Data Ethics, Data Analysis, Artificial Intelligence, Data Processing, Machine Learning, Technical Documentation, Data Validation, Software Documentation

    Intermediate · Course · 1 - 4 Weeks

  • U

    Universidad de Palermo

    Maestría en Dirección de Empresas (MBA)

    Skills you'll gain: Data Storytelling, Strategic Marketing, Business Modeling, Key Performance Indicators (KPIs), Selling Techniques, Business Analytics, Human Capital, Business Planning, Portfolio Management, Management Accounting, Digital Transformation, Equities, Influencing, Agile Product Development, Marketing Planning, Corporate Sustainability, Entrepreneurial Finance, Business Process Management, Digital Advertising, Teamwork

    Earn a degree

    Degree · 1 - 4 Years

  • P

    Pontificia Universidad Católica de Chile

    Magíster en Ciencia de Datos

    Skills you'll gain: Revenue Management, Data Ethics, Customer Analysis, Descriptive Analytics, Large Language Modeling, Social Network Analysis, People Analytics, FinTech, Database Design, Predictive Analytics, Biostatistics, Social Determinants Of Health, Unsupervised Learning, Gerontology, Data Visualization, Deep Learning, Risk Analysis, Time Series Analysis and Forecasting, Bayesian Statistics, Digital Transformation

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Illinois at Urbana-Champaign

    Mergers & Acquisitions Graduate Certificate

    Skills you'll gain: Business Strategy, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Financial Market, Supply And Demand, Statistical Inference

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • U

    University of Illinois at Urbana-Champaign

    Master of Business Administration (iMBA)

    Skills you'll gain: Business Strategy, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Financial Market, Supply And Demand, Sustainable Business

    Earn a degree

    Degree · 1 - 4 Years

  • U

    Universidad de los Andes

    Maestría en Inteligencia Analítica de Datos

    Skills you'll gain: Social Network Analysis, Systems Thinking, Unsupervised Learning, Data Storytelling, Risk Analysis, Computer Vision, Deep Learning, Reinforcement Learning, Time Series Analysis and Forecasting, Predictive Modeling, Project Management Life Cycle, Marketing Analytics, MLOps (Machine Learning Operations), Financial Modeling, Data Cleansing, Statistical Analysis, Descriptive Analytics, Simulations, Random Forest Algorithm, Dashboard

    Earn a degree

    Degree · 1 - 4 Years

  • H

    HEC Paris

    Innovation Management and Entrepreneurship University Certificate

    Skills you'll gain: New Product Development, Social Media Strategy, Product Development, Business Strategy, Supplier Relationship Management, Ideation, Entrepreneurship, Social Media Marketing, Stakeholder Engagement, Social Media, Innovation, Strategic Sourcing, Decision Making, Content Marketing, Process Analysis, Project Controls, Business Operations, Business Planning, Sustainable Development, Competitive Analysis

    University Certificate · 6 - 12 Months

  • G

    Google Cloud

    Introduction to Data Engineering on Google Cloud - Bahasa Indonesia

    Skills you'll gain: Data Pipelines, Data Migration, Google Cloud Platform, Cloud Storage, Data Lakes, Extract, Transform, Load, Big Data, Command-Line Interface, Data Warehousing, Data Storage, Data Transformation, Automation, Real Time Data, Serverless Computing

    Beginner · Course · 1 - 3 Months

Searches related to marketing analytics

marketing analytics foundation
marketing analytics with meta
marketing analytics: know your customers
marketing analytics: data predictions and dashboards
marketing analytics capstone project
meta marketing analytics
digital marketing analytics
text marketing analytics
1…381382383…387

In summary, here are 10 of our most popular marketing analytics courses

  • Interactive Document Design in Canva: Coursera
  • Introduction to Data Engineering on Google Cloud - 简体中文: Google Cloud
  • Building Batch Data Pipelines on Google Cloud - 한국어: Google Cloud
  • Modernizing Data Lakes & Data Warehouses with GC - Italiano: Google Cloud
  • Responsible AI for Developers: Interpretability & Transparency - Polski: Google Cloud
  • Maestría en Dirección de Empresas (MBA): Universidad de Palermo
  • Magíster en Ciencia de Datos: Pontificia Universidad Católica de Chile
  • Mergers & Acquisitions Graduate Certificate: University of Illinois at Urbana-Champaign
  • Master of Business Administration (iMBA): University of Illinois at Urbana-Champaign
  • Maestría en Inteligencia Analítica de Datos: Universidad de los Andes

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Manage Cookie Preferences
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok