Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Pontificia Universidad Católica de Chile
Skills you'll gain: Descriptive Analytics, Business Analytics, Model Evaluation, Statistical Reporting, Logistic Regression, Data Mining, Dimensionality Reduction, Big Data, Data Analysis, Plot (Graphics), Statistical Modeling, R Programming, Data-Driven Decision-Making, Predictive Modeling, Data Management, Predictive Analytics, Data Modeling, Visualization (Computer Graphics), Scientific Visualization, Data Visualization Software
Credit offered
Mastertrack · 6 - 12 Months

Amazon Web Services
Skills you'll gain: Dashboard, Report Writing, Business Reporting, Management Reporting, Performance Reporting, Ad Hoc Reporting, Real Time Data, Call Center Experience, Administration, Workforce Management
Beginner · Course · 1 - 4 Weeks
University of Colorado Boulder
Skills you'll gain: Model Evaluation, Data Mining, Unsupervised Learning, Supervised Learning, Service Level, Probability, Dimensionality Reduction, Deep Learning, Statistical Modeling, Applied Machine Learning, Anomaly Detection, Machine Learning Algorithms, Statistical Inference, Statistical Hypothesis Testing, Statistical Machine Learning, Data Warehousing, Recurrent Neural Networks (RNNs), Performance Testing, Bash (Scripting Language), Data Science
Credit offered
Graduate Certificate · 6 - 12 Months
Universidad de los Andes
Skills you'll gain: Supervised Learning, User Story, LangChain, Unsupervised Learning, Test Automation, Process Analysis, Cloud-Native Computing, Classification Algorithms, Kotlin, Dashboard, Site Reliability Engineering, API Design, Design Thinking, Software Architecture, Video Game Development, Software As A Service, Internet Of Things, Agile Methodology, Angular, User Experience Design
Earn a degree
Degree · 1 - 4 Years

Google Cloud
Skills you'll gain: Data Analysis, Big Data, Applied Machine Learning, Statistical Inference, Model Evaluation, Google Cloud Platform, Machine Learning Methods, SQL
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Responsible AI, Data Ethics, Data Analysis, Data Preprocessing, Data Visualization Software, Artificial Intelligence, Model Evaluation, Model Deployment, Machine Learning, Technical Documentation, Software Documentation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Google Gemini, Data Processing, Data Analysis, Data Preprocessing, Data-Driven Decision-Making, Generative AI, Artificial Intelligence
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Exploratory Data Analysis, Data Pipelines, AI Workflows, Big Data, Google Cloud Platform, Data Transformation, Data Visualization Software, SQL, Natural Language Processing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: New Product Development, Social Media Strategy, Product Development, Business Strategy, Supplier Relationship Management, Ideation, Entrepreneurship, Social Media Marketing, Social Impact, Stakeholder Engagement, Social Media, Strategic Sourcing, Innovation, Decision Making, Content Marketing, Process Analysis, Business Operations, Business Planning, Operational Efficiency, Competitive Analysis
University Certificate · 6 - 12 Months

Google Cloud
Skills you'll gain: Big Data, Data Analysis, Applied Machine Learning, Google Cloud Platform, Machine Learning, SQL
Beginner · Course · 1 - 4 Weeks

Universidad de los Andes
Skills you'll gain: Real-Time Operating Systems, Supervised Learning, Semantic Web, LangChain, Unsupervised Learning, Cloud-Native Computing, Reinforcement Learning, Computer Vision, Natural Language Processing, Classification Algorithms, Biomedical Engineering, Site Reliability Engineering, Artificial Intelligence, Agile Methodology, Generative AI, Model Deployment, Probability & Statistics, Control Systems, Data Ethics, Responsible AI
Earn a degree
Degree · 1 - 4 Years

University of North Texas
Skills you'll gain: Operations Management, Exploratory Data Analysis, Mediation, Model Evaluation, Change Management, Business Writing, Compensation and Benefits, Apache Hadoop, Consumer Behaviour, Organizational Change, Stakeholder Management, Event Management, Grammar, Social Media Strategy, Business Ethics, Sales Process, Diversity Awareness, Conflict Management, Research, Nutrition and Diet
Earn a degree
Degree · 1 - 4 Years