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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
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    Rice University

    Introduction to Data Analysis Using Excel

    Skills you'll gain: Microsoft Excel, Pivot Tables And Charts, Graphing, Spreadsheet Software, Excel Formulas, Data Analysis, Histogram, Scatter Plots, Data Visualization Software, Data Manipulation, Data Import/Export

    4.7
    Rating, 4.7 out of 5 stars
    ·
    10K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Supplier Sourcing and RFI/RFQ/RFP Execution

    Skills you'll gain: Request for Proposal, Document Management, Procurement, Strategic Sourcing, Supplier Relationship Management, Purchasing, Supplier Management, Proposal Development, Vendor Management, Market Research, Business Writing, Data-Driven Decision-Making, Keyword Research

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
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    Preview
    E

    EDUCBA

    Build & Customize a PrestaShop Medical E-Commerce Store

    Skills you'll gain: Visual Merchandising, Product Knowledge, Workflow Management, E-Commerce, Content Management Systems, Project Planning, User Interface and User Experience (UI/UX) Design, Software Installation, Responsive Web Design, System Requirements, Search Engine Optimization

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Online Reputation Management For Personal Brand Or Business

    Skills you'll gain: LinkedIn, Search Engine Optimization, Web Analytics and SEO, Professional Networking, Brand Strategy, Social Media, Content Creation, Brand Management

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply Technical Analysis & Market Models for Trading

    Skills you'll gain: Technical Analysis, Financial Trading, Financial Market, Portfolio Risk, Derivatives, Market Analysis, Statistical Analysis, Market Dynamics, Market Data, Risk Analysis, Data Validation, Trend Analysis, Performance Analysis, Probability Distribution, Behavioral Economics, Model Evaluation, Consolidation, Risk Management

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    Logical Operations

    Microsoft Excel: Data Analysis with PivotTables

    Skills you'll gain: Pivot Tables And Charts, Microsoft Excel, Spreadsheet Software, Business Intelligence, Data Analysis, Data Presentation, Business Analytics, Microsoft Office, Microsoft 365, Data Wrangling, Data Visualization, Productivity Software

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Pricing Strategy

    Skills you'll gain: Price Negotiation, Strategic Marketing, Product Strategy, Revenue Management, Market Dynamics, Marketing Psychology, Consumer Behaviour, Business Marketing, Customer Analysis, Cost Accounting, Profit and Loss (P&L) Management, Customer Insights, Market Research, Sales, Competitive Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Using Basic Formulas and Functions in Microsoft Excel

    Skills you'll gain: Excel Formulas, Spreadsheet Software, Microsoft Excel, Microsoft Office, Microsoft 365, Data Analysis, Business Mathematics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.6K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Minitab Applied Statistics & Hypothesis Testing Mastery

    Skills you'll gain: Minitab, Process Capability, Statistical Process Controls, Statistical Hypothesis Testing, Descriptive Statistics, Statistical Analysis, Business Analytics, Sampling (Statistics), Probability & Statistics, Probability Distribution, Data-Driven Decision-Making, Statistical Methods, Data Analysis, Performance Analysis, Predictive Analytics, Statistical Inference, Case Studies, Statistical Visualization, Quality Control, Statistical Modeling

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Advanced Python Techniques for Data Science & AI

    Skills you'll gain: Plotly, Pandas (Python Package), Interactive Data Visualization, Data Analysis, Data Visualization Software, Restful API, Application Programming Interface (API), Python Programming, Data Manipulation, Data Transformation, Data Preprocessing, Data Structures, Text Mining

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Natural Language Processing with Classification and Vector Spaces

    Skills you'll gain: Natural Language Processing, Supervised Learning, Embeddings, Dimensionality Reduction, Machine Learning Methods, Text Mining, Statistical Machine Learning, Classification Algorithms, Feature Engineering, Probability & Statistics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    4.6K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Big Data Management and Optimization

    Skills you'll gain: Security Controls, Scalability, Data Governance, Data Management, Performance Tuning, Microsoft Azure, Metadata Management, Disaster Recovery, Data Security, Big Data, Enterprise Architecture, Cloud Computing Architecture, Identity and Access Management, Encryption

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Introduction to Data Analysis Using Excel: Rice University
  • Supplier Sourcing and RFI/RFQ/RFP Execution: Coursera
  • Build & Customize a PrestaShop Medical E-Commerce Store: EDUCBA
  • Online Reputation Management For Personal Brand Or Business: Alex Genadinik
  • Apply Technical Analysis & Market Models for Trading: EDUCBA
  • Microsoft Excel: Data Analysis with PivotTables: Logical Operations
  • Pricing Strategy: IE Business School
  • Using Basic Formulas and Functions in Microsoft Excel: Coursera
  • Minitab Applied Statistics & Hypothesis Testing Mastery: EDUCBA
  • Advanced Python Techniques for Data Science & AI: Packt

Skills you can learn in Marketing

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Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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