• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • L

    Lund University

    European Business Law: Competing in Europe

    Skills you'll gain: Intellectual Property, Legal Writing, Law, Regulation, and Compliance, Business Strategy, Competitive Analysis, Mergers & Acquisitions, Advocacy, Commercialization, Brand Strategy, Procurement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    309 reviews

    Beginner · Course · 1 - 3 Months

  • I

    IBM

    Information Technology (IT) Fundamentals for Everyone

    Skills you'll gain: Information Technology, Computer Hardware, Cloud Computing, Network Troubleshooting, Software Installation, Technical Support and Services, Cybersecurity, Cloud Infrastructure, Hardware Troubleshooting, Data Storage, Database Software, Operating Systems, Computer Networking, Computer Security Awareness Training, Computer Programming, Virtual Private Networks (VPN), Project Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    276 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Geneva

    Vivre avec le TDAH à travers les âges

    Skills you'll gain: Family Support, Psychological Evaluations, Behavioral Health, Mental Concentration, Organizational Skills, Mental and Behavioral Health, Mental Health Diseases and Disorders, Student Support and Services, Working With Children, Neurology, Medication Therapy Management, Clinical Assessment, Pharmacology

    4.9
    Rating, 4.9 out of 5 stars
    ·
    322 reviews

    Beginner · Course · 1 - 3 Months

  • I

    Indian School of Business

    Creating a Portfolio

    Skills you'll gain: Portfolio Management, Investment Management, Performance Analysis, Market Dynamics, Text Mining, Technical Analysis, Risk Management, Financial Regulation, Compliance Management, Benchmarking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    322 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Use Mailchimp to Build an E-mail Marketing Campaign

    Skills you'll gain: Email Marketing, Advertising Mail, Direct Marketing, Campaign Management, Marketing Materials, Marketing, Digital Marketing, Target Audience, Registration, Design, Business

    4.5
    Rating, 4.5 out of 5 stars
    ·
    384 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • M

    Macquarie University

    Marketing analytics: Know your customers

    Skills you'll gain: Marketing Analytics, Customer Insights, Marketing Effectiveness, Digital Marketing, Customer Data Management, Marketing Strategies, Social Media Marketing, Customer experience strategy (CX), Customer Relationship Management, Predictive Analytics, Consumer Behaviour, Big Data, Data Analysis, Integrated Marketing Communications

    4.7
    Rating, 4.7 out of 5 stars
    ·
    462 reviews

    Beginner · Course · 1 - 3 Months

  • T

    The State University of New York

    Applied Digital Literacy

    Skills you'll gain: Digital Design, digital literacy, Infographics, Content Creation, Graphic Design, Multimedia, Brainstorming, Planning, Information Management, Literacy, Lifelong Learning, Computer Literacy, Critical Thinking, Investigation, Data Ethics, Research, Digital Communications, Open Source Technology, Intellectual Property, Web Content Accessibility Guidelines

    4.8
    Rating, 4.8 out of 5 stars
    ·
    331 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    UiPath

    RPA Basics and Introduction to UiPath

    Skills you'll gain: Robotic Process Automation, Automation, Business Process Automation, Software Development Tools, User Interface (UI), Software Installation, Version Control, Debugging

    4.7
    Rating, 4.7 out of 5 stars
    ·
    402 reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Google

    إدارة المشروعات من Google

    Skills you'll gain: Project Closure, Project Implementation, Cost Management, Team Management, Project Planning, Project Scoping, Team Leadership, Agile Project Management, Communication Planning, Budget Management, Scope Management, Project Risk Management, Quality Management, Project Management Life Cycle, Stakeholder Analysis, Agile Methodology, Data Sharing, Change Management, Sprint Planning, Project Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    540 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • U

    University of California, Irvine

    Identifying, Attracting, and Growing Your Digital Audience

    Skills you'll gain: Persona Development, Target Audience, Social Media Strategy, Customer experience strategy (CX), Digital Marketing, Customer Acquisition Management, Marketing Strategy and Techniques, Customer Engagement, Social Media, Marketing, Value Propositions, Brand Management, E-Commerce, Mobile Banking, Branding, Experience Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    303 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad de los Andes

    Formadores de Ciudadanía

    Skills you'll gain: Teaching, Diversity Awareness, Community Development, Pedagogy, Conflict Management, Train The Trainer, Instructing, Instructional Strategies, Cultural Diversity, Classroom Management, Working With Children, Empathy, Collaboration, Decision Making

    4.9
    Rating, 4.9 out of 5 stars
    ·
    496 reviews

    Beginner · Course · 1 - 3 Months

  • G

    Goodwill Industries International

    Foundations of Career Navigating and Coaching

    Skills you'll gain: Communication, Client Services, Coaching, Diversity and Inclusion, Professional Development, Workforce Development, Ethical Standards And Conduct, Active Listening, Empathy, Human Centered Design, Relationship Building, Goal Setting, Crisis Intervention

    4.7
    Rating, 4.7 out of 5 stars
    ·
    359 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to brand management

brand management: aligning business, brand and behaviour
brand management: strategies for a strong brand
brand management free
brand management university of london
brand management: aligning business, brand and behaviour – university of london
brand management london business school
brand management and marketing
brand management certification
1…252253254…834

In summary, here are 10 of our most popular brand management courses

  • European Business Law: Competing in Europe: Lund University
  • Information Technology (IT) Fundamentals for Everyone: IBM
  • Vivre avec le TDAH à travers les âges: University of Geneva
  • Creating a Portfolio : Indian School of Business
  • Use Mailchimp to Build an E-mail Marketing Campaign: Coursera
  • Marketing analytics: Know your customers: Macquarie University
  • Applied Digital Literacy: The State University of New York
  • RPA Basics and Introduction to UiPath: UiPath
  • إدارة المشروعات من Google: Google
  • Identifying, Attracting, and Growing Your Digital Audience: University of California, Irvine

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok