• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • C

    Coursera

    Marketing Design with Easil

    Skills you'll gain: Marketing Design, Social Media Marketing, Social Media Content, Marketing Materials, Marketing, Social Media, Branding, Promotional Materials, Loyalty Programs, Advertising, Creative Design, Customer Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    219 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Engineering Genetic Circuits: Design

    Skills you'll gain: Biological Engineering, Molecular Biology, Biotechnology, Electrical Engineering, Engineering Design Process, Biochemistry, Cell Biology, Technical Design, Research Design, Biology, Computational Logic, Laboratory Experience, Technical Standard

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Icahn School of Medicine at Mount Sinai

    Integrated Analysis in Systems Biology

    Skills you'll gain: Research, Science and Research, Scientific Methods, Analysis, Systems Analysis, Biology, Integration Testing, Bioinformatics, Research Design, Data Validation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    87 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Generative AI as a Learning Design Partner

    Skills you'll gain: Generative AI, Responsible AI, Prompt Engineering, ChatGPT, Instructional Design, LLM Application, Ideation, Education Software and Technology, Brainstorming, Design Strategies, Artificial Intelligence, Content Creation, Data Ethics, Creative Design, Emerging Technologies, Persona Development, Professional Development, digital literacy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    78 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Concrete Multi Storey Building - System Design

    Skills you'll gain: Architectural Drawing, Blueprint Reading, Structural Engineering, Structural Analysis, Building Design, Engineering Drawings, Engineering Documentation, Architectural Engineering, Civil and Architectural Engineering, Building Codes, Construction Estimating, Civil Engineering, Engineering Practices, Construction, Construction Engineering, Engineering Calculations, Engineering Software, Engineering Design Process

    4.7
    Rating, 4.7 out of 5 stars
    ·
    92 reviews

    Advanced · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Global Disease Masterclass: Non-communicable Diseases

    Skills you'll gain: Public Health and Disease Prevention, Epidemiology, Cardiology, Public Health, Chronic Diseases, Health Policy, Health Education, Medical Science and Research, Oncology, Neurology

    4.9
    Rating, 4.9 out of 5 stars
    ·
    117 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fred Hutchinson Cancer Center

    Researcher's Guide to Omic Data

    Skills you'll gain: Bioinformatics, Molecular Biology, Data Processing, Data Analysis, Data Literacy, Exploratory Data Analysis, Laboratory Research, Metadata Management, Science and Research, R Programming, Spatial Data Analysis, Scientific Methods, Data Collection, Data Quality, Research, Quantitative Research, Informatics, Biology, Laboratory Techniques, Analysis

    3.7
    Rating, 3.7 out of 5 stars
    ·
    34 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    L'investissement à impact, la finance qui change le monde

    Skills you'll gain: Due Diligence, Sustainable Development, Project Finance, Investments, Social Impact, Environmental Social And Corporate Governance (ESG), Proposal Development, Investment Banking, Entrepreneurship, Market Opportunities, Fundraising, Sustainable Business, Sales Presentations, Governance, Feasibility Studies, Needs Assessment, Stakeholder Engagement, Economic Development, Financial Analysis, Asset Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    287 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Sourcing Analytics

    Skills you'll gain: Strategic Sourcing, Procurement, Supplier Management, Supply Chain, Supplier Performance Management, Supply Management, Supply Chain Management, Benchmarking, Competitive Analysis, Business Analytics, Analytics, Business Intelligence, Financial Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Pesquisa de Mercado e Estratégia de Marketing

    Skills you'll gain: Quantitative Research, Qualitative Research, Marketing Analytics, Market Analysis, Market Research, Survey Creation, Exploratory Data Analysis, Marketing Strategies, Sampling (Statistics), Strategic Marketing, Marketing Management, Data Collection, Market Intelligence, Business Research, Forecasting, Strategic Decision-Making, Data Analysis, Predictive Modeling, Analysis, Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    37 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Speaking and Presenting: Pitches and Persuasion

    Skills you'll gain: Storytelling, Persuasive Communication, Public Speaking, Non-Verbal Communication, Verbal Communication Skills, Cognitive flexibility, Ingenuity, Communication, Creativity, Optimism, Problem Solving, Rapport Building, Resilience, Research, Cultural Diversity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    94 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Snowflake for Beginners: Make your First Snowsight Dashboard

    Skills you'll gain: Snowflake Schema, Dashboard, Data Warehousing, Database Management, Data Storage, SQL, Business Intelligence, Data Management, Data Visualization Software, Data Analysis, Cloud Computing, Cloud Platforms, Benchmarking, Market Share

    4.4
    Rating, 4.4 out of 5 stars
    ·
    56 reviews

    Beginner · Guided Project · Less Than 2 Hours

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research specialization
market research analyst
market research essentials for marketing management
market research methods and data analysis certificate
market research free
market research analysis
1…181182183…375

In summary, here are 10 of our most popular market research courses

  • Marketing Design with Easil: Coursera
  • Engineering Genetic Circuits: Design: University of Colorado Boulder
  • Integrated Analysis in Systems Biology: Icahn School of Medicine at Mount Sinai
  • Generative AI as a Learning Design Partner: University of Michigan
  • Concrete Multi Storey Building - System Design: L&T EduTech
  • Global Disease Masterclass: Non-communicable Diseases: Imperial College London
  • Researcher's Guide to Omic Data: Fred Hutchinson Cancer Center
  • L'investissement à impact, la finance qui change le monde: ESSEC Business School
  • Sourcing Analytics: Rutgers the State University of New Jersey
  • Pesquisa de Mercado e Estratégia de Marketing: Fundação Instituto de Administração

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok