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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    Cloud SQL for PostgreSQL Database Observability and Tuning

    Skills you'll gain: PostgreSQL, Performance Tuning, Database Management, Google Cloud Platform, Operational Databases, SQL, Database Application, Data Management, Data Analysis

    Beginner · Project · Less Than 2 Hours

  • G

    Google Cloud

    Securing APIs with Apigee X

    Skills you'll gain: OAuth, API Gateway, Application Programming Interface (API), Authentications, Secure Coding, Authorization (Computing), Debugging, Data Access, Data Analysis

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Chi-Square Tests of Hypotheses About Frequency Tables

    Skills you'll gain: Statistical Hypothesis Testing, Quantitative Research, Statistical Software, Statistical Analysis, Data Analysis, Probability & Statistics, Analysis, Statistical Methods, Statistical Inference, Analytical Skills, Statistics, Psychology, Regression Analysis, Research

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Manager of Managers: Performance Management and Metrics

    Skills you'll gain: Team Performance Management, Performance Management, Key Performance Indicators (KPIs), Performance Measurement, Employee Performance Management, Management Training And Development, Performance Metric, Performance Improvement, Human Resource Strategy, Performance Analysis, Business Metrics, Performance Review, Constructive Feedback, Organizational Strategy, Accountability, Employee Engagement, Data-Driven Decision-Making, Analytics, Continuous Improvement Process, Driving engagement

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    W

    Whizlabs

    Exam Prep: Google Cloud Certified Cloud Digital Leader

    Skills you'll gain: Cloud Computing Architecture, Application Deployment, Data Storage, Analytics, Cloud Services, Containerization, Virtual Networking, Network Architecture

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    كيفية إنشاء قصة على الانستغرام باستخدام كانفا

    Skills you'll gain: Instagram, Canva (Software), Animations, Creative Design, Video Editing, Content Creation, Video Production

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    E

    EDUCBA

    Logistic Regression Fundamentals: Analyze & Predict

    Skills you'll gain: Model Evaluation, Logistic Regression, SAS (Software), Predictive Modeling, Regression Analysis, Predictive Analytics, Feature Engineering, Analytics, Statistical Methods, Data Transformation, Statistical Modeling, Statistical Analysis, Business Analytics, Estimation, Probability

    Mixed · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Classify Text into Categories with the Natural Language API

    Skills you'll gain: Text Mining, Natural Language Processing, Cloud API, Google Cloud Platform, Unstructured Data, Classification And Regression Tree (CART), Application Programming Interface (API), Data Analysis

    Intermediate · Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Éthique, culture et perspectives mondiales

    Skills you'll gain: Business Ethics, Cultural Diversity, Intercultural Competence, Global Marketing, Stakeholder Management, Stakeholder Analysis, Brand Awareness, Consumer Behaviour, Decision Making, Case Studies

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    AI Keyword Research & Intent

    Skills you'll gain: Keyword Research, Research, Search Engine Optimization, Search Engine Marketing, User Research, Content Strategy, Web Analytics and SEO, AI Product Strategy, Content Creation

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Maryland, College Park

    New Map for Product Managers: Superpower Grand Strategies

    Skills you'll gain: Product Management, Climate Change Adaptation, Market Opportunities, Competitive Analysis, Market Analysis

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Gemini for Data Scientists and Analysts - Español

    Skills you'll gain: Google Gemini, Google Cloud Platform, Customer Analysis, Marketing Analytics, Big Data, Generative AI, Customer Insights, Analytics, Predictive Modeling, Data-Driven Decision-Making, Predictive Analytics, Data Analysis, Forecasting

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Cloud SQL for PostgreSQL Database Observability and Tuning: Google Cloud
  • Securing APIs with Apigee X: Google Cloud
  • Chi-Square Tests of Hypotheses About Frequency Tables: American Psychological Association
  • Manager of Managers: Performance Management and Metrics: Coursera
  • Exam Prep: Google Cloud Certified Cloud Digital Leader: Whizlabs
  • كيفية إنشاء قصة على الانستغرام باستخدام كانفا: Coursera
  • Logistic Regression Fundamentals: Analyze & Predict: EDUCBA
  • Classify Text into Categories with the Natural Language API: Google Cloud
  • Éthique, culture et perspectives mondiales: University of Illinois Urbana-Champaign
  • AI Keyword Research & Intent: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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