• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    L

    Lund University

    European Business Law: Competing in Europe

    Skills you'll gain: Intellectual Property, Legal Writing, Law, Regulation, and Compliance, Case Law, Compliance Management, Business Strategy, Commercial Laws, Competitive Analysis, Mergers & Acquisitions, Advocacy, Brand Strategy, Procurement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    307 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Interaction Design Capstone Project

    Skills you'll gain: Ideation, Interaction Design, Prototyping, A/B Testing, User Experience Design, Usability Testing, User Interface and User Experience (UI/UX) Design, Design Thinking, Human Centered Design, Usability, Mockups, Design Research, User Research, Innovation, Creativity

    4.5
    Rating, 4.5 out of 5 stars
    ·
    163 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Professional Selling: 3 Steps to High-Performance

    Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Sales Process, Overcoming Objections, Selling Techniques, Verbal Communication Skills, Sales, Cold Calling, Sales Presentation, B2B Sales, Sales Strategy, Customer Relationship Building, Needs Assessment, Sales Pipelines, Solution Selling, Communication, Consumer Behaviour, Lead Generation, Rapport Building, Relationship Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    92 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    N

    National Taiwan University

    經濟學概論:誘因與市場(Introduction to Economics: Incentive and Markets)

    Skills you'll gain: Economics, Supply And Demand, Market Dynamics, Business Economics, Socioeconomics, Market Data, Tax, Public Policies, Policy Analysis, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    248 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Glasgow

    Applied AI for Engineers and Scientists: Foundations

    Skills you'll gain: Data Preprocessing, Model Evaluation, Engineering Practices, Matlab, Engineering Calculations, Classification Algorithms, Engineering Analysis, Engineering, Artificial Intelligence and Machine Learning (AI/ML), AI Enablement, Applied Mathematics, Artificial Neural Networks

    5
    Rating, 5 out of 5 stars
    ·
    135 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    IBM

    Capstone Project: Applying UI/UX Design in the Real World

    Skills you'll gain: User Research, Design Thinking, UI/UX Research, Usability Testing, Wireframing, Mockups, User Experience Design, User Interface (UI) Design, Prototyping, Figma (Design Software), User Flows, Persona Development, Scalability

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tsinghua University

    Data Structures and Algorithms

    Skills you'll gain: Data Structures, Algorithms, Graph Theory, Computational Thinking, Database Design, Theoretical Computer Science, Pseudocode, Query Languages, Computer Programming, Computer Science, Data Storage

    2.8
    Rating, 2.8 out of 5 stars
    ·
    39 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    N

    National Taiwan University

    用 Python 做商管程式設計(一)(Programming for Business Computing in Python (1))

    Skills you'll gain: Information Systems, Information Management, Business Logic, Data Structures, Transportation Operations, Information Technology, Production Planning, Operations Management, Business Operations, Inventory Control, Logistics, Algorithms, Computer Programming, Python Programming, Decision Making, Software Installation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    898 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Gestión de Marca

    Skills you'll gain: Brand Management, Brand Strategy, Branding, Brand Awareness, Brand Loyalty, Marketing Planning, Strategic Marketing, Marketing Management, Strategic Partnership, Social Media, Marketing, Marketing Communications, Social Media Marketing, Consumer Behaviour, Marketing Strategies, Customer experience strategy (CX), Persona Development, Organizational Strategy, Internal Communications, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    299 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Prototyping and Design

    Skills you'll gain: Prototyping, User Interface (UI) Design, Usability, Graphic and Visual Design, Web Content Accessibility Guidelines, Design, Interaction Design, Conceptual Design, Human Centered Design, Mockups, Layout Design, Wireframing, Responsive Web Design, Internet Of Things

    4.6
    Rating, 4.6 out of 5 stars
    ·
    396 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Copenhagen

    Understanding Patient Perspectives on Medications

    Skills you'll gain: Pharmacology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    175 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Comercio, Inmigración y Tipos de Cambio en un Mundo Globalizado

    Skills you'll gain: Economics, International Finance, Socioeconomics, Business Economics, Political Sciences, Supply And Demand, World History, Policty Analysis, Research, and Development, Cultural Diversity, Market Dynamics, Social Sciences, Demography

    4.8
    Rating, 4.8 out of 5 stars
    ·
    177 reviews

    Beginner · Course · 1 - 3 Months

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research & business intelligence mastery
market research methods and data analysis certificate
market research and analysis for tech industries
market research: analyze, apply & evaluate
market research: analyze, forecast & apply
market research essentials for marketing management
1…177178179…338

In summary, here are 10 of our most popular market research courses

  • European Business Law: Competing in Europe: Lund University
  • Interaction Design Capstone Project: University of California San Diego
  • Professional Selling: 3 Steps to High-Performance: Kennesaw State University
  • 經濟學概論:誘因與市場(Introduction to Economics: Incentive and Markets): National Taiwan University
  • Applied AI for Engineers and Scientists: Foundations: University of Glasgow
  • Capstone Project: Applying UI/UX Design in the Real World : IBM
  • Data Structures and Algorithms: Tsinghua University
  • 用 Python 做商管程式設計(一)(Programming for Business Computing in Python (1)): National Taiwan University
  • Gestión de Marca: Tecnológico de Monterrey
  • Prototyping and Design: University of Minnesota

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok