• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • U

    University of Colorado Boulder

    The Harder Side of Science Communication

    Skills you'll gain: Learning Theory, Human Learning, Motivational Interviewing, Education and Training, Teaching, Scientific Methods, Research, Research Methodologies, Critical Thinking, Communication, Cognitive flexibility, Psychology

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    American Psychological Association

    Psychology of Group Behaviors

    Skills you'll gain: Behavior Management, Psychology, Sociology, Social Sciences, Research, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Principais Elementos do Sucesso do Cliente

    Skills you'll gain: Customer Success Management, Customer Retention, Customer experience strategy (CX), Customer Engagement, Customer Relationship Management, Customer Insights, Target Audience, Organizational Structure, Key Performance Indicators (KPIs), Business Metrics, Value Propositions

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Pittsburgh

    Law You Can Use

    Skills you'll gain: Law, Regulation, and Compliance, Court Systems, Regulatory Compliance, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Legal Research, Compliance Management, Human Resource Policies, Arbitration, Legal Proceedings, Business Ethics, Disabilities, Mediation, Diversity and Inclusion

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 3 Months

  • S

    S.P. Jain Institute of Management and Research

    Journey Towards Self Mastery

    Skills you'll gain: Emotional Intelligence, Empathy, Self-Awareness, Personal Development, Mindfulness, Cognitive flexibility, Stress Management, Interpersonal Communications, Creativity, Critical Thinking, Resilience, Decision Making

    Beginner · Course · 1 - 3 Months

  • M

    Minnesota State University, Mankato

    Technical Communication and Artificial Intelligence

    Skills you'll gain: Technical Communication, Technical Writing, Technical Documentation, Writing and Editing, Writing, Communication, Report Writing, Organizational Structure, Proposal Development, Artificial Intelligence, Procedure Development, Training Programs, Target Audience, Generative AI, Self-Awareness

    Beginner · Course · 1 - 3 Months

  • U

    Universidad de los Andes

    Introducción a la regulación del comercio internacional

    Skills you'll gain: Arbitration, Intellectual Property, Law, Regulation, and Compliance, International Relations, Regulatory Compliance, World History, Global Marketing, Economics, Social Justice, Environmental Issue

    4.5
    Rating, 4.5 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • B

    Birla Institute of Technology & Science, Pilani

    Human Computer Interaction

    Skills you'll gain: Human Computer Interaction, Web Content Accessibility Guidelines, Human Factors, Usability, Interaction Design, Prototyping, User Interface and User Experience (UI/UX) Design, User Experience Design, User Centered Design, User Interface (UI) Design, Responsive Web Design, Design Thinking, Usability Testing, Augmented and Virtual Reality (AR/VR), User Research, Wireframing, Information Architecture

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    What is Product Lifecycle Management?

    Skills you'll gain: Product Lifecycle Management, Product Planning, Product Strategy, Product Management, AI Product Strategy, Product Improvement, Strategic Planning, Business Strategy, Technology Strategies, Innovation, Project Implementation, Change Management, Competitive Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    28 reviews

    Beginner · Course · 1 - 4 Weeks

  • D

    Dell

    Setting Up Your Sale

    Skills you'll gain: Rapport Building, Sales Presentation, Digital Transformation, Data Centers, Customer Relationship Building, Customer Insights, Sales, Technical Sales, Interviewing Skills, Outside Sales, Inside Sales, Data Storage Technologies, Business Research, Communication, Solution Selling, Computer Hardware, Software As A Service

    Beginner · Course · 1 - 4 Weeks

  • I

    IE Business School

    Competitive Interactions and Disruptive Change

    Skills you'll gain: Market Dynamics, Competitive Analysis, Market Trend, Market Share, Trend Analysis, Case Studies, Market Analysis, Business Economics, Strategic Marketing, Business Strategies, Business Strategy, Strategic Thinking, Corporate Strategy, Benchmarking

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad de Palermo

    Redacción para negocios

    Skills you'll gain: Business Writing, Business Correspondence, Proofreading, Business Communication, Writing, Grammar, Target Audience, Editing, Report Writing, Writing and Editing, Corporate Communications, Concision, Copywriting, Strategic Communication, Communication Planning, Literacy, Communication, Language Competency, Technical Communication, Empathy

    5
    Rating, 5 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research specialization
market research analyst
market research essentials for marketing management
market research methods and data analysis certificate
market research free
market research and analysis for tech industries
1…284285286…375

In summary, here are 10 of our most popular market research courses

  • The Harder Side of Science Communication : University of Colorado Boulder
  • Psychology of Group Behaviors: American Psychological Association
  • Principais Elementos do Sucesso do Cliente: Fundação Instituto de Administração
  • Law You Can Use: University of Pittsburgh
  • Journey Towards Self Mastery: S.P. Jain Institute of Management and Research
  • Technical Communication and Artificial Intelligence: Minnesota State University, Mankato
  • Introducción a la regulación del comercio internacional: Universidad de los Andes
  • Human Computer Interaction: Birla Institute of Technology & Science, Pilani
  • What is Product Lifecycle Management?: Coursera
  • Setting Up Your Sale: Dell

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok