• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • J

    Johns Hopkins University

    Generative AI and Symbolic Reasoning

    Skills you'll gain: Generative AI, Large Language Modeling, Responsible AI, ChatGPT, AI Product Strategy, Artificial Intelligence, Data Ethics, Prompt Engineering, AI Security, Computational Logic

    4.9
    Rating, 4.9 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • K

    Knowledge Accelerators

    Microsoft 365 Copilot: Harness AI across your Microsoft Apps

    Skills you'll gain: Microsoft Copilot, Microsoft 365, Microsoft Teams, Microsoft Office, Data Visualization, Productivity Software, Data Literacy, Microsoft Excel, Artificial Intelligence, Technical Communication, Microsoft Word, Microsoft PowerPoint, Generative AI Agents, Productivity, Excel Formulas, Data Analysis, Data-Driven Decision-Making, Data Management

    4.2
    Rating, 4.2 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    Learn to Code with Ruby

    Skills you'll gain: Ruby (Programming Language), File I/O, Object Oriented Programming (OOP), Ruby on Rails, Debugging, Software Design Patterns, Software Documentation, Testability, Scripting Languages, Development Environment, Integrated Development Environments, Computer Programming, Development Testing, Programming Principles, Data Structures, Scripting, Apple Xcode, Web Development, Program Development, Package and Software Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    18 reviews

    Intermediate · Specialization · 3 - 6 Months

  • L

    L&T EduTech

    Geospatial Information Technology Essentials

    Skills you'll gain: Geospatial Information and Technology, Spatial Analysis, Geographic Information Systems, GIS Software, Database Management, Global Positioning Systems, Decision Support Systems, Data Modeling, Data Mapping, Open Source Technology, Web Applications, Mobile Development

    4.3
    Rating, 4.3 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 3 Months

  • M

    Macquarie University

    Excel for Business with AI: Essentials

    Skills you'll gain: Microsoft Excel, Excel Formulas, Data Visualization, Spreadsheet Software, Interactive Data Visualization, Productivity Software, Microsoft 365, Data Management, Dashboard, Microsoft Copilot, Data Sharing, Generative AI, Cloud Storage

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 3 Months

  • S

    Skillshare

    SEO Copywriting for Digital Marketing Success

    Skills you'll gain: Keyword Research, Copywriting, Search Engine Optimization, Content Strategy, Web Content, Web Analytics and SEO, Content Management, Content Creation, Writing, Content Marketing, Editing, Drive Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • I

    IBM

    AIX Operating System Fundamentals

    Skills you'll gain: Shell Script, Unix Shell, File Management, File Systems, Unix Commands, Operating Systems, Command-Line Interface, OS Process Management, System Configuration

    4.6
    Rating, 4.6 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Protection of Information Assets

    Skills you'll gain: Data Loss Prevention, Security Testing, Network Security, Cryptography, IT Security Architecture, Security Controls, Cloud Security, Encryption, Data Security, Network Administration, Information Assurance, Cybersecurity, Identity and Access Management, Penetration Testing, Cloud Computing, Cyber Risk, Vulnerability Scanning, Authorization (Computing), Computer Security Incident Management, Information Privacy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    16 reviews

    Intermediate · Course · 1 - 4 Weeks

  • A

    Automatic Data Processing, Inc. (ADP)

    Recruiting Fundamentals

    Skills you'll gain: Recruitment, Professional Networking, Applicant Tracking Systems, Recruitment Strategies, Relationship Building, Talent Acquisition, Talent Pipelining, Human Resources, Talent Sourcing, Compliance Management, Regulatory Requirements, Interviewing Skills, Labor Law, Value Propositions

    5
    Rating, 5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnKartS

    Social Media Marketing

    Skills you'll gain: Content Creation, Social Media, Facebook, Social Media Marketing, Pay Per Click Advertising, Social Media Content, Online Advertising, Campaign Management, Performance marketing, Social Media Campaigns, Advertising, Pinterest, Advertising Campaigns, Social Media Strategy, Instagram, Branding, Digital Content, Social Media Management, Lead Generation, Digital Advertising

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Succession Planning

    Skills you'll gain: Succession Planning, People Development, Strategic Leadership, Workforce Planning, Talent Management, Strategic Planning, Business Planning, Leadership Development, Leadership, Organizational Change, Business Continuity, Training and Development, Change Management, Risk Analysis

    4.1
    Rating, 4.1 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create surveys with Qualtrics

    Skills you'll gain: Survey Creation, Customer Retention, Customer Insights, Business Research, Customer Data Management, User Feedback, Customer experience improvement

    4.2
    Rating, 4.2 out of 5 stars
    ·
    14 reviews

    Beginner · Guided Project · Less Than 2 Hours

1…568569570…834

In summary, here are 10 of our most popular brand management courses

  • Generative AI and Symbolic Reasoning: Johns Hopkins University
  • Microsoft 365 Copilot: Harness AI across your Microsoft Apps: Knowledge Accelerators
  • Learn to Code with Ruby: Packt
  • Geospatial Information Technology Essentials: L&T EduTech
  • Excel for Business with AI: Essentials: Macquarie University
  • SEO Copywriting for Digital Marketing Success: Skillshare
  • AIX Operating System Fundamentals: IBM
  • Protection of Information Assets: Packt
  • Recruiting Fundamentals: Automatic Data Processing, Inc. (ADP)
  • Social Media Marketing: LearnKartS

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok