• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Libertarian Free Will

    Skills you'll gain: Neurology, Creativity, Anatomy, Critical Thinking, Culture, Mindfulness, Liberal Arts, Physiology, Research, Psychology, Social Sciences, Ethical Standards And Conduct, Human Learning, Anthropology, Biology, Sociology, Systems Thinking, Experimentation, Governance, Science and Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    26 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Product Design and UX/UI Fundamentals

    Skills you'll gain: User Story, User Interface (UI), Usability, Design Thinking, User Interface (UI) Design, User Experience Design, Mockups, User Experience, Wireframing, Usability Testing, User Centered Design, Artificial Intelligence, Responsible AI, Prototyping, User Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    UNSW Sydney (The University of New South Wales)

    How to Validate your Startup Idea

    Skills you'll gain: Entrepreneurship, Financial Modeling, Financial Statements, Value Propositions, Income Statement, New Product Development, Business Planning, Business Modeling, Market Opportunities, Lean Methodologies, Investments, Strategic Partnership, Business Strategy, Persona Development, Customer Analysis, Presentations

    4.1
    Rating, 4.1 out of 5 stars
    ·
    150 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    Emory University

    The Psychology of Thrill Seekers

    Skills you'll gain: Curiosity, Self-Awareness, Psychology, Human Development, Emotional Intelligence, Biology, Relationship Building, Case Studies, Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    102 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    Content Marketing Using Generative AI

    Skills you'll gain: Large Language Modeling, Customer Insights, Digital Advertising, Keyword Research, Search Engine Marketing, AI Personalization, Content Marketing, Marketing Strategies, Google Ads, Digital Marketing, Generative AI, Marketing Analytics, Customer experience strategy (CX), Consumer Behaviour

    4
    Rating, 4 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad de Chile

    ¿Cómo (nos) cambia la Tecnología?

    Skills you'll gain: Innovation, Economic Development, Technology Strategies, Culture, Cultural Diversity, Liberal Arts, Social Studies, Social Justice, Science and Research, Diversity Awareness, Sociology, Emerging Technologies, World History, Storytelling, Political Sciences, Media and Communications, Ethical Standards And Conduct

    4.6
    Rating, 4.6 out of 5 stars
    ·
    181 reviews

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Developing Websites and Front-Ends with Bootstrap

    Skills you'll gain: Bootstrap (Front-End Framework), Browser Compatibility, Responsive Web Design, Web Design and Development, Cascading Style Sheets (CSS), Front-End Web Development, UI Components, React.js, Web Applications, Hypertext Markup Language (HTML)

    4.4
    Rating, 4.4 out of 5 stars
    ·
    102 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of London

    Fundamentals of International Business

    Skills you'll gain: Business Ethics, Global Marketing, Social Sciences, International Relations, Business, Political Sciences, Corporate Sustainability, Intercultural Competence, Business Strategy, Cultural Diversity, Business Risk Management, Economics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    128 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Capstone: Build a Winning Investment Portfolio

    Skills you'll gain: Portfolio Management, Asset Management, Investments, Financial Management, Financial Market, Simulation and Simulation Software, Performance Analysis, Market Trend, Risk Analysis, Financial Forecasting, Case Studies, Decision Making, Peer Review, Forecasting

    4.5
    Rating, 4.5 out of 5 stars
    ·
    70 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Starweaver

    AI-Powered Business Operations

    Skills you'll gain: Business Process Modeling, Data Storytelling, Responsible AI, AI Product Strategy, Business Process, Digital Transformation, Business Process Management, Business Process Improvement, Process Design, Sales Presentations, Google Gemini, Sales Strategy, ChatGPT, Generative AI, Sustainable Development, Social Impact, Customer Relationship Management (CRM) Software, Innovation, Environmental Social And Corporate Governance (ESG), Product Knowledge

    4.4
    Rating, 4.4 out of 5 stars
    ·
    32 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Case-Based Frameworks for Mastering Management Consulting

    Skills you'll gain: Consulting, Management Consulting, Mergers & Acquisitions, Growth Strategies, Due Diligence, Strategic Thinking, Financial Analysis, Business Strategy, Competitive Analysis, Business Solutions, Case Studies, Business Analysis, Market Analysis, Product Strategy

    4.2
    Rating, 4.2 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Applied Bioinformatics

    Skills you'll gain: Bioinformatics, Diagnostic Tests, Model Evaluation, Molecular Biology, Infectious Diseases, Informatics, Network Analysis, Medical Science and Research, Computational Thinking, Biochemistry, Data Mining, Scientific Visualization, Life Sciences, Tree Maps, Microbiology, Biology, Data Analysis Software, Pharmacology, Science and Research

    4.4
    Rating, 4.4 out of 5 stars
    ·
    68 reviews

    Beginner · Specialization · 1 - 3 Months

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research specialization
market research analyst
market research essentials for marketing management
market research methods and data analysis certificate
market research free
market research analysis
1…182183184…375

In summary, here are 10 of our most popular market research courses

  • Libertarian Free Will: Dartmouth College
  • Product Design and UX/UI Fundamentals: Microsoft
  • How to Validate your Startup Idea: UNSW Sydney (The University of New South Wales)
  • The Psychology of Thrill Seekers: Emory University
  • Content Marketing Using Generative AI : University of Virginia Darden School Foundation
  • ¿Cómo (nos) cambia la Tecnología?: Universidad de Chile
  • Developing Websites and Front-Ends with Bootstrap: IBM
  • Fundamentals of International Business: University of London
  • Capstone: Build a Winning Investment Portfolio: Rice University
  • AI-Powered Business Operations: Starweaver

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok