Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Coursera
Skills you'll gain: TikTok, Video Editing, Media Production, Photo/Video Production and Technology, Videography, Storytelling, Content Creation, Multimedia
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Collaboration, Collaborative Software, Adobe InDesign, Design Reviews, Version Control, Style Guides, User Feedback, Peer Review, Editing, Layout Design, Document Management, File Management, Branding
Intermediate · Course · 1 - 4 Weeks

HubSpot Academy
Skills you'll gain: HubSpot CRM, Data Visualization, Data-Driven Decision-Making, Customer Relationship Management (CRM) Software, Dashboard, Business Analytics, Business Reporting, Forecasting, Key Performance Indicators (KPIs), Sales, Sales Management, Sales Process, Marketing Analytics, Customer Engagement, Goal Setting, Customer Data Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Design, Graphic and Visual Design, Photography, Photo Editing, Photo/Video Production and Technology
Beginner · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Cultural Diversity, Global Marketing, Corporate Sustainability, Culture, Cultural Sensitivity, Branding, Intercultural Competence, Stakeholder Management, Stakeholder Analysis, Brand Management, Decision Making, Consumer Behaviour
Beginner · Course · 1 - 3 Months

Skills you'll gain: Needs Assessment, Rapport Building, Communication, Active Listening
Intermediate · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Agile Methodology, User Centered Design, Education Software and Technology, Entrepreneurship, Emerging Technologies, Market Research, Innovation, Entrepreneurial Finance, Law, Regulation, and Compliance, Intellectual Property, Business Modeling, Scalability
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Business Planning, Process Flow Diagrams, Diagram Design, Business Strategy, Strategic Thinking, Strategic Planning, User Accounts, Productivity Software, Collaborative Software, Graphic Design, Market Analysis
Beginner · Guided Project · Less Than 2 Hours

Starweaver
Skills you'll gain: Constructive Feedback, Active Listening, Empathy, Composure, Communication Strategies, Communication, Self-Awareness, Advocacy
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Project Implementation, Program Implementation, System Implementation, Solution Delivery, Project Documentation, Technical Documentation, E-Commerce, Constructive Feedback, User Feedback, Product Management, Project Management, Customer experience improvement, B2B Sales, Business-To-Consumer, Business Strategy
Beginner · Course · 1 - 4 Weeks
University of Pennsylvania
Skills you'll gain: Environmental Social And Corporate Governance (ESG), Social Impact, Sustainable Business, Corporate Sustainability, Strategic Leadership, Sustainable Development, Business Leadership, Case Studies, Business Strategies, Business Metrics, Business Ethics, Investments, Performance Measurement, Stakeholder Engagement
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Empowerment, Self-Motivation, Overcoming Obstacles, Adaptability, Creativity
Intermediate · Course · 1 - 3 Months