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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for UI UX Design

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, ChatGPT, Design Research, Persona (User Experience), User Interface and User Experience (UI/UX) Design, Design Software, AI Workflows, User Interface (UI) Design, Brainstorming, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Human Centered Design, User Story, Large Language Modeling, Wireframing, Responsible AI, Ideation, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
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    11K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Attract and Engage Customers with Digital Marketing

    Skills you'll gain: Google Ads, Search Engine Optimization, Digital Marketing, Keyword Research, Target Audience, Search Engine Marketing, Pay Per Click Advertising, Persona Development, Marketing, Marketing Strategies, Advertising, Customer Engagement, Web Analytics

    4.8
    Rating, 4.8 out of 5 stars
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    7.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Data Structures and Algorithms

    Skills you'll gain: Data Structures, Algorithms, Graph Theory, Computational Thinking, Data Storage, Program Development, Bioinformatics, Data Storage Technologies, Theoretical Computer Science, Computer Programming, Distributed Computing, Test Case, Python Programming, Programming Principles, Software Testing, C and C++, Debugging, Javascript, Java, Rust (Programming Language)

    4.6
    Rating, 4.6 out of 5 stars
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    17K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Digital Marketing

    Skills you'll gain: Data Visualization, Keyword Research, Email Marketing, Digital Marketing, Marketing Analytics, Web Analytics, Digital Media Strategy, Data-Driven Decision-Making, Strategic Communication, Marketing Communications, Presentations, Analytics, Campaign Management, Consumer Behaviour, Content Marketing, Online Advertising, Data Collection, Marketing, Marketing Strategies, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    23K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Business Strategy

    Skills you'll gain: Growth Strategies, Plan Execution, Business Strategy, Competitive Analysis, Strategic Thinking, Organizational Strategy, Mergers & Acquisitions, Business Ethics, Peer Review, Case Studies, Data-Driven Decision-Making, Business Development, Strategic Leadership, Strategic Decision-Making, Stakeholder Management, Corporate Strategy, Governance, Market Analysis, Business Research, Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    4.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM DevOps, Cloud, and Agile Foundations

    Skills you'll gain: Cloud Deployment, Agile Software Development, Scrum (Software Development), Agile Methodology, Cloud Computing Architecture, Cloud Services, Kanban Principles, Cloud Infrastructure, Cloud-Native Computing, DevOps, Cloud Computing, Cloud Storage, Agile Product Development, Agile Project Management, Cloud Security, CI/CD, User Story, Microservices, Sprint Retrospectives, Infrastructure as Code (IaC)

    4.7
    Rating, 4.7 out of 5 stars
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    13K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
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    C

    Coursera

    Audit SEO Gaps with SEMrush Reports

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Competitive Intelligence, Keyword Research, Performance Analysis, Market Intelligence, Market Analysis, Auditing, Gap Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Stanford University

    Writing in the Sciences

    Skills you'll gain: Peer Review, Writing and Editing, Writing, Journals, Editing, Science and Research, Grammar, Research, Healthcare Ethics, Storytelling

    4.9
    Rating, 4.9 out of 5 stars
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    9.7K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Generative AI Strategic Leader

    Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI Agents, Agentic Workflows, Prompt Patterns, AI Orchestration, Generative AI, Workflow Management, AI Enablement, Agentic systems, Strategic Decision-Making, Business Intelligence, Business Leadership, Data-Driven Decision-Making, Organizational Leadership, Automation, Strategic Planning, Talent Acquisition, Procurement, Planning

    4.8
    Rating, 4.8 out of 5 stars
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    9K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM Business Intelligence (BI) Analyst

    Skills you'll gain: Data Storytelling, Dashboard, Database Design, Data Visualization, Business Intelligence, IBM Cognos Analytics, Descriptive Statistics, Extract, Transform, Load, Data Visualization Software, Business Analytics, IBM DB2, Tableau Software, Star Schema, Relational Databases, Interactive Data Visualization, Regression Analysis, Forecasting, Database Management Systems, Pivot Tables And Charts, MySQL

    4.7
    Rating, 4.7 out of 5 stars
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    15K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Meta

    Introduction to Social Media Marketing

    Skills you'll gain: Social Media Marketing, Target Audience, Smart Goals, Social Media Strategy, Social Media, Persona Development, Goal Setting, Social Media Management, Key Performance Indicators (KPIs), Marketing, Marketing Strategy and Techniques, Instagram, Facebook, Digital Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    16K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM IT Scrum Master

    Skills you'll gain: User Story, Software Development Life Cycle, Software Architecture, Agile Software Development, Scrum (Software Development), Sprint Retrospectives, Software Design, Kanban Principles, Cloud-Native Computing, DevOps, Information Technology, Software Engineering, Computer Hardware, Software Design Patterns, Agile Product Development, Agile Methodology, Sprint Planning, Leadership, Risk Management, Communication

    4.8
    Rating, 4.8 out of 5 stars
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    11K reviews

    Beginner · Professional Certificate · 3 - 6 Months

Searches related to market research

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In summary, here are 10 of our most popular market research courses

  • Generative AI for UI UX Design: IBM
  • Attract and Engage Customers with Digital Marketing: Google
  • Data Structures and Algorithms: University of California San Diego
  • Digital Marketing: University of Illinois Urbana-Champaign
  • Business Strategy: University of Virginia
  • IBM DevOps, Cloud, and Agile Foundations: IBM
  • Audit SEO Gaps with SEMrush Reports: Coursera
  • Writing in the Sciences: Stanford University
  • Generative AI Strategic Leader: Vanderbilt University
  • IBM Business Intelligence (BI) Analyst: IBM

Skills you can learn in Marketing

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Brand (13)
Digital Marketing (13)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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