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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Michigan

    Model Thinking

    Skills you'll gain: Mathematical Modeling, Systems Thinking, Strategic Decision-Making, Innovation, Social Sciences, Strategic Thinking, Decision Making, Complex Problem Solving, Critical Thinking, Network Analysis, Economics, Probability, Market Dynamics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.3K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    UX Design Fundamentals

    Skills you'll gain: User Interface and User Experience (UI/UX) Design, User Experience Design, Adobe XD, User Interface (UI) Design, User Centered Design, User Research, User Flows, Interaction Design, Wireframing, Prototyping, Usability Testing, Mockups, Information Architecture, Ideation, Adobe InDesign, Adobe Illustrator

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.2K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    D

    DeepLearning.AI

    IA Para Todos (Español)

    Skills you'll gain: Market Opportunities, AI Enablement, AI Product Strategy, Responsible AI, Artificial Intelligence, Data Ethics, Applied Machine Learning, Artificial Neural Networks, Data Science, Deep Learning, Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
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    1.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Introduction to Spreadsheets and Models

    Skills you'll gain: Spreadsheet Software, Financial Modeling, Regression Analysis, Excel Formulas, Business Modeling, Simulation and Simulation Software, Operations Research, Microsoft Excel, Google Sheets, Probability Distribution, Analysis, Forecasting, Predictive Analytics, Risk Analysis, Statistical Methods, Data Analysis Software, Process Optimization, Decision Tree Learning

    4.2
    Rating, 4.2 out of 5 stars
    ·
    3.9K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Fundamentos Estratégicos Empresariales

    Skills you'll gain: Business Planning, ISO 9000 Series, Strategic Marketing, Quality Management Systems, Marketing Planning, Marketing, Organizational Strategy, Governance, Financial Statements, Stakeholder Analysis, Financial Analysis, Corporate Strategy, Marketing Strategies, Operations Management, Organizational Structure, Working Capital, Market Research, Financial Data, Business Strategies, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Think Again I: How to Understand Arguments

    Skills you'll gain: Persuasive Communication, Research, Writing, Oral Expression

    4.6
    Rating, 4.6 out of 5 stars
    ·
    3.1K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
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    Status: Preview
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    U

    University of Maryland, College Park

    AI for Business Leaders

    Skills you'll gain: AI Personalization, Responsible AI, Deep Learning, Forecasting, Business Leadership, Risk Management, Business Analytics, Machine Learning, Analytics, Artificial Intelligence, Marketing Analytics, Applied Machine Learning, Customer Analysis, Supply Chain Management, Data-Driven Decision-Making, Big Data, People Analytics

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Colorado System

    Researcher Management and Leadership Training

    Skills you'll gain: Performance Management, Mentorship, Budget Management, Team Management, Project Accounting, People Management, Leadership and Management, Recruitment, Leadership, Professional Development, Resource Management, Coaching, Compliance Management, Goal Setting, Clinical Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    408 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    Edureka

    Analytics Engineering Workflows with dbt

    Skills you'll gain: Data Quality, SQL, YAML, Data Pipelines, Data Validation, Data Mart, CI/CD, Data Modeling, Data Transformation, Version Control, Git (Version Control System), Technical Documentation, Maintainability, Scalability

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Foundational Finance for Strategic Decision Making

    Skills you'll gain: Market Data, Financial Modeling, Financial Analysis, Cash Flows, Loans, Financial Statements, Finance, Portfolio Risk, Risk Management, Portfolio Management, Business Valuation, Capital Budgeting, Securities (Finance), Mortgage Loans, Market Analysis, Financial Market, Risk Analysis, Equities, Investments, Microsoft Excel

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.3K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    On-Page SEO

    Skills you'll gain: Blogs, Search Engine Optimization, Copywriting, Web Analytics and SEO, Web Content, Keyword Research, Content Creation, Sales Strategy, Content Strategy, Generative AI, E-Commerce

    Mixed · Course · 1 - 3 Months

  • U

    University of Illinois at Urbana-Champaign

    Graduate Certificate in Taxation

    Skills you'll gain: Data Storytelling, Process Improvement, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Management Accounting, Risk Management, Machine Learning Algorithms, Corporate Tax, Team Leadership, Social Determinants Of Health, Marketing Analytics, Financial Auditing, Data Visualization, Descriptive Statistics, Business Strategy, Variance Analysis, Generative AI, Financial Market

    Credit offered

    Graduate Certificate · 6 - 12 Months

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In summary, here are 10 of our most popular market research courses

  • Model Thinking: University of Michigan
  • UX Design Fundamentals: California Institute of the Arts
  • IA Para Todos (Español): DeepLearning.AI
  • Introduction to Spreadsheets and Models: University of Pennsylvania
  • Fundamentos Estratégicos Empresariales: Universidad Nacional Autónoma de México
  • Think Again I: How to Understand Arguments: Duke University
  • AI for Business Leaders: University of Maryland, College Park
  • Researcher Management and Leadership Training: University of Colorado System
  • Analytics Engineering Workflows with dbt: Edureka
  • Foundational Finance for Strategic Decision Making: University of Michigan

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Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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