• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Innovation and International Strategy

    Skills you'll gain: Product Lifecycle Management, Innovation, Global Marketing, Business Strategy, New Product Development, Market Analysis, Market Opportunities, Competitive Analysis, Technology Strategies, Strategic Thinking, Risk Analysis

    Build toward a degree

    4.9
    Rating, 4.9 out of 5 stars
    ·
    46 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Splunk Inc.

    Splunk Search Expert

    Skills you'll gain: Splunk, Correlation Analysis, Data Transformation, Data Manipulation, Data Visualization Software, Performance Tuning, Dashboard, Data Analysis Expressions (DAX), Statistical Analysis, Data Processing, Security Information and Event Management (SIEM), Data Analysis, Data Synthesis, Data Modeling, Ad Hoc Reporting, Time Series Analysis and Forecasting, Business Intelligence, Big Data, Data Science, Business Analytics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    272 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Embedded Interface Design

    Skills you'll gain: User Research, User Experience Design, User Experience, User Interface and User Experience (UI/UX) Design, Usability, Verification And Validation, Usability Testing, Internet Of Things, Design Research, API Design, Amazon Web Services, Embedded Software, Cloud Computing Architecture, Human Computer Interaction, Embedded Systems, Application Programming Interface (API), Prototyping, Network Protocols, User Interface (UI) Design, Software Development

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    145 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Colorado Boulder

    Deep Learning Applications for Computer Vision

    Skills you'll gain: Computer Vision, Convolutional Neural Networks, Image Analysis, Tensorflow, Deep Learning, Artificial Neural Networks, Applied Machine Learning, Machine Learning, Model Evaluation, Performance Tuning, Classification Algorithms

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    88 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    The Engineering of Structures Around Us

    Skills you'll gain: Structural Analysis, Structural Engineering, Building Design, Civil Engineering, Vibrations, Architectural Engineering, Mechanical Engineering, Construction, SketchUp (3D Modeling Software), Mechanics, Engineering Analysis, Engineering Calculations, Mathematical Modeling, Prototyping, Engineering Design Process, Experimentation, Materials science, 3D Modeling, Applied Mathematics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    174 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Strategic Communications in Technical Organizations

    Skills you'll gain: Request for Proposal, Conflict Management, Presentations, Technical Communication, Storytelling, Persuasive Communication, Communication Strategies, Organizational Strategy, Non-Verbal Communication, Proposal Writing, Business Communication, Team Building, Interpersonal Communications, Intercultural Competence, Verbal Communication Skills, Target Audience, Team Management, Business Writing, Strategic Communication, Strategic Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    52 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Discovery and Low-Fidelity Design with Sketch and Miro

    Skills you'll gain: Wireframing, Persona (User Experience), User Experience Design, User Centered Design, Usability, User Research, Design Research, Prototyping, Miro AI, User Flows, Mockups, Ideation

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Institute for the Future

    Forecasting Skills: See the Future Before it Happens

    Skills you'll gain: Forecasting, Visionary, Strategic Thinking, Trend Analysis, Market Trend, Storytelling, Creative Thinking, Adaptability, Critical Thinking, Creativity, Innovation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    508 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Peking University

    《Health Education and Nursing Practice》(健康教育与护理实践)

    Skills you'll gain: Health Education, Health Technology, Nurse Education, Nursing Care, Nursing, Nursing Management, Health Promotion, Nursing Practices, Patient Education And Counseling, Healthcare Ethics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    81 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    New York University

    Fundamentals of Machine Learning in Finance

    Skills you'll gain: Supervised Learning, Dimensionality Reduction, Unsupervised Learning, Applied Machine Learning, Decision Tree Learning, Machine Learning, Financial Trading, Reinforcement Learning, Scikit Learn (Machine Learning Library), Financial Services, Regression Analysis, Correlation Analysis, Exploratory Data Analysis, Portfolio Management, Python Programming, Artificial Neural Networks

    3.7
    Rating, 3.7 out of 5 stars
    ·
    341 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Interpersonal Communication for Engineering Leaders

    Skills you'll gain: Executive Presence, Business Communication, Crisis Management, Interpersonal Communications, Communication, Meeting Facilitation, Intercultural Competence, Stakeholder Communications, Influencing, Persuasive Communication, Cultural Diversity, Global Marketing, Leadership, Communication Strategies, Conflict Management, Non-Verbal Communication, Branding, Active Listening

    4.7
    Rating, 4.7 out of 5 stars
    ·
    204 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDHEC Business School

    Advanced Portfolio Construction and Analysis with Python

    Skills you'll gain: Portfolio Management, Portfolio Risk, Investment Management, Financial Modeling, Return On Investment, Asset Management, Financial Market, Estimation, Statistical Methods, Python Programming, Risk Analysis, Time Series Analysis and Forecasting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    510 reviews

    Intermediate · Course · 1 - 4 Weeks

1…148149150…338

In summary, here are 10 of our most popular market research courses

  • Innovation and International Strategy: Illinois Tech
  • Splunk Search Expert: Splunk Inc.
  • Embedded Interface Design: University of Colorado Boulder
  • Deep Learning Applications for Computer Vision: University of Colorado Boulder
  • The Engineering of Structures Around Us: Dartmouth College
  • Strategic Communications in Technical Organizations: Johns Hopkins University
  • Discovery and Low-Fidelity Design with Sketch and Miro: Coursera
  • Forecasting Skills: See the Future Before it Happens: Institute for the Future
  • 《Health Education and Nursing Practice》(健康教育与护理实践): Peking University
  • Fundamentals of Machine Learning in Finance: New York University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok