• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • M

    Macquarie University

    Storytelling et influence : Communiquer pour convaincre

    Skills you'll gain: Persuasive Communication, Overcoming Objections, Influencing, Rapport Building, Storytelling, Meeting Facilitation, Leadership, Presentations, Communication, Public Speaking, Verbal Communication Skills, Relationship Building, Trustworthiness, Target Audience, Non-Verbal Communication, Empathy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    108 reviews

    Mixed · Course · 1 - 3 Months

  • G

    Genentech

    Data Science with Real World Data in Pharma

    Skills you'll gain: Drug Development, Clinical Research, Clinical Trials, Statistical Analysis, Predictive Modeling, R Programming, Data Analysis, Statistical Methods, Health Policy, Data Science, Epidemiology, Healthcare Industry Knowledge, Data Quality, Electronic Medical Record

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Pillar #3: Drug Effectiveness - Real-World Evidence

    Skills you'll gain: Clinical Research, Clinical Trials, Pharmacology, Data Collection, Epidemiology, Scientific Methods, Statistical Methods, Analytical Skills, Regression Analysis, Real Time Data

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Mixed · Course · 1 - 4 Weeks

  • N

    National Academy of Sports Medicine

    Nutrition Mastery for Fitness and Wellness

    Skills you'll gain: Nutritional Assessment, Meal Planning And Preparation, Nutrition and Diet, Nutrition Education, Pharmacology, Exercise Science, Critical Thinking, Sports Medicine, Drug Interaction, Food Quality Assurance And Control, Physiology, Decision Making, Health Promotion, Health And Wellness Coaching, Regulatory Compliance, General Science and Research, Overcoming Obstacles

    4.8
    Rating, 4.8 out of 5 stars
    ·
    31 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • M

    McMaster University

    Finance for Everyone: Debt

    Skills you'll gain: Financial Policy, Finance, Credit Risk, General Finance, Corporate Finance, Financial Statements, Financial Analysis, Behavioral Economics, Economics, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    148 reviews

    Mixed · Course · 1 - 4 Weeks

  • P

    Pontificia Universidad Católica del Perú

    Fundamentos de UX y de los requisitos de software

    Skills you'll gain: User Story, Human Computer Interaction, Software Development Life Cycle, Functional Requirement, Unified Modeling Language, Requirements Analysis, Prototyping, Usability, User Experience, User Interface (UI) Design, User Requirements Documents, Interaction Design, User Centered Design, Human Factors, System Requirements, Persona (User Experience), User Research, Software Design, Software Engineering, Systems Development

    4.9
    Rating, 4.9 out of 5 stars
    ·
    156 reviews

    Beginner · Specialization · 3 - 6 Months

  • W

    Wesleyan University

    Machine Learning for Data Analysis

    Skills you'll gain: Classification And Regression Tree (CART), Decision Tree Learning, Model Evaluation, Random Forest Algorithm, Applied Machine Learning, Predictive Analytics, Unsupervised Learning, Machine Learning Algorithms, Machine Learning, Data Analysis, Data Mining, Feature Engineering, Exploratory Data Analysis, Regression Analysis, Statistical Analysis, Python Programming

    4.2
    Rating, 4.2 out of 5 stars
    ·
    328 reviews

    Mixed · Course · 1 - 4 Weeks

  • T

    Tecnológico de Monterrey

    Diseñando una estrategia de negocios en América Latina

    Skills you'll gain: Business Strategy, Economics, Business Economics, Business Development, Entrepreneurship, Socioeconomics, Innovation, International Relations, Market Analysis, Law, Regulation, and Compliance, Finance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    130 reviews

    Beginner · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Supply Chain & Operations

    Skills you'll gain: Process Mapping, Operations Management, Process Analysis, Process Improvement, Revenue Management, Business Modeling, Supply Chain, Supply Chain Management, Business Process, Organizational Structure, Supply Chain Planning, Business Operations, Project Design, Lean Six Sigma, Lean Methodologies, Strategic Thinking, Materials Management, Business Strategy, Business Strategies, Strategic Decision-Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    71 reviews

    Beginner · Specialization · 3 - 6 Months

  • L

    L&T EduTech

    Design Basics of RCC Buildings

    Skills you'll gain: Architectural Drawing, Blueprint Reading, Structural Engineering, Structural Analysis, Engineering Drawings, Building Design, Engineering Documentation, Architectural Engineering, Building Codes, Civil Engineering, Construction, Engineering Practices, Engineering Calculations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    62 reviews

    Intermediate · Course · 1 - 4 Weeks

  • D

    Digital Marketing Institute

    Facebook, Instagram, and Snapchat Marketing

    Skills you'll gain: Social Media Marketing, Social Media Management, Facebook, Instagram, Target Audience, Advertising Campaigns, Social Media Campaigns, Social Media Strategy, Web Analytics, Digital Advertising, Brand Awareness, Performance Measurement, Content Creation

    4.2
    Rating, 4.2 out of 5 stars
    ·
    87 reviews

    Beginner · Course · 1 - 4 Weeks

  • T

    The Hong Kong University of Science and Technology

    FinTech Disruptive Innovation: Implications for Society

    Skills you'll gain: FinTech, Market Trend, Financial Services, Emerging Technologies, Workforce Development, Innovation, Banking Services, Social Impact, Digital Transformation, Business Transformation, Market Dynamics, Cultural Diversity, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    112 reviews

    Beginner · Course · 1 - 3 Months

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research specialization
market research analyst
market research essentials for marketing management
market research methods and data analysis certificate
market research free
market research and analysis for tech industries
1…205206207…375

In summary, here are 10 of our most popular market research courses

  • Storytelling et influence : Communiquer pour convaincre: Macquarie University
  • Data Science with Real World Data in Pharma: Genentech
  • Pillar #3: Drug Effectiveness - Real-World Evidence: Johns Hopkins University
  • Nutrition Mastery for Fitness and Wellness: National Academy of Sports Medicine
  • Finance for Everyone: Debt: McMaster University
  • Fundamentos de UX y de los requisitos de software: Pontificia Universidad Católica del Perú
  • Machine Learning for Data Analysis: Wesleyan University
  • Diseñando una estrategia de negocios en América Latina: Tecnológico de Monterrey
  • Supply Chain & Operations: Fundação Instituto de Administração
  • Design Basics of RCC Buildings: L&T EduTech

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok