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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • A

    Aptly

    Advertising and E-commerce on TikTok

    Skills you'll gain: TikTok, Content Performance Analysis, Online Advertising, Performance Measurement, Advertising, Digital Media Strategy, Advertising Campaigns, Performance Analysis, Digital Advertising, Marketing Analytics, Marketing, Marketing Strategies, E-Commerce, Social Media Marketing, Campaign Management, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    71 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Brand Awareness Using Digital Brand Activation

    Skills you'll gain: Brand Awareness, Social Media Marketing, Target Audience, Social Media, Brand Strategy, Digital Media Strategy, Branding, Content Marketing, Content Strategy, Social Media Strategy, Marketing Communications, Marketing Analytics, Customer Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Intermediate · Course · 1 - 4 Weeks

  • M

    Macquarie University

    Influencing: Storytelling, Change Management and Governance

    Skills you'll gain: Risk Management Framework, Persuasive Communication, Storytelling, Influencing, Governance, Risk Management, Change Management, Organizational Change, Communication, Conflict Management, Leadership, Business Transformation, Risk Analysis, Negotiation, Operational Risk, Business Risk Management, Risk Mitigation, Intercultural Competence, Stakeholder Management, Process Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    Universitat Autònoma de Barcelona

    Economía del Cambio Climático

    Skills you'll gain: Climate Change Adaptation, Supply And Demand, Sustainable Development, Market Dynamics, International Relations, Climate Change Mitigation, Economics, Environmental Regulations, Environmental Policy, Mathematical Modeling, Tax Laws, Social Impact, Public Policies, Cost Benefit Analysis, Big Data

    4.2
    Rating, 4.2 out of 5 stars
    ·
    32 reviews

    Beginner · Course · 1 - 3 Months

  • B

    Berklee

    The Art of Music Production

    Skills you'll gain: Music, Musical Composition, Peer Review, Media Production, Writing, Technology Solutions

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.1K reviews

    Intermediate · Course · 1 - 4 Weeks

  • H

    Harvard Business Review

    Succeed with Customers

    Skills you'll gain: Marketing Planning, Customer experience strategy (CX), Customer Engagement, Value Propositions, Customer Relationship Building, Marketing Strategies, Target Market, Marketing Strategy and Techniques, Customer Insights, Team Building, Marketing Communications, Market Research, Customer Support, Global Marketing, Consumer Behaviour

    Intermediate · Course · 1 - 4 Weeks

  • I

    IBM

    People & Soft Skills: Essential for Professional Success

    Skills you'll gain: Active Listening, Problem Solving, Presentations, Collaboration, Root Cause Analysis, Interpersonal Communications, Conflict Management, Constructive Feedback, Professional Development, Communication, Social Skills, Virtual Teams, Collaborative Software, Teamwork, Public Speaking, Complex Problem Solving, Persuasive Communication, Professionalism, Accountability, Time Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.7K reviews

    Beginner · Specialization · 1 - 3 Months

  • J

    Johns Hopkins University

    Firearm Purchaser Licensing Teach-Out: The Background Check Policy Not Enough People Are Talking About

    Skills you'll gain: Advocacy, Surveys

    3.6
    Rating, 3.6 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Recover Carts with Email

    Skills you'll gain: Email Marketing, Email Automation, Marketing Automation, Content Performance Analysis, Campaign Management, A/B Testing, Data-Driven Decision-Making, Case Studies, Consumer Behaviour, Performance Analysis, Email Security, Marketing Analytics, Direct Marketing, Performance Metric, E-Commerce, Automation, Product Improvement, Disaster Recovery, Recruitment, Security Awareness

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Unlock GA4 Insights

    Skills you'll gain: Google Analytics, Marketing Analytics, Marketing Budgets, Marketing Effectiveness, Web Analytics, Data-Driven Decision-Making, Return On Investment, Analytics, Performance marketing, Campaign Management, Financial Analysis, Event Monitoring, Data Analysis, Performance Analysis, Budget Management, Decision Making, Report Writing

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Implementation of PhET Activities for STEM Education

    Skills you'll gain: Teaching, Mathematics Education, Simulations, User Feedback, Experimentation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    22 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Modes of Science Communication

    Skills you'll gain: Oral Expression, Education Software and Technology, Technical Communication, Media and Communications, Persuasive Communication, Writing, Education and Training, Storytelling, Human Learning, Instructional Strategies, Community Outreach, Science and Research, Writing and Editing, Content Creation, Liberal Arts, Photography, Photo/Video Production and Technology, Driving engagement, Creativity, Psychology

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular social media marketing courses

  • Advertising and E-commerce on TikTok: Aptly
  • Brand Awareness Using Digital Brand Activation: Coursera
  • Influencing: Storytelling, Change Management and Governance: Macquarie University
  • Economía del Cambio Climático: Universitat Autònoma de Barcelona
  • The Art of Music Production: Berklee
  • Succeed with Customers: Harvard Business Review
  • People & Soft Skills: Essential for Professional Success: IBM
  • Firearm Purchaser Licensing Teach-Out: The Background Check Policy Not Enough People Are Talking About: Johns Hopkins University
  • Recover Carts with Email: Coursera
  • Unlock GA4 Insights: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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