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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IBM

    Machine Learning Capstone

    Skills you'll gain: Exploratory Data Analysis, Unsupervised Learning, Supervised Learning, Data Analysis, Applied Machine Learning, Statistical Analysis, Data Mining, Predictive Modeling, Machine Learning, Technical Communication, Scikit Learn (Machine Learning Library), Regression Analysis, Artificial Neural Networks, Deep Learning, Python Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    196 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Artificial Intelligence Algorithms Models and Limitations

    Skills you'll gain: Model Evaluation, Predictive Modeling, Data Ethics, Algorithms, Machine Learning, Predictive Analytics, Responsible AI, Artificial Intelligence, Machine Learning Algorithms, AI Enablement, Artificial Intelligence and Machine Learning (AI/ML), Ethical Standards And Conduct, Generative AI, Economics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    533 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create a Targeted Ad With Facebook Audience Insights

    Skills you'll gain: Target Audience, Facebook, Advertising, Online Advertising, Social Media Campaigns, Paid media, Marketing, Social Media, Customer Data Management, Digital Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    59 reviews

    Advanced · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    SAP

    Understanding the Enterprise Systems Environment

    Skills you'll gain: Digital Transformation, Cloud Computing Architecture, SAP S/4HANA, Cloud Computing, System Design and Implementation, SAP Applications, Cybersecurity, ABAP RESTful Programming Model (RAP), Software As A Service, Enterprise Architecture, Enterprise Resource Planning, Analytics, Business Technologies, Customer experience strategy (CX), Data Science, Microservices, Business Analysis, Application Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    242 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Preparing for DP-900: Microsoft Azure Data Fundamentals Exam

    Skills you'll gain: Microsoft Azure, Cloud Services, Relational Databases, Databases, Analytics, Data Storage, Data Lakes, NoSQL, Data Warehousing, SQL, Test Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    142 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    2

    28DIGITAL

    Value Creation Through Innovation

    Skills you'll gain: Closing (Sales), Business Modeling, Cold Calling, Design Thinking, Customer Analysis, Entrepreneurship, Technology Roadmaps, Market Opportunities, Innovation, Sales Process, Technology Strategies, Market Analysis, Target Market, Marketing, Business Strategy, Forecasting, Ideation, Marketing Strategies, Strategic Planning, Business Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    723 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Introduction to Market Research

    Skills you'll gain: Market Research, Analytical Skills, Data Collection, Data-Driven Decision-Making, Market Analysis, Market Dynamics, Marketing, Business Research, Quantitative Research, Data Analysis, Customer Insights, Marketing Strategies, Market Trend, Consumer Behaviour, Focus Group, Trend Analysis, Competitive Analysis, Strategic Decision-Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    45 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Peking University

    中级商务汉语(入职与营销篇)

    Skills you'll gain: Interviewing Skills, Product Knowledge, Business Communication, Marketing, Oral Expression, Product Demonstration, Marketing Strategies, Verbal Communication Skills, Customer Service, Business Writing, Business Ethics, Oral Comprehension, Advertising, Vocabulary, Language Learning, Consumer Behaviour

    4.9
    Rating, 4.9 out of 5 stars
    ·
    150 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Strategic Innovation: Managing Innovation Initiatives

    Skills you'll gain: Innovation, New Product Development, Organizational Strategy, Strategic Leadership, Strategic Thinking, Organizational Change, Technology Strategies, Product Management, Entrepreneurship, Team Leadership, Business Strategy, Virtual Teams, Cross-Functional Collaboration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    727 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Healthcare Data Models

    Skills you'll gain: Data Integration, Data Validation, Data Quality, Data Cleansing, Data Modeling, Health Informatics, Data Transformation, Data Warehousing, Star Schema, Health Information Management, Data Analysis, Analytics, Electronic Medical Record, Database Systems, Relational Databases

    4.6
    Rating, 4.6 out of 5 stars
    ·
    56 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Pattern Discovery in Data Mining

    Skills you'll gain: Data Mining, Big Data, Anomaly Detection, Text Mining, Unstructured Data, Exploratory Data Analysis, Spatial Analysis, Advanced Analytics, Image Analysis, Algorithms, Classification Algorithms, Information Privacy

    4.3
    Rating, 4.3 out of 5 stars
    ·
    326 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Professional Selling: 3 Steps to High-Performance

    Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Sales Process, Overcoming Objections, Selling Techniques, Verbal Communication Skills, Sales, Cold Calling, Sales Presentation, B2B Sales, Sales Strategy, Customer Relationship Building, Needs Assessment, Sales Pipelines, Solution Selling, Communication, Consumer Behaviour, Lead Generation, Rapport Building, Relationship Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    92 reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Machine Learning Capstone: IBM
  • Artificial Intelligence Algorithms Models and Limitations: LearnQuest
  • Create a Targeted Ad With Facebook Audience Insights: Coursera
  • Understanding the Enterprise Systems Environment: SAP
  • Preparing for DP-900: Microsoft Azure Data Fundamentals Exam: Microsoft
  • Value Creation Through Innovation: 28DIGITAL
  • Introduction to Market Research: Coursera
  • 中级商务汉语(入职与营销篇): Peking University
  • Strategic Innovation: Managing Innovation Initiatives: University of Illinois Urbana-Champaign
  • Healthcare Data Models: University of California, Davis

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