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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free
    Free
    G

    Goldman Sachs

    Fundamentos de los Clientes y la Competencia con Goldman Sachs 10,000 Women

    Skills you'll gain: Growth Strategies, Competitive Analysis, Value Propositions, Business Strategies, Customer Insights, Target Market, B2B Sales, Market Opportunities, Price Negotiation, Market Intelligence, Consumer Behaviour, Business-To-Consumer

    4.9
    Rating, 4.9 out of 5 stars
    ·
    86 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IESE Business School

    Operations Management

    Skills you'll gain: Operations Management, Process Improvement, Performance Improvement, Process Design, Inventory Management, Process Management, Business Operations, Operational Analysis, Organizational Strategy, Operational Efficiency, Inventory Management System, Business Process, Workflow Management, Strategic Decision-Making, Capacity Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    19 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Generative AI: Labor and the Future of Work

    Skills you'll gain: Generative AI, AI Enablement, Automation, Human Resources, Workforce Management, Artificial Intelligence, Responsible AI, Workforce Planning, Socioeconomics, digital literacy, Data Ethics, Leadership and Management, Change Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    61 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Homeland Security & Cybersecurity Connection - It's Not About the Terrorists

    Skills you'll gain: Infrastructure Security, Public Safety and National Security, Cybersecurity, Cyber Attacks, Cyber Security Policies, Security Strategy, Threat Modeling, Policty Analysis, Research, and Development, World History, Risk Management Framework

    4.7
    Rating, 4.7 out of 5 stars
    ·
    383 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Starweaver

    AI Innovation & Entrepreneurship

    Skills you'll gain: Business Process Modeling, AI Product Strategy, Business Process, Digital Transformation, Business Process Management, Process Design, Business Process Automation, Google Gemini, Process Analysis, Business Transformation, AI Enablement, ChatGPT, Market Opportunities, Product Management, Business Strategy, Innovation, Product Development, AI Personalization, Product Requirements, Product Knowledge

    4.6
    Rating, 4.6 out of 5 stars
    ·
    22 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • C

    Coursera

    Analyze Website Visitors with Google Analytics Segments

    Skills you'll gain: Google Analytics, Web Analytics, Marketing Analytics, Customer Insights, Analysis, Target Audience, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    124 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    P

    Packt

    PyTorch Ultimate 2024 - From Basics to Cutting-Edge

    Skills you'll gain: PyTorch (Machine Learning Library), Recurrent Neural Networks (RNNs), Model Evaluation, Convolutional Neural Networks, Natural Language Processing, Deep Learning, Generative Adversarial Networks (GANs), Classification Algorithms, Transfer Learning, Applied Machine Learning, Vision Transformer (ViT), Image Analysis, Machine Learning, Computer Vision, Artificial Neural Networks, Artificial Intelligence, Unsupervised Learning, Python Programming, Embeddings, Data Preprocessing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    61 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Discover Yourself, Build Relationships, and Navigate Groups

    Skills you'll gain: Self-Awareness, Relationship Building, Personal Development, Psychology, Relationship Management, Self-Motivation, Emotional Intelligence, Cultural Diversity, Behavior Management, Human Relations Movement, Decision Making, Goal Setting, Sociology, Social Sciences, Interpersonal Communications, Cognitive flexibility, Critical Thinking, Mindfulness, Research, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    42 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Data Engineering Career Guide and Interview Preparation

    Skills you'll gain: Professional Networking, Interviewing Skills, LinkedIn, Technical Communication, Professional Development, Data Strategy, Data Ethics, Data Infrastructure, Data Pipelines, Verbal Communication Skills, Communication Strategies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    96 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    A Start Guide: Product Marketing Using G Suite

    Skills you'll gain: Product Knowledge, Product Marketing, Product Management, Product Assortment, Product Strategy, Go To Market Strategy, Product Development, New Product Development, Performance Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    41 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • K

    Korea Advanced Institute of Science and Technology(KAIST)

    Introduction to Advanced Vibrations

    Skills you'll gain: Vibrations, Engineering Analysis, Mechanics, Structural Analysis, Mechanical Engineering, Engineering, Differential Equations, Mathematical Modeling

    4.8
    Rating, 4.8 out of 5 stars
    ·
    73 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Starweaver

    Strategic Public Relations Planning

    Skills you'll gain: Target Audience, Public Relations, Communication Planning, Strategic Communication, Corporate Communications, Crisis Management, Marketing and Public Relations, Persuasive Communication, Marketing Effectiveness, Media and Communications, Marketing Budgets, Persona Development, Campaign Management, Social Media, Stakeholder Analysis, Storytelling, Technology Strategies, Teamwork, Ethical Standards And Conduct

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Fundamentos de los Clientes y la Competencia con Goldman Sachs 10,000 Women: Goldman Sachs
  • Operations Management: IESE Business School
  • Generative AI: Labor and the Future of Work: University of Michigan
  • Homeland Security & Cybersecurity Connection - It's Not About the Terrorists: University of Colorado System
  • AI Innovation & Entrepreneurship: Starweaver
  • Analyze Website Visitors with Google Analytics Segments: Coursera
  • PyTorch Ultimate 2024 - From Basics to Cutting-Edge: Packt
  • Discover Yourself, Build Relationships, and Navigate Groups: American Psychological Association
  • Data Engineering Career Guide and Interview Preparation: IBM
  • A Start Guide: Product Marketing Using G Suite: Coursera

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