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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Copilot: Your Everyday AI Companion

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Regulation and Legal Compliance, Data Ethics, Generative AI, Responsible AI, Data Governance, Microsoft 365, Sales Enablement, Marketing Automation, Customer experience improvement, Business Process Automation, Compliance Management, AI Security, Customer Service, Information Privacy, Microsoft Office, Microsoft Azure, Artificial Intelligence and Machine Learning (AI/ML), Critical Thinking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    142 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Advanced Understanding of Stocks and Bonds

    Skills you'll gain: Securities (Finance), Equities, Investments, Financial Analysis, Financial Market, Corporate Finance, Business Valuation, Financial Management, Financial Modeling, Risk Analysis, Cash Flows, Growth Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    64 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Statistical Modeling for Data Science Applications

    Skills you'll gain: Statistical Inference, Statistical Modeling, Statistical Hypothesis Testing, Regression Analysis, R Programming, Data Ethics, Research Design, Statistical Methods, Data Science, Data Analysis, Statistical Analysis, Data Modeling, Predictive Modeling, Mathematical Modeling, Probability & Statistics, Quantitative Research, Machine Learning, Model Evaluation, Logistic Regression, Feature Engineering

    Build toward a degree

    4.2
    Rating, 4.2 out of 5 stars
    ·
    54 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Análise de Dados Quantitativos

    Skills you'll gain: Quantitative Research, Marketing Analytics, Market Analysis, Market Research, Exploratory Data Analysis, Strategic Marketing, Forecasting, Strategic Decision-Making, Data Analysis, Predictive Modeling, Customer Analysis, Statistical Modeling, Statistical Analysis, Correlation Analysis, Regression Analysis, Unsupervised Learning, Variance Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    23 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    The University of Notre Dame

    Ethical Leadership

    Skills you'll gain: Active Listening, Workplace inclusivity, Data Ethics, Negotiation, Leadership Development, Business Ethics, Conflict Management, Change Management, Diversity and Inclusion, Social Justice, Communication Strategies, Leadership, Strategic Leadership, Business Communication, Personal Integrity, Organizational Leadership, Analytical Skills, Market Dynamics, Responsible AI, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    193 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Esports

    Skills you'll gain: Peer Review, Video Game Development, Contract Negotiation, Media and Communications, Branding, Organizational Structure, Organizational Strategy, Brand Management, Business Planning, Game Design, Recruitment, Fundraising, Contract Management, Live Streaming, Higher Education, Workforce Planning, Content Creation, Relationship Building, Market Dynamics, Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    272 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Innovating with the Business Model Canvas

    Skills you'll gain: Design Thinking, Innovation, Process Design, Business Modeling, Customer experience strategy (CX), Business Process, Business Strategy, New Product Development, Strategic Partnership, Customer Analysis, Value Propositions, Product Management, Resource Allocation, Lean Methodologies, Market Opportunities

    4.6
    Rating, 4.6 out of 5 stars
    ·
    317 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Organic Marketing: Facebook Groups For Small Businesses

    Skills you'll gain: Persona Development, Prospecting and Qualification, Target Audience, Facebook, Social Media Marketing, Social Media, Business Marketing, Drive Engagement, Marketing, Marketing Planning, Content Creation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    756 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Strategic management: Be competitive

    Skills you'll gain: Business Strategy, Strategic Thinking, Customer Analysis, Strategic Marketing, Growth Strategies, Competitive Analysis, Business Planning, Market Analysis, Strategic Decision-Making, Market Opportunities, Value Propositions, Organizational Effectiveness, Analysis, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    323 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Global Disease Masterclass

    Skills you'll gain: Infectious Diseases, Epidemiology, Public Health and Disease Prevention, Public Health, Health Disparities, Cardiology, Social Determinants Of Health, Chronic Diseases, Microbiology, Health Care, Community Health, Health Education, Health Systems, Socioeconomics, Preventative Care, Health Policy, Health Assessment, Trend Analysis, Immunology, Medical Science and Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    330 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Columbia University

    Introduction to Financial Engineering and Risk Management

    Skills you'll gain: Financial Market, Securities (Finance), Derivatives, Mathematical Modeling, Applied Mathematics, Capital Markets, Futures Exchange, Equities, Financial Modeling, Probability, Risk Management, Portfolio Management, Probability Distribution, Cash Flows

    4.7
    Rating, 4.7 out of 5 stars
    ·
    308 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    MathWorks

    Introduction to Image Processing

    Skills you'll gain: Image Analysis, Matlab, Computer Vision, Spatial Data Analysis, Digital Signal Processing, Geospatial Information and Technology, Quantitative Research, Algorithms

    4.8
    Rating, 4.8 out of 5 stars
    ·
    199 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Microsoft Copilot: Your Everyday AI Companion: Microsoft
  • Advanced Understanding of Stocks and Bonds: University of Michigan
  • Statistical Modeling for Data Science Applications: University of Colorado Boulder
  • Análise de Dados Quantitativos: Fundação Instituto de Administração
  • Ethical Leadership: The University of Notre Dame
  • Esports: University of California, Irvine
  • Innovating with the Business Model Canvas: University of Virginia
  • Organic Marketing: Facebook Groups For Small Businesses: Coursera
  • Strategic management: Be competitive: Macquarie University
  • Global Disease Masterclass: Imperial College London

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Analytics (13)
Brand (13)
Digital Marketing (13)
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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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