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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • P

    Pontificia Universidad Católica de Chile

    Análisis de Negocios con Estados Financieros

    Skills you'll gain: Financial Statements, Financial Statement Analysis, Financial Accounting, Income Statement, Financial Analysis, Balance Sheet, Financial Reporting, Cash Flows, Cash Management, Working Capital, Accrual Accounting, Asset Management, Operating Expense, Capital Expenditure, Resource Management, Market Analysis

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    151 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad Austral

    Conceptos base para el estudio del medio ambiente

    Skills you'll gain: Environmental Science, Chemistry, Biology, Environmental Monitoring, Environment, Data Analysis, Physical Science, Sustainable Development, Life Sciences, Statistical Analysis, Natural Resource Management, Water Quality, Sampling (Statistics), Physics, Climate Change Mitigation, Probability Distribution

    4.7
    Rating, 4.7 out of 5 stars
    ·
    532 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Build social awareness content for Instagram with Canva

    Skills you'll gain: Canva (Software), Instagram, Social Media Content, Social Media, Content Creation, Advertising, Graphic Design, Design, Social Media Marketing, Social Media Campaigns, Video Production, Social Justice

    4.6
    Rating, 4.6 out of 5 stars
    ·
    13 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • I

    IBM

    Cybersecurity Job Search, Resume, and Interview Prep

    Skills you'll gain: Interviewing Skills, Professional Networking, Presentations, LinkedIn, Cybersecurity, Market Research, Social Media, Recruitment, Portfolio Management, Negotiation, Writing, Technical Communication, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    120 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    SAS

    Machine Learning Using SAS Viya

    Skills you'll gain: Data Preprocessing, Model Deployment, Model Evaluation, Supervised Learning, Decision Tree Learning, Applied Machine Learning, Predictive Modeling, Random Forest Algorithm, Feature Engineering, SAS (Software), Machine Learning, Data Analysis, Business Analysis, Artificial Neural Networks, Classification Algorithms, No-Code Development, Statistical Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    102 reviews

    Intermediate · Course · 1 - 3 Months

  • L

    LearnQuest

    Foundations of IoT Systems and Industrial Automation

    Skills you'll gain: Internet Of Things, Automation, Data Management, Control Systems, Hardware Architecture, Manufacturing Processes, Manufacturing and Production, Network Protocols, Systems Integration, Information Systems Security, Communication Systems, Systems Design, Analytics, Real Time Data

    4.5
    Rating, 4.5 out of 5 stars
    ·
    41 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    Starweaver

    Executive Communication & Data Leadership

    Skills you'll gain: Data Storytelling, Active Listening, Non-Verbal Communication, Business Writing, Concision, Sales Presentations, Sales Strategy, Social Skills, Writing, Cultural Sensitivity, Persuasive Communication, Interpersonal Communications, Customer Relationship Management (CRM) Software, Emotional Intelligence, Sales, Verbal Communication Skills, Storytelling, Communication Strategies, Communication, Marketing Communications

    4.4
    Rating, 4.4 out of 5 stars
    ·
    29 reviews

    Intermediate · Specialization · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Tools for Exploratory Data Analysis in Business

    Skills you'll gain: Data Storytelling, Business Analytics, Data Visualization Software, Business Intelligence, Analytical Skills, Exploratory Data Analysis, Data Quality, Data-Driven Decision-Making, Extract, Transform, Load, Data Manipulation, Pandas (Python Package), Data Cleansing, Jupyter, Data Processing, SQL, Python Programming, Application Programming Interface (API)

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    55 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Analyzing Market Attractiveness Using Creately

    Skills you'll gain: Competitive Analysis, Business Strategy, Market Analysis, Market Opportunities, Business Modeling, Entrepreneurship, Market Research, New Product Development, Innovation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    123 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Colorado Boulder

    American History Through Baseball

    Skills you'll gain: Labor Relations, Labor Law, Culture, Social Studies, International Relations, World History, Diversity Awareness, Economic Development, Socioeconomics, Cultural Diversity, Social Justice, Global Marketing, Business Economics, Demography, Social Sciences, Sociology, Market Opportunities, Public History, Economics, Political Sciences

    4.5
    Rating, 4.5 out of 5 stars
    ·
    14 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of New Mexico

    Negocios Internacionales II

    Skills you'll gain: Global Marketing, International Finance, Intercultural Competence, Organizational Structure, Business, Small Business Accounting, Business Management, Market Analysis, Economics, Workforce Management, Cultural Diversity, Business Strategy, Entrepreneurship, Market Dynamics, Business Intelligence

    4.7
    Rating, 4.7 out of 5 stars
    ·
    544 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Public Speaking with Canva

    Skills you'll gain: Canva (Software), Oral Expression, Public Speaking, Verbal Communication Skills, Communication, Multimedia

    4.6
    Rating, 4.6 out of 5 stars
    ·
    247 reviews

    Intermediate · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Análisis de Negocios con Estados Financieros: Pontificia Universidad Católica de Chile
  • Conceptos base para el estudio del medio ambiente: Universidad Austral
  • Build social awareness content for Instagram with Canva: Coursera
  • Cybersecurity Job Search, Resume, and Interview Prep: IBM
  • Machine Learning Using SAS Viya: SAS
  • Foundations of IoT Systems and Industrial Automation: LearnQuest
  • Executive Communication & Data Leadership: Starweaver
  • Tools for Exploratory Data Analysis in Business: University of Illinois Urbana-Champaign
  • Analyzing Market Attractiveness Using Creately: Coursera
  • American History Through Baseball: University of Colorado Boulder

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