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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Northeastern University

    Applied Natural Language Processing in Engineering Part 1

    Skills you'll gain: Natural Language Processing, Model Evaluation, Embeddings, Text Mining, Artificial Intelligence, Recurrent Neural Networks (RNNs), Artificial Neural Networks, Deep Learning, Machine Learning, Unsupervised Learning, Dimensionality Reduction

    Mixed · Course · 1 - 3 Months

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    EDUCBA

    Master Sales Techniques: Build, Persuade, and Succeed

    Skills you'll gain: Sales, General Sales Practices, Selling Techniques, Persuasive Communication, Oral Expression, Sales Process, Overcoming Objections, Trustworthiness, Closing (Sales), Professionalism, Non-Verbal Communication, Customer Relationship Building, Personal Development, Adaptability, Communication, Professional Development, Growth Mindedness, Personal Attributes, Rapport Building, Active Listening

    Mixed · Course · 1 - 4 Weeks

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    Microsoft

    CRM Integration and AI for Customer Management

    Skills you'll gain: AI Personalization, Personalized Service, Customer Engagement, Customer experience improvement, Customer Relationship Management (CRM) Software, Customer Retention, Sales Strategy, Customer Relationship Management, Workflow Management, Sales, Customer Insights, Customer Data Management, AI Enablement, AI Workflows, Microsoft Copilot, Predictive Analytics, Debugging, Data Ethics, Responsible AI, Trend Analysis

    Advanced · Course · 1 - 4 Weeks

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    Google Cloud

    Explore Data with Gemini in BigQuery

    Skills you'll gain: Google Cloud Platform, Query Languages, Data Access, Gemini, Big Data, SQL, Ad Hoc Analysis, Analysis

    Beginner · Project · Less Than 2 Hours

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    Pearson

    Generative AI for Developers: Unit 3

    Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Multimodal Prompts, Generative AI, OpenAI API, Generative Model Architectures, AI Workflows, Business Process Automation, Tool Calling, AI Enablement, Application Programming Interface (API), AI Personalization, Data Analysis, Artificial Intelligence and Machine Learning (AI/ML), File I/O

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    دمج التطبيقات في لوحة معلومات هووتسويت

    Skills you'll gain: Social Media Management, Social Media, Social Media Content, Social Media Marketing, Facebook, Social Media Campaigns, Dashboard, Account Management, User Accounts, Scheduling

    Beginner · Guided Project · Less Than 2 Hours

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    EDUCBA

    Machine Learning with Python & Statistics

    Skills you'll gain: Sampling (Statistics), Data Mining, Statistical Hypothesis Testing, Probability, Linear Algebra, Statistical Analysis, Statistical Inference, Data Analysis, Probability Distribution, Statistics, Machine Learning Algorithms, Machine Learning, Python Programming

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    User DNA: Crafting Personas & Journey Maps in Miro

    Skills you'll gain: User Experience Design, Persona (User Experience), User Experience, Design Research, User Research, User Centered Design, Usability, User Flows, Persona Development, Qualitative Research, Process Mapping, Design Software, Collaborative Software

    Intermediate · Course · 1 - 4 Weeks

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    Packt

    Workplace Communication Skills for Managers

    Skills you'll gain: Leadership Development, Leadership, Professional Development, Leadership and Management, Conflict Management, Strategic Leadership, Communication, Collaboration, Communication Strategies, People Management, Interpersonal Communications, Business Communication, Emotional Intelligence, Team Management, Corporate Communications, Strategic Communication, Self-Awareness, Relationship Building, Business Management

    Intermediate · Course · 3 - 6 Months

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    H2O.ai

    DataPrep for H2O Driverless AI

    Skills you'll gain: Supervised Learning, Data Preprocessing, Machine Learning, Machine Learning Algorithms, Time Series Analysis and Forecasting, Data Quality, Unsupervised Learning, Data Cleansing, Data Analysis, Feature Engineering, Data Transformation, Data Manipulation, Model Evaluation, Exploratory Data Analysis, Classification Algorithms, Regression Analysis

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    توقع حضور المواعيد الطبية باستخدام Python

    Skills you'll gain: Exploratory Data Analysis, Data Preprocessing, Data Analysis, Artificial Intelligence, Predictive Modeling, Data Science, Data Manipulation, Jupyter, Feature Engineering, Machine Learning, Data Visualization, Python Programming

    Intermediate · Guided Project · Less Than 2 Hours

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    Skillshare

    Learn Non-Scary Adobe After Effects: Timing & Expressions

    Skills you'll gain: Adobe After Effects, Animations, Motion Graphics, Video Editing, Graphic and Visual Design, Scripting

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Applied Natural Language Processing in Engineering Part 1: Northeastern University
  • Master Sales Techniques: Build, Persuade, and Succeed: EDUCBA
  • CRM Integration and AI for Customer Management: Microsoft
  • Explore Data with Gemini in BigQuery: Google Cloud
  • Generative AI for Developers: Unit 3: Pearson
  • دمج التطبيقات في لوحة معلومات هووتسويت: Coursera
  • Machine Learning with Python & Statistics: EDUCBA
  • User DNA: Crafting Personas & Journey Maps in Miro: Coursera
  • Workplace Communication Skills for Managers: Packt
  • DataPrep for H2O Driverless AI: H2O.ai

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