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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Qlik Sense for Business Intelligence

    Skills you'll gain: Interactive Data Visualization, Data Storytelling, Data Visualization, Dashboard, Business Intelligence, Business Intelligence Software, Data Visualization Software, Data-Driven Decision-Making, Customer Analysis, Data Modeling, Data Analysis, Data Integration, Advanced Analytics, Spatial Data Analysis, Exploratory Data Analysis, Statistical Analysis, Data Transformation, Decision Support Systems, Collaborative Software, Data Validation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    88 reviews

    Advanced · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Business Statistics and Analysis

    Skills you'll gain: Statistical Hypothesis Testing, Microsoft Excel, Statistical Methods, Pivot Tables And Charts, Regression Analysis, Statistics, Descriptive Statistics, Probability & Statistics, Graphing, Spreadsheet Software, Probability Distribution, Business Analytics, Statistical Modeling, Statistical Analysis, Statistical Inference, Excel Formulas, Data Analysis, Data Presentation, Model Evaluation, Sample Size Determination

    4.7
    Rating, 4.7 out of 5 stars
    ·
    13K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Automate, Optimize, and Maintain AI Systems

    Skills you'll gain: AI Security, Ansible, Patch Management, MLOps (Machine Learning Operations), Generative AI, Site Reliability Engineering, System Monitoring, Infrastructure as Code (IaC), Incident Management, Problem Management, Continuous Monitoring, IT Automation, Disaster Recovery, Automation, Predictive Analytics

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    AI-powered market intelligence & brand positioning

    Skills you'll gain: Predictive Analytics, Dashboard, Data Ethics, Responsible AI, Brand Strategy, Advanced Analytics, Market Intelligence, Persona Development, Strategic Marketing, Trend Analysis, Predictive Modeling, Competitive Intelligence, Analytics, Forecasting, Artificial Intelligence, Business Intelligence, Target Audience, Customer Insights, Natural Language Processing, Market Trend

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Power BI Developer and Architect

    Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Data Modeling, Interactive Data Visualization, Azure Synapse Analytics, Database Design, Enterprise Architecture, Business Reporting, Microsoft Azure, Business Intelligence, Enterprise Security, Data Lakes, Data Governance, Solution Architecture, Data Management, Performance Analysis, Analytics, Governance, Regulation and Legal Compliance, Automation

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    S

    SkillsBooster Academy

    Vibe Coding with Lovable: From Idea to App

    Skills you'll gain: Prompt Engineering, Vibe coding, Application Development, Application Design, No-Code Development, Data Ethics, Artificial Intelligence, Product Development, Design and Product, AI Personalization, Artificial Intelligence and Machine Learning (AI/ML), Business Ethics, Ethical Standards And Conduct, Personal Development, Marketing Design, Product Marketing, Marketing Automation, Marketing, Business Marketing, Digital Marketing

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply Statistical Analysis Using Minitab for Beginners

    Skills you'll gain: Minitab, Predictive Analytics, Statistical Visualization, Data Visualization Software, Statistical Analysis, Data-Driven Decision-Making, Descriptive Statistics, Data Analysis, Regression Analysis, Data Manipulation

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Report Results Clearly

    Skills you'll gain: Performance Reporting, Performance Analysis, Marketing Analytics, Data-Driven Decision-Making, Business Writing, Marketing Effectiveness, Data Storytelling, Email Marketing, Data Presentation, Concision, Key Performance Indicators (KPIs)

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    R Programming

    Skills you'll gain: Statistical Analysis, R Programming, Statistical Programming, Data Analysis, Debugging, Simulations, Computer Programming Tools, Programming Principles, Data Manipulation, Data Structures, Performance Tuning, Data Import/Export

    4.5
    Rating, 4.5 out of 5 stars
    ·
    22K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Gamification

    Skills you'll gain: Game Design, Project Design, Social Impact, Drive Engagement, Design Thinking, Employee Engagement, Motivational Skills, Training and Development, Behavior Management, Customer Engagement, Psychology, Behavioral Economics, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.4K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Automate Surveys for Smart Market Insights

    Skills you'll gain: Market Research, Product Strategy, Strategic Marketing, Workflow Management, Survey Creation, No-Code Development, Consumer Behaviour, Market Analysis, Customer Insights, Quantitative Research, Data Integration, Business Process Automation, Automation, Data Collection, Real Time Data, Product Design, Cloud-Based Integration, Data Management

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    C

    Chris Croft Training

    Profitable Side Hustles: start your own business

    Skills you'll gain: Cash Management, Entrepreneurship, Business Planning, Small Business Accounting, Marketing, Growth Strategies, Entrepreneurial Finance, Business Strategies, Brainstorming, Self-Starter, Business Development, Risk Management, Legal Risk, Competitive Analysis, Market Analysis, Self-Motivation

    Mixed · Course · 1 - 3 Months

1…878889…457

In summary, here are 10 of our most popular marketing analytics courses

  • Qlik Sense for Business Intelligence: Coursera
  • Business Statistics and Analysis: Rice University
  • Automate, Optimize, and Maintain AI Systems: Coursera
  • AI-powered market intelligence & brand positioning: Board Infinity
  • Microsoft Power BI Developer and Architect: Microsoft
  • Vibe Coding with Lovable: From Idea to App: SkillsBooster Academy
  • Apply Statistical Analysis Using Minitab for Beginners: EDUCBA
  • Report Results Clearly: Coursera
  • R Programming: Johns Hopkins University
  • Gamification: University of Pennsylvania

Skills you can learn in Marketing

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Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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