Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Model Evaluation, Google Cloud Platform, Big Data, Applied Machine Learning, Predictive Modeling, Analytics, Predictive Analytics, Machine Learning, SQL
Beginner · Project · Less Than 2 Hours

American Psychological Association
Skills you'll gain: Statistical Hypothesis Testing, Sample Size Determination, Probability & Statistics, Probability Distribution, Statistical Methods, Quantitative Research, Statistical Inference, Sampling (Statistics), Statistical Analysis, Probability, Data Analysis
Beginner · Course · 1 - 3 Months

SkillUp
Skills you'll gain: Healthcare 5.0, Artificial Intelligence and Machine Learning (AI/ML), AI Enablement, Jupyter, LLM Application, Generative Model Architectures, AI Product Strategy, Model Evaluation, Multimodal Prompts, Health Systems, Health Information Management, Data Preprocessing, Data Analysis
Intermediate · Course · 1 - 4 Weeks

University of Glasgow
Skills you'll gain: Data Literacy, Business Transformation, Data-Driven Decision-Making, Strategic Leadership, Leadership, Leadership Development, Leadership and Management, Organizational Change, Big Data, Data Management, Analytical Skills, Decision Making, Agile Methodology
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Marketing Strategies, Facebook, Web Analytics, Marketing Analytics, Social Media Marketing, Online Advertising, Business Marketing, Target Audience, Digital Marketing, Business Communication
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Promotional Strategies, Developing Training Materials, Marketing Materials, Design Elements And Principles, Marketing Collateral, Promotional Materials, Product Promotion, Creative Design, Design, Graphic and Visual Design, Product Planning, Product Knowledge, Graphic Design, Selling Techniques, Sales
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Target Audience, Social Media Management, Social Media Strategy, Social Media Marketing, Content Strategy, Content Marketing, Goal Setting, Business Development, New Business Development, Live Streaming
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Application Performance Management, Prometheus (Software), Network Monitoring, System Monitoring, Grafana, Performance Tuning, Event Monitoring, Performance Testing, Performance Management, Server Administration, Web Analytics and SEO, Javascript
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Intellectual Property, Adobe Express, Adobe Firefly, Entrepreneurship, Business Planning, Marketing Communications, Adobe Creative Cloud, Marketing, Campaign Management, Adobe Acrobat, Creative Problem-Solving, Presentations, Creative Thinking, Creativity, Content Creation, Social Media, Branding, Digital Content, Client Services, A/B Testing
Beginner · Course · 1 - 4 Weeks

HubSpot Academy
Skills you'll gain: HubSpot CRM, Data Visualization, Data-Driven Decision-Making, Customer Relationship Management (CRM) Software, Dashboard, Business Analytics, Business Reporting, Forecasting, Key Performance Indicators (KPIs), Sales, Sales Management, Sales Process, Marketing Analytics, Customer Engagement, Goal Setting, Customer Data Management
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Gemini, Big Data, Data Analysis, Exploratory Data Analysis, AI Enablement, Data Preprocessing, Generative AI, Data Visualization Software
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Pipelines, Big Data, Data Lakes, Microsoft Azure, Data Processing, Extract, Transform, Load, Data Integration, Cloud Management, Cloud Services
Advanced · Guided Project · Less Than 2 Hours