Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Fundação Instituto de Administração
Skills you'll gain: Customer Success Management, Relationship Building, Customer experience strategy (CX), Customer Retention, Agile Methodology, Customer Engagement, Customer Data Management, Customer Relationship Management, Consultative Approaches, Customer Insights, Market Analysis, Software As A Service, Business Modeling, Organizational Structure, Business Relationship Management, Target Audience, Value Propositions, Solution Delivery, Business Analysis, Web Analytics
Beginner · Specialization · 3 - 6 Months

University of Amsterdam
Skills you'll gain: Statistical Analysis, Research, Research Reports, Data Analysis, Research Design, Data Collection, Research Methodologies, Surveys, Qualitative Research, Experimentation, Descriptive Statistics, Survey Creation
Beginner · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Microsoft Excel, Excel Formulas, Business Mathematics, Power BI, Data Analysis, Pivot Tables And Charts, Data Transformation, Timelines, Data Cleansing, Data Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Layout Design, Virtual Environment, Graphic and Visual Design Software, Graphic and Visual Design, Design, Color Matching, Graphic Design, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Manipulation, Data Access, Data Import/Export, SAS (Software), Microsoft Excel, Data Analysis, Statistical Programming, Data Preprocessing, Debugging
Intermediate · Course · 1 - 3 Months

Automatic Data Processing, Inc. (ADP)
Skills you'll gain: Workplace inclusivity, Talent Recruitment, Cultural Diversity, New Hire Orientations, Diversity Marketing, Process Development, Relationship Building, Human Resources, Brand Awareness, Talent Management, Consultative Approaches, Customer experience strategy (CX), Collaboration, Personalized Service, Teamwork, Leadership and Management, Time Management, Decision Making, Communication, Critical Thinking
Intermediate · Specialization · 3 - 6 Months

Columbia University
Skills you'll gain: Care Coordination, Value-Based Care, Health Informatics, Interoperability, Health Technology, Healthcare Ethics, Patient Education and Support, Patient-centered Care, Health Care, Health Information Management, Primary Care, Electronic Medical Record, Telehealth, Health Policy, Communication
Beginner · Course · 1 - 3 Months

University of California San Diego
Skills you'll gain: Data Processing, Data Manipulation, Data Visualization, Web Scraping, Data Visualization Software, Pandas (Python Package), Data Analysis, Data Preprocessing, Data Cleansing, Matplotlib, Data Import/Export, NumPy, Jupyter, JSON, Python Programming
Intermediate · Course · 1 - 3 Months

American Psychological Association
Skills you'll gain: Data Visualization, Descriptive Statistics, Plot (Graphics), Data Literacy, Graphing, Statistical Hypothesis Testing, Probability & Statistics, Statistical Inference, Quantitative Research, Statistics, Statistical Analysis, Sample Size Determination, Data Analysis, Sampling (Statistics), Exploratory Data Analysis, Scatter Plots, Correlation Analysis, Psychology, Research Design, Scientific Methods
Beginner · Course · 1 - 3 Months

Illinois Tech
Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Thinking, Organizational Strategy, Corporate Strategy, Value Propositions, Market Analysis, Cost Reduction, Market Opportunities, Strategic Decision-Making, Cost Control, Business Analysis, Analysis
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Gmail, Help Desk Support, Marketing, Sales Support, Client Support
Beginner · Guided Project · Less Than 2 Hours

École Nationale des Ponts et Chaussées
Skills you'll gain: Electrical Systems, Sustainable Development, Sustainable Technologies, Energy and Utilities, Electric Power Systems, Transportation Operations, Market Analysis, Economics, Automation, Climate Change Mitigation, Environmental Engineering, Cost Benefit Analysis, Public Policies, Environmental Science, Product Lifecycle Management
Beginner · Course · 1 - 3 Months