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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


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    U

    University of Rochester

    Introduction to Translational Science

    Skills you'll gain: Clinical Research, Clinical Trials, Medical Science and Research, Drug Development, Pharmaceuticals, Health Policy, Research, Public Health and Disease Prevention, Public Health, Research Design, Community Health, Research Methodologies

    4.6
    Rating, 4.6 out of 5 stars
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    119 reviews

    Beginner · Course · 1 - 4 Weeks

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    C

    Coursera

    Next-Gen Brand Management

    Skills you'll gain: Brand Awareness, Brand Management, Canva (Software), Brand Strategy, Branding, Brand Marketing, Logo Design, Social Media, Social Media Strategy, Social Media Campaigns, Target Audience, Social Media Marketing, Style Guides, AI Personalization, Email Marketing, Data Presentation, Digital Marketing, Generative AI, Marketing Analytics, Content Creation

    4.6
    Rating, 4.6 out of 5 stars
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    1.7K reviews

    Intermediate · Specialization · 3 - 6 Months

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    E

    Erasmus University Rotterdam

    Advanced Valuation and Strategy - M&A, Private Equity, and Venture Capital

    Skills you'll gain: Strategic Decision-Making, Business Valuation, Private Equity, Mergers & Acquisitions, Game Theory, Strategic Thinking, Financial Analysis, Business Strategy, Return On Investment, Investment Banking, Cash Flows, Corporate Finance, Competitive Analysis

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
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    1.4K reviews

    Advanced · Course · 1 - 3 Months

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    U

    Universitat de Barcelona

    Magic in the Middle Ages

    Skills you'll gain: European History, World History, Art History, Research, Investigation, Cultural Diversity, Anthropology

    4.6
    Rating, 4.6 out of 5 stars
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    1.8K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    University of Minnesota

    Healthcare Marketplace

    Skills you'll gain: Healthcare Industry Knowledge, Health Systems, Pharmaceuticals, Medical Devices, Health Care, Health Technology, Biomedical Technology, Healthcare Ethics, Market Dynamics, Health Administration, Health Policy, Innovation, Financial Regulations, Cultural Diversity, Regulatory Affairs, Insurance, Market Trend, Stakeholder Analysis

    4.5
    Rating, 4.5 out of 5 stars
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    612 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    G

    Google

    Google Marketing Digital e E-Commerce

    Skills you'll gain: Email Marketing, Paid media, Target Audience, Data Storytelling, Social Media Marketing, Social Media Strategy, Content Creation, Search Engine Optimization, Marketing Budgets, Order Fulfillment, Media Planning, Search Engine Marketing, Google Ads, Social Media Management, Customer Retention, Customer Relationship Management, E-Commerce, Performance marketing, Marketing, Campaign Management

    4.8
    Rating, 4.8 out of 5 stars
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    4.7K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
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    U

    University of Pennsylvania

    The Business of Health Care

    Skills you'll gain: People Management, Financial Reporting, Financial Acumen, Financial Data, Financial Statements, Social Determinants Of Health, Managed Care, Operations Management, Income Statement, Employee Performance Management, Financial Analysis, Leadership and Management, Health Systems, Health Care Administration, Innovation, Value-Based Care, Process Improvement and Optimization, Decision Making, Health Care Procedure and Regulation, Insurance

    4.6
    Rating, 4.6 out of 5 stars
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    2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Microsoft 365 Copilot for Leaders

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, ChatGPT, Ideation, Verification And Validation, Succession Planning, Microsoft 365, Target Audience, Business Writing, Responsible AI, Generative AI, Microsoft Teams, Leadership, Meeting Facilitation, Organizational Leadership, Productivity Software, Creativity, AI Enablement, Complex Problem Solving, Strategic Communication

    4.8
    Rating, 4.8 out of 5 stars
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    1.7K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
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    D

    DeepLearning.AI

    Natural Language Processing with Sequence Models

    Skills you'll gain: Natural Language Processing, Recurrent Neural Networks (RNNs), Artificial Neural Networks, Deep Learning, Tensorflow, Text Mining, Embeddings, Applied Machine Learning

    4.5
    Rating, 4.5 out of 5 stars
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    1.2K reviews

    Intermediate · Course · 1 - 4 Weeks

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    E

    Edureka

    Autonomous AI Agent Systems and Orchestration

    Skills you'll gain: LangGraph, AI Orchestration, Model Deployment, Retrieval-Augmented Generation, AI Workflows, Generative AI Agents, CrewAI, Agentic Workflows, LangChain, Artificial Intelligence and Machine Learning (AI/ML), LLM Application, Agentic systems, OpenAI, Systems Integration, Tool Calling, Google Gemini, Workflow Management, Automation, Prompt Engineering, Responsible AI

    Intermediate · Specialization · 1 - 3 Months

  • Status: Preview
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    U

    University of California, Davis

    Wine Tasting: Sensory Techniques for Wine Analysis

    Skills you'll gain: Peer Review, Cultural Sensitivity, Analytical Skills, Detail Oriented, Verbal Communication Skills, Decision Making, Problem Solving

    4.7
    Rating, 4.7 out of 5 stars
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    534 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Foundations of Data Structures and Algorithms

    Skills you'll gain: Theoretical Computer Science, Algorithms, Graph Theory, Data Structures, Operations Research, Public Key Cryptography Standards (PKCS), Cryptography, Programming Principles, Computational Thinking, Pseudocode, Design Strategies, Data Encryption Standard, Computer Science, Tree Maps, Encryption, Linear Algebra, Combinatorics, Mathematical Modeling, Advanced Mathematics, Python Programming

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
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    907 reviews

    Advanced · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Introduction to Translational Science: University of Rochester
  • Next-Gen Brand Management: Coursera
  • Advanced Valuation and Strategy - M&A, Private Equity, and Venture Capital: Erasmus University Rotterdam
  • Magic in the Middle Ages: Universitat de Barcelona
  • Healthcare Marketplace: University of Minnesota
  • Google Marketing Digital e E-Commerce: Google
  • The Business of Health Care: University of Pennsylvania
  • Microsoft 365 Copilot for Leaders: Vanderbilt University
  • Natural Language Processing with Sequence Models: DeepLearning.AI
  • Autonomous AI Agent Systems and Orchestration: Edureka

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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
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Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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