• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • U

    University of California, Davis

    Secrets to Content that Engages and Converts

    Skills you'll gain: Copywriting, Social Media Marketing, Content Marketing, Driving engagement, Email Marketing, Brand Management, Marketing, Advertising Campaigns, Search Engine Optimization

    Intermediate · Course · 1 - 4 Weeks

  • S

    SAP

    Becoming an SAP Professional

    Skills you'll gain: Professional Networking, SAP Applications, Workforce Development, Company, Product, and Service Knowledge, Enterprise Resource Planning, Interviewing Skills, Goal Setting, Training Programs

    4.7
    Rating, 4.7 out of 5 stars
    ·
    255 reviews

    Beginner · Course · 1 - 4 Weeks

  • U
    P

    Multiple educators

    Innovación en los Negocios y Disrupción Digital

    Skills you'll gain: Data Storytelling, Storytelling, Design Thinking, Business Strategy, Business Modeling, Business Solutions, Marketing Communications, Data Visualization, Brand Strategy, Project Portfolio Management, Business Planning, Growth Strategies, Technology Strategies, Business Process, Digital Transformation, Risk Management, Innovation, Strategic Communication, Presentations, Strategic Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    84 reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Pennsylvania

    Application of AI, InsurTech, and Real Estate Technology

    Skills you'll gain: FinTech, Emerging Technologies, Market Analysis, Fraud detection, Real Estate, Real Time Data, Insurance, Property and Real Estate, Artificial Intelligence, Market Trend, Machine Learning, Commercial Real Estate, Financial Sales, Case Studies, Customer experience improvement, Automation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    588 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Create a Profile and Network on LinkedIn

    Skills you'll gain: LinkedIn, Professional Networking, Social Media, Social Media Content, Professional Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    885 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • L

    LearnKartS

    Multi-Platform Digital Ads Mastery: 11 Platforms

    Skills you'll gain: Google Ads, Bidding, Facebook, Keyword Research, Pay Per Click Advertising, Online Advertising, Campaign Management, Performance marketing, Advertising Campaigns, Social Media Campaigns, Pinterest, Search Engine Marketing, Social Media, Lead Generation, Marketing, Paid media, TikTok, Advertising, Social Media Marketing, Digital Advertising

    4.5
    Rating, 4.5 out of 5 stars
    ·
    8 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    How to design Facebook and IG stories using Canva

    Skills you'll gain: Canva (Software), Animations, Content Creation, Social Media, Creative Design, Graphical Tools, Design, Graphic Design, Digital Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    169 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google

    Grow as a Manager

    Skills you'll gain: Leadership and Management, Initiative and Leadership, Leadership, Growth Mindedness, AI Enablement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    132 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    Starweaver

    Launching Your Online Business: Strategies for Success

    Skills you'll gain: Business Planning, Customer Support, Strategic Planning, Business Strategy, E-Commerce, Business Modeling, Digital Marketing, Entrepreneurship, New Business Development, Marketing Strategies, Competitive Analysis, Operations Management

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    A

    AI Business School

    AI for Finance

    Skills you'll gain: Prompt Engineering, Agentic Workflows, AI Workflows, Generative AI, Sales Enablement, No-Code Development, Financial Forecasting, AI Personalization, Sales, Responsible AI, Risk Management, AI Security, AI Product Strategy, Generative AI Agents, LLM Application, Artificial Intelligence, ChatGPT, Innovation, Productivity, Operational Efficiency

    4.5
    Rating, 4.5 out of 5 stars
    ·
    38 reviews

    Beginner · Specialization · 1 - 3 Months

  • K

    Keller Williams

    Sales Fundamentals

    Skills you'll gain: Lead Generation, Value Propositions, Sales Process, Sales Management, Branding, Social Media Content, Property Management, Customer Relationship Management, Communication, Real Estate, Customer experience strategy (CX), Relationship Building, Professional Networking

    4.9
    Rating, 4.9 out of 5 stars
    ·
    28 reviews

    Beginner · Course · 1 - 3 Months

  • F

    Fractal Analytics

    Mastering User Centric Design with Generative AI

    Skills you'll gain: Responsible AI, A/B Testing, Design Thinking, Ideation, Generative AI, AI Product Strategy, UI/UX Research, Brainstorming, Data Ethics, Experience Design, Innovation, User Research, Data Storytelling, Data Analysis, AI Enablement, Artificial Intelligence, Prompt Engineering, Critical Thinking, Business Consulting, Problem Solving

    4.6
    Rating, 4.6 out of 5 stars
    ·
    212 reviews

    Beginner · Specialization · 1 - 3 Months

Searches related to marketing strategy

marketing strategy specialization
marketing strategy for entrepreneurs
marketing strategy for engineers and technologists
marketing strategy and techniques
marketing strategy free
marketing strategy capstone project
marketing strategy specialist free
marketing strategy by ie business school
1…167168169…422

In summary, here are 10 of our most popular marketing strategy courses

  • Secrets to Content that Engages and Converts: University of California, Davis
  • Becoming an SAP Professional: SAP
  • Innovación en los Negocios y Disrupción Digital: Universidad de Palermo
  • Application of AI, InsurTech, and Real Estate Technology: University of Pennsylvania
  • Create a Profile and Network on LinkedIn: Coursera
  • Multi-Platform Digital Ads Mastery: 11 Platforms: LearnKartS
  • How to design Facebook and IG stories using Canva: Coursera
  • Grow as a Manager: Google
  • Launching Your Online Business: Strategies for Success: Starweaver
  • AI for Finance: AI Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok